SUMMER IN HOTEL Premium Shopping Magazine JULY 2018
EDITOR'S VIEW 07, SUMMER in HOTEL 이국의도시가아니더라도호텔에서한달살기. 저에겐최고의럭셔리가아닌가싶습니다. < 에비뉴엘 > 7월호에서완벽하게조율을마친현악기처럼모든것이조화된쾌적한호텔에서의삶을만나보세요. 10 AVENUEL JULY 2018
CONTENTS 2018.07 41 SHOWCASE 50 SUNDAY AFTERNOON 62 STAYCATION 72 ODD BEAUTY 78 ABOUT LIGHTNESS 84 IN DETAIL 90 GO OUT 96 EARLY BIRD 100 102 112 VACATION WARDROBE 126 BEFORE SUNSET 138 HAMBURG LADIES 126 COVER 20 AVENUEL JULY 2018
CONTENTS 07, 186 144 162 202 226 230 MY SUPER BOWL 148 164 210 FUN & HAPPY 154 238 NIGHT WITH DON MELCHOR 166 UPGRADE YOUR 216 NORTHERN COOL 156 BEAUTY 240 WOOF MY LIFE 158 176 222 FUTURE IN BUSAN 252 160 186 A PERFECT DAY OUT 224 BUY YOUR OWN FACE 200 HOTEL IS THE LIFE 22 AVENUEL JULY 2018
PREMIUM SHOPPING MAGAZINE Editor in Chief namyh72@thebookcompany.co.kr Editorial Fashion Director jieun@thebookcompany.co.kr Fashion Editor sonsora1210@thebookcompany.co.kr Fashion Editor jy22@thebookcompany.co.kr Beauty Editor njh@thebookcompany.co.kr Beauty Editor avenuel@thebookcompany.co.kr Feature & Lifestyle Editor why@thebookcompany.co.kr Feature & Lifestyle Editor kkj@thebookcompany.co.kr Proofwriting DTP Operator Design Banana communications CORP. Design Director Art Director Designer Photo WNP Studio Photo Directo Photographer Advertising Chief Deputy Manager kenkang@thebookcompany.co.kr Advertising Executive ysl@thebookcompany.co.kr Assistant Manager lis127@thebookcompany.co.kr Assistant Manager minseok@thebookcompany.co.kr Administration Administration Director Planning and Management Director Planning and Management Staff General Affair Director General Affair Staff Reference Library Manager Marketing Marketing 2 Part Director Marketing 2 Part Staff Distribution Distribution Manager Distribution Staff Publisher Co-Publisher Chief Editorial Director
PREMIUM SHOPPING MAGAZINE Published Every 25th of Month Editor in Chief NAM YOON HEE namyh72@thebookcompany.co.kr Editorial Fashion Director OH JI EUN jieun@thebookcompany.co.kr Fashion Editor SOHN SO RA sonsora1210@thebookcompany.co.kr Fashion Editor CHOI JEONG YOON jy22@thebookcompany.co.kr Beauty Editor NAM JEONG HWA njh@thebookcompany.co.kr Beauty Editor AHN JI SOO avenuel@thebookcompany.co.kr Feature & Lifestyle Editor WON HO YEON why@thebookcompany.co.kr Feature & Lifestyle Editor KIM KYEONG JU kkj@thebookcompany.co.kr Proofwriting AHN SOON HEE DTP Operator PARK MIN JUNG Design Banana communications CORP. Design Director KANG MI JUNG Art Director KIM JI WON Designer KIM EUN JI, MA JIN YOUNG Photo WNP Studio Photo Director WOO CHANG WON Photographer HA JUN WOO Advertising Chief Deputy Manager KANG TAE SUN kenkang@thebookcompany.co.kr Advertising Executive LEE YONG SIK ysl@thebookcompany.co.kr Assistant Manager LIM IN SEOB lis127@thebookcompany.co.kr Assistant Manager OH MIN SEOK minseok@thebookcompany.co.kr Administration Administration Director CHANG HOON DO Planning and Management Director LEE HYOUNG SOO Planning and Management Staff LEE JIN OK, PARK KYUNG HWAN, YOO SU HYUN, AN JI MIN, LEE GI DONG, YOUN SAE UN General Affair Director HWANG JI HYUN General Affair Staff LEE IM SUN, KIM YANG RAE, LEE EUN SOL, KIM KYUNG TAEK, WOO JIN HO, SHIN TAE SUB Reference Library Manager PARK SO JIN Marketing Marketing 2Part Director GWON MI SUK Marketing 2Part staff HAM JI HYUN, KIM GO EUN Distribution Distribution Manager KO SEON KYU Distribution Staff Baek KYU HANG, JUNG KYU YEON, AHN SE YEON Publisher LEE SO YOUNG Co-Publisher SHIN SOH HEE Chief Editorial Director LEE SUK EUN
CONTRIBUTORS 07, Spa CEO Fashion Designer Make-up Artist Korean Medicine Doctor LEE SUNG HYUN BYUN HYE JUNG HONG HYUN JEONG JANG SUNG HEE Hair Artist HAN JI SUN CJY NJH NJH SSR 32 AVENUEL JULY 2018
CONTRIBUTORS 07, Seoul Dragon City Cluster PR Manager LEE HYE MI Photographer KIM HEE JUNE PR Manager LEE YU NA Space Designer KIM JONG HO WHY WHY OJE KKJ 34 AVENUEL JULY 2018
36 AVENUEL Beauty TALKING BACK 07, JULY 2018 Feature
COVERSTORY 07, JULY ISSUE 1 2 HERMÈS MICHAEL KORS 1 2 38 AVENUEL JULY 2018
SHOWCASE ZENITH 41
SHOWCASE MANDARINA DUCK 42 AVENUEL JULY 2018
SHOWCASE GOLDEN DEW 44 AVENUEL JULY 2018
SHOWCASE CARTIER 46 AVENUEL JULY 2018
SHOWCASE VALENTINO 47
SHOWROOM HOTEL HOLIDAY DAZEDAYZ
Sunday Afternoon COSLULULEMON
Photographed by KIM HEE JUNE Editor OH JI EUN NINA RICCI by IHANSTYLE.COM MIU MIU by LUXOTICA SENSISTUDIO by 10 CORSO COMO
DAZEDAYZ DIOR
DAZEDAYZ
DIOR DAZEDAYZ
NINA RICCI by IHANSTYLE.COMSOLID & STRIPED by NET-A-PORTERHERMÈS
COS
HELMUTE LANG by NET-A-PORTERMANOLO BLANIK
VINCEYCHNINA RICCI by IHANSTYLE.COM MICHAEL KORS COLLECTION
MICHAEL KORS COLLECTION
SALVATORE FERRAGAMO ROGER VIVIER
SHOWROOM S T A Y C A T I O N Photographed by WOO CHANG WON Editor SOHN SO RA
BURBERRY (Left Page) TORY BURCHBUSHEL
GUCCI
HERMÈS
BOTTEGA VENETA TOD S
HELEN KAMINSKI FABIANA FILIPPI
FENDI TOD S
SALVATORE FERRAGAMO GOLDEN GOOSE DELUXE BRAND
IDENTITY O D D B E A U T Y BEES Photographed by KIM HEE JUNE(model), WOO CHANG WON(still life) Editor OH JI EUN GUCCI GUCCI TIMEPIECE & JEWELRY
VINTAGE GUCCI
GARDEN GUCCI
COUTURE EMBROIDERY GUCCI
BUTTERFLY GUCCI
SHOPPING SHOULDER ON & OFF CHANEL CHLOÉ DIOR About Lightness Photographed by KIM CHAM Contributing Editor KIM HYUN JI 78 AVENUEL JULY 2018
1 2 3 4 5 6 7 8 9 1 LACOSTE FASHIONSHOW COLLECTIONMIU MIU DIOR2 YCHVIVIENNE WESTWOOD SIWYCK CALVIN KLEIN MIU MIUDIOR 3, 7 LACOSTE FASHIONSHOW COLLECTIONCOSPRADA4 RECTOWWWM BURBERRY BOTTEGA VENETA 5 GIORGIO ARMANICOS TORY BURCH6 MAJE MOSCHINO JOSEPHLOUIS VUITTON 8, 9 SPORTS MAXEUDON CHOI 79
SLIP ON DIOR 80 AVENUEL JULY 2018
1 2 3 4 5 6 7 8 9 1 EUDON CHOI 2 MISSONILOW CLASSICPREMIATA MIU MIUDIOR 3 JAIN SONGRECTOMARC JACOBS4, 8 FABIANA FILIPPI LOW CLASSICMIU MIU MISSONI 5, 7 DIORLOUIS VUITTON 6 PORTS 1961 MSGM by ihanstyle.comchanelcrocs MISSONI 9 MIU MIU PRADA 81
BREEZY SUMMER PANTS DIOR 82 AVENUEL JULY 2018
1 2 3 4 5 6 7 8 9 1, 3 HERMÈSMIU MIU CHANEL2 BURBERRYCHANEL TORY BURCHSAINT LAURENT BY ANTHONY VACCARELLOMIU MIURECTO4 CHANEL EUDON CHOICHANEL 5 CK CALVIN KLEINCHANEL 6, 9 PRADAMARNI RECTOMARNI 7 FABIANA FILIPPI HERMÈS BURBERRY 8 YMCEUDON CHOI 83
HOMME in DETAIL Photographed by WOO CHANG WON Editor OH JI EUN
LOUIS VUITTON (Left Page) PANERAI
LOUIS VUITTON S.T. DUPONT PARIS
FRED 8 0
BOTTEGA VENETA
CK CALVIN KLEINLORO PIANA
WATCH GO OUT Photographed by KIM OI MIL Editor SOHN SO RA
TAG HEUER HELEN KAMINSKI MARNI PRADA HERMÈS COS (Left Page) BLANCPAIN BLANCPAIN C.P. COMPANY HERMÈS LOUIS VUITTONMISSONI PATAGONIA
CHOPARD MONCLERYCH LOUIS VUITTON
BVLGARI NONAGON by BEAKER POLO RALPH LAUREN MARNI BEATS BY DR.DRE
HUBLOT HUBLOT EASTLOGUE by SORTIE SEOUL KOLON SPORT ETRO YCHPRADAGOPRO (Right Page) BREITLING BURBERRY MONCLER FILAPRADAREEBOK
SHOPPING Early Bird Photographed by WOO CHANG WON Editor SOHN SO RA
BALENCIAGA BURBERRY VALENTINO GARAVANI FENDI (Left Page) LOUIS VUITTON
CHRISTIAN DIOR GUCCI PRADA CHANEL (Right Page) FENDI
ITEM Photographed by WOO CHANG WON Editor CHOI JEONG YOON 100 AVENUEL JULY 2018
SAINT LAURENT BY ANTHONY VACCARELLO BALENCIAGA (Left Page) CELINE CHLOÉ 101
ZOOM IN 104 AVENUEL JULY 2018 1 1
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106 AVENUEL JULY 2018 ZOOM IN 1 2 3 1 2
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ZOOM IN 1 108 AVENUEL JULY 2018
109 BLANCPAIN BLANCPAIN 1 2 3 4 5 2 4 5 3
ZOOM IN 2 1 3 110 AVENUEL JULY 2018
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LOOKBOOK VACATION WARDROBE Photographed by WOO CHANG WON, HA JUN WOO Editor CHOI JEONG YOON 1 2 3 LOUIS VUITTON GODDESS FIGURE 112 AVENUEL JULY 2018
7 5 4 6 9 8 10 11 13 12 14 1 MSGM by IHANSTYLE.COM2 GIAMBATTISTA VALLI by IHANSTYLE.COM 3 JIMMY CHOO 4 COS 5 EMPORIO ARMANI 6 LANG & LU by ELIDEN PLAY 7 MISSONI 8 SALVATORE FERRAGAMO 9 JIMMY CHOO 10 GIAMBATTISTA VALLI by IHANSTYLE.COM 11 SAINT LAURENT BY ANTHONY VACCARELLO12 WEEKEND MAXMARA 13 TORY BURCH 14 SAINT LAURENT BY ANTHONY VACCARELLO 113
2 1 3 4 5 ZADIG & VOLTAIRE ATHLEISURE, ALL DAY 114 AVENUEL JULY 2018
8 7 6 9 10 11 12 13 14 1 FILA 2 ETRO 3 ETRO 4 CALVIN KLEIN 5 CHANEL 6 GIUSEPPE ZANOTTI 7 CALVIN KLEIN JEANS 8 CALVIN KLEIN JEANS 9 CHANEL 10 HILFIGER COLLECTION 11 K-WAY 12 MSGM by IHANSTYLE.COM 13 JIMMY CHOO 14 VALENTINO GARAVANI 115
2 1 3 4 5 MIU MIU BOYISH CHARM 116 AVENUEL JULY 2018
7 6 9 8 11 10 12 14 13 1 EMPORIO ARMANI 2 DAZEDAYZ by EL TRAVEL 3 KENZO 4 BURBERRY 5 HERMÈS 6 GUCCI 7 BOTTEGA VENETA8 BOTTEGA VENETA 9 DAZEDAYZ by EL TRAVEL 10 GUCCI 11 DIOR 12 BURBERRY13 SAINT LAURENT BY ANTHONY VACCARELLO 14 DAZEDAYZ by EL TRAVEL 117
1 2 3 4 VERSACE POP & WITTY 118 AVENUEL JULY 2018
6 5 7 8 9 10 11 12 13 1 MOSCHINO 2 COACH 3 LACOSTE COLLECTION4 KENZO 5 GUCCI 6 PRADA 7 STL by EL TRAVEL 8 LANG & LU by ELIDEN PLAY 9 LOEWE 10 ORLA KIELY11 MELISSA by TOEBOX 12 COACH 13 FILA 119
PLANET AJS 120 AVENUEL JULY 2018
HAMBURG IN SEOUL SSR AVENUEL PICK BVLGARI LOLY POP OJE SSR 121
#CARTIER OCEANS8 CJY VERY BERRY, YOUTH CJY HOCANCE WITH #CHIMAC WHY OJE 122 AVENUEL JULY 2018
PLANET KKJ KKJ 124 AVENUEL JULY 2018
ZOOM IN 1 1 2 3 4 3 2 4 123
ZOOM IN 1 2 1 2 3 4 4 3 125
Photographed by KIM YEONG JUN Editor SOHN SO RA BEFORE SUNSET
TORY BURCH LOW CLASSIC VALENTINO GARAVANI (Left Page) CHANELLULULEMON
BALLY &OTHERSTORIES BALENCIAGA LOUIS VUITTON
DAZEDAYZ OFF-WHITE HELEN KAMINSKI GENTLE MONSTER L VIR
HERMÈS CHANEL
VILEBREQUIN SANDRO MAJE ROGER VIVIER HERMÈS
SALVATORE FERRAGAMO 5PENING ROGER VIVIER
EMILIO PUCCI HERMÈS
FENDI DAZEDAYZ CHANEL PVC SALVATORE FERRAGAMO
SALVATORE FERRAGAMO5PENINGGUCCIASH FABIANA FILIPPI
BOTTEGA VENETA LOUIS VUITTON FENDI
POLO RALPH LAUREN &OTHERSTORIES GIAMBATTISTA VALLI
Hamburg Ladies Photographed by AHN JOO YOUNG Editor SOHN SO RA
CHANEL (Left Page) CHANEL
CHANEL
CHANEL
CHANEL
CHANEL
Photographed by WOO CHANG WON Editor NAM JEONG HWA MAKE ON DE BEERS DE BEERS DE BEERS
MAKE ON DE BEERS DE BEERS
MAKE ON DE BEERS DE BEERS
MAKE ON DE BEERS DE BEERS DE BEERS
SPECIAL KIDS CARE Photographed by WOO CHANG WON Editor NAM JEONG HWA 148 AVENUEL JULY 2018
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150 AVENUEL JULY 2018 CHECK LIST
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ISSUE Photographed by AHN JOO YOUNG(Image), WOO CHANG WON(Product) Editor AHN JI SOO 154 AVENUEL JULY 2018
RECIPE for RECIPE for 155
TIP Photographed by WOO CHANG WON Editor NAM JEONG HWA 156 AVENUEL JULY 2018
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ITEM 1 3 2 4 Photographed by WOO CHANG WON Editor NAM JEONG HWA 1 SHU UEMURA 2 RMK 3 SU M37 158 AVENUEL JULY 2018
159 4 SULWHASOO 5 ADDICTION 7 CLÉ DE PEAU BEAUTÉ 6 LA PRAIRIE 5 6 7
NEW & HOT Photographed by WOO CHANG WON Editor AHN JI SOO GIVENCHY 160 AVENUEL JULY 2018
DIPTYQUE 161
TIP RYKIEL HOWELL MIU MIU GUERLAIN PRADA BENEFIT 162 AVENUEL JULY 2018
Photographed by WOO CHANG WON Editor AHN JI SOO CHANEL GENNY DIOR HERA BVLGARI SERGE LUTENS 163
SHOPPING UPGRADE YOUR BEAUTY JULY 1 ANNICK GOUTAL Photographed by HA JUN WOO Editor AHN JI SOO JUNE 15 BENEFIT JULY 1 HERA JUNE 28 LANCÔME 166 AVENUEL JULY 2018
167 CLÉ DE PEAU BEAUTÉ 1 JULY DONGINBI 11 JUNE JO MALONE LONDON 5 JULY DIOR 1 JULY CLARINS 15 JUNE FRESH 29 JUNE
ZOOM IN AIRY SKIN VEIL 168 AVENUEL JULY 2018
169 1 SULHWASOO 2 SULHWASOO 1 2
ZOOM IN SU:M37 170 AVENUEL JULY 2018
1 2 3 4 1 2 3 4 171
ZOOM IN MDNA SKIN 174 AVENUEL JULY 2018
175 STAY FRESH 1 MDNA SKIN 2 MDNA SKIN 3 1 2 3
TIP Photographed by WOO CHANG WON Editor AHN JI SOO 3 GIVENCY START ITEM LANCÔME 1 CHANEL 4 MAC 1 2 2 SULWHASOO 5 BIODERMA 3 6 L OCCITANE 7 KLORANE 6 4 7 5 176 AVENUEL JULY 2018
LOTTE JOURNAL DEP. AVENUEL GOLF CHAMPIONSHIP 07,
LOTTE JOURNAL MAIN ISSUE 1 NICE SHOT WITH AVENUEL 2
07, 3 4 5 6 1 2 3 4 5 6 7 8 7 8
STORE NEWS LOTTE JOURNAL 2 1 1 2
STORE NEWS 07, 1 2 4 3 1 2 3 4 5 5
STORE NEWS LOTTE JOURNAL 1 MAYCOOP 2 ELROEL 3 LAKA 1 2 3
STORE NEWS 07, 1 2 3 1 VALMONT 2 VALMONT 3 VALMONT GOLDEN DEW
LOTTE JOURNAL STORE NEWS
ZOOM IN 1 YOUR PARADISE CHROMA 1 2 2 185
DESTINATION A PERFECT DAY OUT Text, Photographed by TANVEER BADAL Editor WON HO YEON 186 AVENUEL JULY 2018
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SAN PEDRO ATACAMA FOUR SEASONS BILTMORE MCCONNELL'S FINE ICE CREAMS HANDLEBAR COFFEE COUNTY COURTHOUSE LEADBETTER BEACH 190 AVENUEL JULY 2018 TANVEER BADAL 2 1
3 4 1 2 3 4 5 5 191
ZOOM IN Q&A with Richard Saja 194 AVENUEL JULY 2018
ZOOM IN 1 2 198 AVENUEL JULY 2018
3 4 5 1, 2 3, 4, 5 6 6 199
FOCUS HOTEL is the LIFE Editor WON HO YEON 200 AVENUEL JULY 2018
201 EAT, PLAY, LOVE 30 DAYS IN HOTEL
Photographed by PARK SUNG HOON STAY IN 202 AVENUEL JULY 2018
203 CHECK POINT
CHECK POINT STAY IN 204 AVENUEL JULY 2018
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STAY IN NEW YORK 206 AVENUEL JULY 2018
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208 AVENUEL JULY 2018 CHECK POINT STAY IN BANGKOK
ZOOM IN ARK, NEW CLASSIC 1, 2 1 2 209
INTERVIEW FUN&HAPPY 210 AVENUEL JULY 2018
211 Editor KIM KYEONG JU 1 2 1 2
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ZOOM IN THE NEW VOLVO XC40 with JUNG HAE IN 214 AVENUEL JULY 2018
SWEDISH MINIMALIST 215
CARS NORTHERN 216 AVENUEL JULY 2018
COOL Photographed by ZHANG POONG Editor WON HO YEON 217
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RATIONALIST 219
HUMANIST 220 AVENUEL JULY 2018
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FOCUS FUTURE IN BUSAN 1 222 AVENUEL JULY 2018
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CAR OF THE MONTH BUY YOUR OWN FACE Photographed by JANG HYUN WOO Editor WON HO YEON 224 AVENUEL JULY 2018
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INTERVIEW 1 Photographed by PARK SUNG HOON Editor KIM KYEONG JU 226 AVENUEL JULY 2018
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1 2 3 4 2 3 4 1 229
RECIPE 230 AVENUEL JULY 2018
MY SUPER BOWL Photographed by PARK SOON AE Contributing Editor KIM JOO HYE DETOX super bowl 1 2 3 4 5 6 7 231
GOOD FAT super bowl 1 2 3 4 5 232 AVENUEL JULY 2018
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G-BOMBS super bowl 1 2 3 4 5 6 7 8 235
HIGH PROTEIN super bowl 1 2 3 4 5 6 7 236 AVENUEL JULY 2018
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DRINK A NIGHT WITH DON MELCHOR 1 2 3 4 5 CONCHA Y TORO in HONG KONG 238 AVENUEL JULY 2018
239 DON MELCHOR 1 1987 2 1997 3 2006 4 2016 DINNER with DON MELCHOR 1 2 3 4 INTERVIEW with GUY NUSSEY
INTERVIEW WOOF MY LIFE Photographed by PARK HYUN GOO Editor AHN JI SOO 240 AVENUEL JULY 2018
241 1 2 3 4 1 2 3 4
SNS A.Pick @hyun4033 @raya.mom @susu_blair @luxury_su_5100 @heesun.seo @sun_9907 @jihyeonpark_6837 @my_music_and 242 AVENUEL JULY 2018
07, @yjh8964 @younmi_daily @sseoming815 @ranie_holic MOMENT @gracekim0609 ABOUT L-STAR 243
NEWS 244 AVENUEL JULY 2018 HOTEL &CULTURE
07, Tomorrow is Another Day 245
NEWS FASHION HIP&HOT 248 AVENUEL JULY 2018
249 07,
250 AVENUEL JULY 2018 BEAUTY HIP&HOT NEWS 07,
LIFE STYLE HIP&HOT 07, 251
PERFECT MATCH Photographed by WOO CHANG WON Editor KIM KYEONG JU ALLA PRIMA 252 AVENUEL JULY 2018