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A Study on The Effects of User Mental Images on Product Form -Concentrated on Implicit and Explicit Memory -

200012

1. 1-1. ---------------------------------------1 1-2. -----------------------------------2 2., 2-1. -------------------------------------4 2-2. ------------------------------------------5 2-3. -----------------------------------6 2-4. ----------------------------------8 2-4-1. ---------------------------------------8 2-4-2. ---------------------------------------9 2-4-3. --------------------------------------12 2-4-4. --------------------------------------12 2-4-5. ----------------------------------------14 2-4-6. ----------------------------------15 2-5. ---------------------------------20 2-5-1. / ---------------------------------24 2-5-2. / --------------------------------25 2-5-3. ------------------------------------26 2-5-4. / ---------------------------------27 2-6. / --------------------------------28 2-7. --------------------------------------------30 3. / --------------------------31, -------------------34,, -----------------------------------39

4. / 4-1. / ----------------------42 4-2. / ------------------------46 4-2-1. -----------------------------46 4-2-2. ----------------------50 4-2-3. ---------------------------51 4-2-4. ( )--------------------------------65 4-2-5. ACDSee ---------------66 4-2-6. (ACDSee )------------83 4-2-7. -----------------84 4-2-8. --------------------------------------100 4-3. / ----------------------------101 4-4. / ----------------------103 5. ----------------------------------106 -----------------------------------------------109 ABSTRACT :

PROCESS

1. 1-1.

1-2.

2.,,. 2-1.

2-2.

2-3. 4

2-4. 2-4-1.

2-4-2.

,.

2-4-3. 2-4-4.

2-4-5.

2-4-6.

} 2-5. Carl G. Jung) Carl G. Jung,,,, 1997, p.54.

,,,,,,,

2-5-1.

( : Lee, Jung-Mo, Theories of Memory: A review on recent Psychological Rechearch. 1995., ) /,, ( )

2-5-2. ( ) 2-5-3.

2-5-4. /

2-6. /

..,. () ( ), ( ).

2-7.

3. / 3-1.

mplicit & Explicit Image) mplicit & Explicit Image) Implicit & Explicit Reaction)

3-2.,

( ),.,,,,,,,. <. 16> <. 16>.,, (mental image)

. <. 5>.

3-3..,,. (Max Black).,,...,... (analogy).

,.,.,. ().,. <. 17> DesignerUser,.,,,.,.,,

.,,, (User) () ().

4. /.. <. 6>,.. /,. 4-1. /

<. 25> ( : Http://www.v.com)

,,.. (Copy).. 39. 4-2. / 4-2-1. : : 200091~930

,,. ( ) 100() 100() 100() 100() 400()

2. ACDSee ACDSee 100() 100() 200()

4-2-2. 1.

2. ACDSee 4-2-3.. <. 11>

Model 66% 53% 80% 13% 6 No 2 80% 100% 100% 65% 1 No 3 16% 0% 60% 3% 13 No 4 13% 20% 46% 3% 10 No 5 0% 30% 70% 25% 7 No 6 0% 0% 60% 6% 12 No 7 40% 45% 54% 0% 14 No 8 6% 23% 97% 30% 5 No 9 9% 30% 42% 20% 9 No 10 70% 76% 80% 60% 2 No 11 30% 50% 70% 30% 4 No 12 23% 23% 70% 10% 8 No 13 36% 43% 80% 25% 3 No 14 0% 20% 76% 0% 11 No 15 0% 0% 20% 0% 15 *

Model no 9, 2, 10, 1, 8, 7, 13, 11, 12, 3, 4, Model no. 5, 6., Model no. 14, 15.. TV(75%), (10%), (3%), (1%), (11%).. <. 13>. <. 13>

Model no, Model no.,., TV(), (3%),

Model no. 6, 3, 4. Model no.7, 14, 15. TV(52), (40%),

Model no.1( ), 2( ), 9( ), 10( ).

,,, <. 27>. Model,,,,, No 2,,,,, No 3,,,,,,,,,,,, No 4,,,,,,,,,,,, No 5,,, ( ),, CD,,,,,,, No 6,,,,,,,,,,,,, No 7,,,,,,,, No 8,,,,,,, CD,,,,, No 9,,,,,,,,,,, No 10,,,,,, No 11 CD,,,,,,,,,, No 12,,,,,,,,,, CD,, No 13,,, No 14,,,,, No 15,,,,,,,,,,,,

,, <. 28><. 29>. <. 28> No 1,,,,,,,,,, No 2,,,,,,,,,,,,,,, No 3,,,,,,,,,,,,,,, No 4,,,,,,,,,,,,,,,,, No 5,,,,,,,,,,,,,,,,, No 6,,,,,,,,,,,,,,,, No 7,,,,,,,,,,,, No 8,,,,,, TV,,,, No 9,,,,,,,,,,,,, No 10,,,,,,,,,,,,,,,, No 11,,,,,,,,,,,,,, No 12,,,,,,,,,,,,,,,,,,, No 13,,,,,,,.,, No 14,,,,,,,,,,,,,,,,,,,,, No 15,,,,,,,,, <. 29>

No 1,,,,,,, No 2,,,,,, No 3,,,,,,,,.. No 4,,,,,,,,,.. No 5,,,,,,, No 6,,,,,,,,,, No 7,,,,,,,,,,,,.. No 8,,,,,,,,, No 9.,.,,,,,,, No 10,,,,,,, No 11,,,,,,,,, No 12,,,,,,,,,,,, No 13,,,,,,,,,,,,,,, No 14,,,,,,,,, No 15,,,,,,,,,,, 4-2-4. ( ) 15,,,.

. 4-2-5. ACDSee 1) 1 Model 50% 30% 6 No 2 55% 50% 2 No 3 55% 45% 3 No 4 50% 50% 3 No 5 35% 30% 8 No 6 30% 35% 8 No 7 30% 25% 11 No 8 25% 30% 11 No 9 35% 40% 7 No 10 50% 45% 5 No 11 10% 15% 15 No 12 20% 10% 14 No 13 35% 30% 8 No 14 30% 25% 11 No 15 82% 80% 1 *

,,,,

,,,,,,,,...

2) 3 <. 41> Model No 1 75% 45% 2 No 2 65% 50% 4 No 3 65% 55% 2 No 4 50% 50% 6 No 5 50% 50% 6 No 6 25% 30% 10 No 7 25% 25% 10 No 8 15% 15% 15 No 9 50% 45% 9 No 10 70% 40% 5 No 11 15% 15% 15 No 12 25% 20% 13 No 13 25% 25% 10 No 14 65% 35% 6 No 15 65% 60% 1 *

,,,,,,

,

4-2-6. (ACDSee )

4-2-7. ACDSee,,,. <. 52>~<. 66>...

<. 50> +,, (8.7%) (5.5%), (5%) TV(4.7%),, (4%), (4.7%)..,.

<. 51> + +,. (15%), (10.6%), (7.9%), (6.1%), (5.3%) (3.5%).,,.

<. 52> + +,,. (5.3%) (3.3%),,. (7.3%), (6.7%),,,.,. (8.7%) (4%).,,,,., 10.1%.,.

<. 53> + +,,. (7.8%) (6.8%),,,. (5.8%), (2.9%),,. (3.9%) (2.9%),,,,.,,. <. 54>

+,,, (12.7%) (4.7%),,,,. (3.4%), (2.3%), (2.3%),,,.,. (5.8%) (2.3%), (2.3%).,,,.,. <. 55>

+,,, (8.5%) (8.3%), (4.5%),,,,,. (8.7%), (5.3%), (3.7%),,,.,. (5.3%) (3.7%), (3.7%).,,. <. 56>

+,,, (10.8%) (4.7%),,,. (6.3%), (4.5%),,,.. (14.4%) (1.8%), (1.4%).,.

<. 57> +, (10%), (4.5%),. (5.4%), (3.6%),,,.,. (3.6%),, (2.7%). (2.7%).,.

<. 58> +, (25.6%),,,,. (8.5%), (6.1%), (6.1%),. (6.1%), (3.6%). (2.4%).,.

<. 59> +, (17.1%),,,. (8%), (3%), (2%),. (15.1%), (4%). (4%).,.

<. 60> + +, (30.4%),,,,.,. (7.3%), (6.1%), (4.8%),. (3.4%), (2.4%). (4%).,.

+,,, (11.2%),,,,,., (8.1%), (6.1%) (3%),. (12.2%), (3.6%)..

<. 62> + +, (11.1%),, (14.1%), (3.7%), (3.7%),., 8.2%, (3.7%).,,. (3.7%),.,.

<. 63> + +,,, (15.3%), (6.2%).,,,. (4.9%), (3.1%). (2.4%),,. 2. (6.2%), (2.4%),,,,. (3.7) (3.1%).,,.

<. 64> TV TV + TV, (11.1%),,,,,,. (5.2%) (4.2%),,,,. (6.8%), (3.7%).,,,. 4%.,,.

4-2-8.,..,.,. <. 65> TV : : : :

4-3. /,,,..,. 40,,.,,.,

4-4. /

<. 66>, < >, Hitech Service,Fusion, Crossover, Globalization Human wear. Human Cyber cuture. Networking Humenity,,..., < > Multy function,, Personality, Mini,,,,,, D.I.Y Network, Image Display, Intelligent, interaction, Bionic mechanism Wearable,... + / --------

5. 5-1.

,,,,

.

Carl G Jung,

ABSTRACT -Concentrated on Implicit and Explicit Memory -

implicit and explicit of implicit and explicit

implicit and explicit