되고있다. 스마트웨어러블은센서, 추척기기, 스포츠분석을적용한소프트웨어어플리케이션등을포함한다. 퍼포먼스기기, 손목시계, 센서, 웨어러블의류기술은웨어러블기술을스포츠에활용할수있게해준다. 이러한새로운운동능력분석은트레이닝과실전경기를향상시키며팀구성의변화를가져온다. 퍼포먼스손목시계

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Download "되고있다. 스마트웨어러블은센서, 추척기기, 스포츠분석을적용한소프트웨어어플리케이션등을포함한다. 퍼포먼스기기, 손목시계, 센서, 웨어러블의류기술은웨어러블기술을스포츠에활용할수있게해준다. 이러한새로운운동능력분석은트레이닝과실전경기를향상시키며팀구성의변화를가져온다. 퍼포먼스손목시계"

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1 스포츠및피트니스를위한스마트웨어러블 : 2015~2021년시장점유율, 전략, 전망 발행사 : Wintergreen Research / 발행일 : / 페이지 : 565 / 가격 : Single User PDF; $4,000 개요 Wintergreen Research는새보고서 < 스포츠및피트니스를위한스마트웨어러블 : 2015~2021년시장점유율, 전략, 전망 > 을발표했다. 발전된기술을사용하는차세대스마트웨어러블은특정스포츠나활동에활용될때질좋은데이터를수집할수있도록돕는다. 기기들은특정상황에매우초점이맞춰져있다. 웨어러블기술은진화하고있다. 더나은데이터수집, 신뢰성, 탐색능력, 다양한기능, 데이터를정보로바꾸는분석능력등이생겨나고있다. 웨어러블은서로다른활동에있이어떠한영향을끼치는지측정하는데에유용하다. 기기들은여러수준의개인노력, 배트스윙, 달리기, 축구, 머리의충격인내등을측정한다. 가격이적당하고실용성있는팔목웨어러블의경우데이터수집기능이더욱강화되고있다. 이보고서는 565페이지와 228개의도표로이루어져있다. 스포츠및피트니스기술에있어서데이터는보여지는것자체보다도운동능력이나전체적인개인건강을향상시키는데얼마나의미가있는지가중요하다. 웨어러블은피트니스와스포츠의개인용품이되어가고있다. 웨어러블은활용가능한정보로변환할수있는충분한데이터를수집해준다. 기기들은운동선수들과코치들이팀원들을더좋은선수로만드는데에활용되고있다. 피트니스기기들은운동의강도와질을높이기위해사용된다. UP 밴드나 Zepp과같은판매업체들은사용자들이데이터의해석, 즉웨어러블을통해수집된데이터의의미를알필요가있다는것을깨달았다. 웨어러블기술은프로선수들에의한어떤게임이든영향을미치면서, 스포츠를이전에없던새로운것으로만들고있다. 스마트기술을빠르게받아들이는팀은강력한경쟁우위를갖게되었다. 프로축구팀과운동선수들은웨어러블센서의빠른수용자 ( 얼리어답터 ) 이며이는시장의성장을주도한다. 프로운동선수들은제품개발에사용되는자금을갖고있다. 그들은운동능력의향상을얻고자 한다. 웨어러블산업은다른경쟁자들을뛰어넘으려는프로운동선수들에게아주커다란시장이

2 되고있다. 스마트웨어러블은센서, 추척기기, 스포츠분석을적용한소프트웨어어플리케이션등을포함한다. 퍼포먼스기기, 손목시계, 센서, 웨어러블의류기술은웨어러블기술을스포츠에활용할수있게해준다. 이러한새로운운동능력분석은트레이닝과실전경기를향상시키며팀구성의변화를가져온다. 퍼포먼스손목시계, 센서, 웨어러블의류기술은스포츠, 게임의진행, 팀및선수관리의변화를 가져온다. 스포츠의웨어러블기술은선수기량분석을개혁하며궁극적으로현장경기력의향상 을불러일으킨다. 레저용피트니스소비자및업체만족프로그램또한목표시장이다. 웨어러블기술과분석적소 프트웨어는스포츠와피트니스트레이닝을새롭게바꿈으로서기량의향상을불러오고부상을최 소화한다. 스포츠분석은실전경기분석을넘어생체정보분석으로발전하고있다. 운동선수나일반사용 자들의관절, 근육, 심장, 호흡기, 리듬, 지속력등에대한분석능력은매우중요하다. 추가적으로 배트나라켓의스윙도분석이된다. 조사를진행한팀의팀장인 Susan Eustis은 웨어러블은수백만달러의산업입니다. 경쟁자보다앞서가려는프로운동선수들과팀, 그리고프로선수들과똑같이일상속에서개인적역량을강화하려는소비자들로인해웨어러블스포츠및피트니스분석산업이성장하고있습니다. 웨어러블추적기기를사용함에따라그들의역량이강화될수있고코칭도더욱발전할것입니다 라고전했다. 피트니스와스포츠를위한스마트웨어러블의전망은 2021년말 950만대의스마트폰적용되는맥락에서스마트기기의발전을시사한다. 웨어러블기기로인한고급분석은고급수준의어플리케이션가용성을의미한다. 어플리케이션들은움직임을추적하고스포츠및피트니스의다양한기술들을숙달하는데에도움이되는방향으로진화할것이다. 프로운동선수들이웨어러블도입은세미프로와아마추어들이기기를사용하도록이끌었다. 이러 한모든사용자부문에서피트니스적용이이루어진다. 피트니스기기들은전반적인건강을향상 시키려는운동에사용된다.

3 스포츠및피트니스웨어러블시장은 2014년 350만달러였으며 2021년에는 1490만달러에달할것으로보인다. 시장은웨어러블기술이발전함에따라성장하게된다. 웨어러블중스포츠및피트니스의비중은거대한시장중일부일뿐이다. 기술이발전함에따라가격은빠르게감소하고이러한가격경쟁력은시장의성장을이끌것이다. 목차스포츠웨어러블 : 핵심요약스포츠퍼포먼스웨어러블및센서기기 : 시장성장요인생체정보센서에사용되는웨어러블기술웨어러블 : 피트니스 & 스포츠기술웨어러블 : 시장점유율스포츠퍼포먼스웨어러블 : 시장전망 1. 스포츠웨어러블 : 시장설명및시장역학 1.1 웨어러블을사용하는프로스포츠팀 1.2 웨어러블스포츠및피트니스관련모니터링기기 1.3 웨어러블이프로수준코칭에영향을미치다 1.4 Catapult NBA 스포츠선수동작데이터예시 1.5 웨어러블 : 개인기술과건강, 피트니스, 스포츠의만남 1.6 스포츠의류사업제약 1.7 세계경제 2. 스포츠웨어러블 : 시장점유율및시장전망 2.1 스포츠퍼포먼스웨어러블및센서기기 : 시장성장요인 2.2 웨어러블시장점유율 2.3 스포츠퍼포먼스웨어러블 : 시장전망 2.4 스포츠퍼포먼스웨어러블 : 시장부문전망 2.5 웨어러블스포츠및피트니스추적및분석부문 : 시장점유율및시장전망 2.6 스포츠웨어러블 : 가격 2.7 스포츠웨어러블 : 벤처캐피탈및 Grant Contract Funding 2.8 스포츠및피트니스웨어러블지역시장세분화 2.9 스포츠의류시장부문 3. 스포츠웨어러블 : 시장기회및제품설명 3.1 야구웨어러블기술 3.2 Zepp 3.3 Blast Motion Baseball

4 3.4 Diamond Kinetics SwingTracker 3.5 Motus Global Pitching Sleeve 3.6 NBA 미국농구 3.7 NFL 미국풋볼 3.8 Catapult Trackers 3.9 VICIS Football Helmet 3.10 Zephyr Technology 3.11 Catapult OptimEye S5 Sensors 3.12 Adidas micoach Smart B 3.13 GoPro 3.14 Reebok CheckLight / MC Zebra Shoulder Pad Sensors 3.16 MC10 Biostamp 3.17 Google Glass 3.18 Microsoft Surface Pro 3.19 Stat Sports Viperpod Tracking 3.20 축구 3.21 Adidas Wearables 테니스웨어러블및내장센서생체정보기술 3.23 Babolat Play Pure Drive Tennis Racquet 3.24 Zepp Tennis Racket Sensor 3.25 Smart Bicycling Wearable Electronics 3.26 Garmin Bike Sensors 3.27 골프웨어러블센서 3.28 Zepp Wearable Golf Sensors 3.29 Olympian Sports Wearable Technology 3.30 Fatigue Science Readiband Electronic Wristband Sleep Monitoring 3.31 Myontec Mbody Pro 3.32 BSX Insight 3.33 Stonecrysus 3.34 Thalmic Labs 3.35 Xensr 3.36 하키 3.37 Performance Sports Group

5 3.38 Wearable Motion Capture Interfaces 3.39 StretchSense 3.40 Heddoko 3.41 Notch 3.42 MYOVOLT Muscle Stimulation 3.43 FlexTech Alliance Including Apple, Boeing, and Pentagon Team to Develop Wearable Technology 3.44 Apple Watch 3.45 FlexTech Alliance Wearable Tech 3.46 IBM Cloud Computing for Wearable Sports and Health Products 3.47 Fitbit Zip 3.48 Nike Pebble Time Steel 3.50 Jawbone UP2 Tracker 3.51 Withings Activité 3.52 LG Watch Urbane 3.53 Misfit Shine 3.54 Garmin Forerunner 620 Running Monitor 3.55 Epson Pulsense Fitness Watch & Band 3.56 Huawei TalkBand B1: Hiking And Surfing 3.57 Sony SmartBand Talk SWR TCL / Alcatel ONETOUCH Watch - Small/medium Band (Black) 3.59 Zephyr Technology 3.60 Pivotal Living Tracker 3.61 Xiaomi Mi Band 3.62 MioGlobal 3.63 Polar M400 GPS Running Watch 3.64 Samsung Activity Tracker 3.65 Netatmo June 3.66 Basis Peak 3.67 Lumo Lift 3.68 LifeTrak Core C Martian Notifier 3.70 Runtastic Moment

6 3.71 ihealth Wave Swim Tracker 3.72 Made in Sense Limited Happic Smart Band 3.73 Misfit Speedo Shine 3.74 Vector Luna 3.75 Jabra Sport Coach 4. 스포츠웨어러블기술및연구 4.1 귀를기반으로한생체정보웨어러블기기 4.2 퍼포먼스스포츠그룹이 R&D에들어서다 4.3 Apple Watch Single Chip Module Jawbone UP3 Heart Rate Bio impedance Technology Features Mio Heart Rate Technology Huawei TalkBand B1 NFC Fast Pairing Xiaomi Mi Band Aluminum Alloy Sensor Surface Biometric Sensors Zepp Technology 스포츠및피트니스웨어러블 : 업체정보 5.1 Adidas 5.2 Apple 5.3 Babolat 5.4 Basis 5.5 Blast Motion 5.6 Casio 5.7 Catapult: NHL Technology Reduces Injuries 5.8 Crossmatch 5.9 Diamond Kinetics 5.10 Epson 5.11 Fitbit 5.12 FlexTech Alliance 5.13 Garmin 5.14 GoPro 5.15 Made in Sense Happic 5.16 Heddoko 5.17 Huawei 5.18 ihealth

7 5.19 Immersion TouchSense 5.20 GN Store Nord / Jabra 5.21 Jawbone 5.22 LG 5.23 LifeTrak 5.24 Lumo 5.25 Major League Baseball (MLB) Teams 5.26 Martian 5.27 MC MioGlobal 5.29 Misfit 5.30 Motus 5.31 Myontec 5.32 MYOVOLT 5.33 National Football League (NFL) 5.34 Netatmo 5.35 Nike 5.36 Notch 5.37 Pebble 5.38 Performance Sports Group 5.39 Pivothead 5.40 Polar 5.41 Pivotal 5.42 Samsung Electronics 5.43 StretchSense 5.44 Stonecrysus 5.45 Sony 5.46 Speedo 5.47 TCL Communications / Alcatel ONETOUCH 5.48 Thalmic Labs 5.49 Vicis 5.50 Vista Equity Partners 5.51 Withings 5.52 Xensr

8 5.53 Xiaomi 5.54 Zepp 5.55 List of Selected Sports Wearable Technology Companies 보고서문의

9 Smart Wearables for Sports and Fitness: Market Shares, Market Strategies, and Market Forecasts, 2015 to 2021 Publisher: WinterGreen Research / Date: / Page: 565 / Price: Single User PDF; $4,000 Summary WinterGreen Research announces that it has published a new study Smart Wearables, Sport and Fitness: Market Shares, Strategy, and Forecasts, Worldwide, 2015 to Next generation smart wearables leverage better technology, they support high quality data gathering in the specific sport or activity in which they are being used. Devices are highly targeted to specific situations. The wearables technology is evolving: better data gathering, better reliability, better navigation, better ability, better analytics to turn data into information are provided. Wearables are useful for measuring the effect of different activities on performance. Devices are useful for measuring different levels of personal effort, swing a bat, running a mile, carrying a football, enduring a hit to the head. Affordable, useful wrist wearables are available with a increasing number of data collection functions. The study has 565 pages and 228 tables and figures. In sports and fitness technology, it is not about what data can be shown, it is how meaningful the data is in terms of improving athletic performance or managing overall personal fitness. Wearables have become fitness and sports personal devices. They bring big data, enough data that it can be turned into actionable information. Devices are being used by athletes and coaches to make team members better players. Fitness devices are being used to increase the levels and qualities of exercise. Whether it is an UP band or Zepp, vendors have been forced to realize that people need interpretation of data, they need to know the meaning of data collected by the wearable. Wearable technology is poised to affect the way any game is played by professionals, shifting sports more than anything has ever done before. Sports and smart technology are poised to give teams that are early adopters significant competitive advantage. Professional sports teams and professional athletes are early adopters of wearable sensors, driving market growth. The professional athletes have the money to spend of development products. They have the most to gain from athletic performance improvements. Within the wearables industry, there seems to be a big market for professional athletes who need that edge over their competitors to stay in the game. Sports wearables consist of sensors, tracking devices, and software apps that implement sports analytics Sports Analytics: Performance Devices, Watches, Sensors, And Wearable Apparel Technology Brings Wearable Technology for Sports. This Revolutionizes Athlete Performance

10 Analysis Leading To Training and On Field Play Improvement And Presages Changes In Team Composition. Performance watches, sensors, and wearable apparel technology are bringing massive changes in sports, changes in how the game is played, how the the teams and athletes are managed. Wearable Technology for sports revolutionizes athlete performance analysis and ultimately brings on field play improvement. Recreational fitness consumers and corporate wellness programs are also target markets. Wearable technology and analytical software revolutionize sports and fitness training, implementing performance improvement and injury prevention Sports analytics: is evolving beyond on field ply analysis to biometrics analysis. The ability to analyze joint, muscle, heart, respiratory, cadence, and endurance parameters of the athlete or ordinary user is significant. In addition, the swing of the bat or the racket can be analyzed. According to Susan Eustis, leader of the team that prepared the study, Wearables represent a multibillion dollar industry. Within the wearables sports and fitness analytics industry, growth comes from professional athletes and teams that need to achieve an edge over their competitors and from consumers wishing to gain performance advantage in their routines by imitating what the professionals do. Performance can be improved, coaching can be improved using wearable tracking devices. Smart wearables for fitness and sports forecasts indicate that the evolution of smart devices is in the context of smart phone adoption going to 9.5 billion by the end of the forecast period. The ability to offer sophisticated analytics for the wearable devices is what provides sophisticated application capabilities. Apps are further evolving to provide tracking of motion and help provide mastery of various techniques for mastering some aspect of sport or fitness. And with professional athlete adoption of wearables, comes semi professional and amateur use of the devices. Fitness adoption is from all these categories of users. Fitness devices are used to promote exercise in hopes of improving overall health. Sports and fitness performance wearables markets at $3.5 billion in 2014 are anticipated to reach $14.9 billion by Market growth comes as wearables technology further evolves. The sports and fitness portion of the wearables segment is just part of a larger market. With technology maturity, price points will decline rapidly and affordability will drive market growth. WinterGreen Research is an independent research organization funded by the sale of market research studies all over the world and by the implementation of ROI models that are used to calculate the total cost of ownership of equipment, services, and software. The company has 35

11 distributors worldwide, including Global Information Info Shop, Market Research.com, Research and Markets, Bloomberg, electronics.ca, and Thompson Financial. WinterGreen Research is positioned to help customers facing challenges that define the modern enterprises. The increasingly global nature of science, technology and engineering is a reflection of the implementation of the globally integrated enterprise. Customers trust wintergreen research to work alongside them to ensure the success of the participation in a particular market segment. WinterGreen Research supports various market segment programs; provides trusted technical services to the marketing departments. It carries out accurate market share and forecast analysis services for a range of commercial and government customers globally. These are all vital market research support solutions requiring trust and integrity. Table of Contents SPORTS WEARABLES: EXECUTIVE SUMMARY Sports Performance Wearables and Sensor Devices: Market Driving Forces Wearable Technology Uses Biometric Sensors Wearables: Fitness & Sport Tech Wearables Market Shares Sports Performance Wearables: Market Forecasts 1. SPORTS WEARABLES: MARKET DEscRIPTION AND MARKET DYNAMICS 1.1 Professional Sports Teams Using Wearables Fabric Sensors 1.2 Wearable Sport And Fitness-Related Monitoring Devices 1.3 Wearables Impact Coaching at the Professional Level 1.4 Catapult NBA Sports Player Movement Data Example 1.5 Wearables: Intersection of Personal Technology With Health, Fitness, And Sport 1.6 Sports Apparel Business Constraints 1.7 World Economy 2. SPORTS WEARABLES: MARKET SHARES AND MARKET FORECASTS 2.1 Sports Performance Wearables and Sensor Devices: Market Driving Forces Wearable Technology Uses Biometric Sensors Wearables: Fitness & Sport Tech 2.2 Wearables Market Shares Samsung Catapult Catapult OptimEye S5 Sensor Apple Watch Nike Garmin Sony

12 2.2.8 Polar Loop Zepp Jawbone Fitbit Babolat Fatigue Science Readiband Electronic Wristband Microsoft Performance Sports Group Performance Sports Group Tracking Devices StretchSense Wearable Sensors Measure Muscle Strains Xiaomi 2.3 Sports Performance Wearables: Market Forecasts Sports Performance Wearables: Market Unit Forecasts 2.4 Sports Performance Wearables: Market Segment Forecasts Wearable Trends to Watch through Wearables Sports and Fitness Tracker and Analytics Segments: Market Shares and Market Forecasts Major League Baseball (MLB) Wearable Market Shares and Market Forecasts National Basketball Association (NBA) Wearable Market Shares and Market Forecasts NBA Wearables Market Shares and Market Forecasts Football Wearables Market Shares and Market Forecasts Soccer Tennis Wearable Market Shares and Market Forecasts Smart Bicycling Wearable Electronics Golf Wearable Market Shares and Market Forecasts Hockey Wearable Smart Bands Market Shares and Market Forecasts Wearable Tracking Bands Market Shares and Market Forecasts 2.6 Sports Wearables: Prices Apple Watch 2.7 Sports Wearables: Venture Capital and Grant Contract Funding FlexTech Alliance Wearable Tech 2.8 Sports and Fitness Wearables Regional Market Segments 2.9 Sports Apparel Market Segments 3. SPORTS WEARABLES: MARKET OPPORTUNITY AND PRODUCT DEscRIPTION 3.1 Baseball Wearable Technology 3.2 Zepp Zepp Partnerships 3.3 Blast Motion Baseball 3.4 Diamond Kinetics SwingTracker

13 3.5 Motus Global Pitching Sleeve Motus Smart-Sleeve Motus Technology For Football, Basketball, Tennis, Lacrosse, And Golf: Tailored Analytics 3.6 NBA US Basketball NBA Teams NBA Healthy in LA And Big Markets 3.7 US Football NFL 3.8 Catapult Trackers Catapult Biomechanical Athlete Performance Analysis Sensors 3.9 VICIS Football Helmet 3.10 Zephyr Technology 3.11 Catapult OptimEye S5 Sensors Catapult OptimEye G5 for Goalies 3.12 Adidas micoach Smart B 3.13 GoPro 3.14 Reebok CheckLight / MC Zebra Shoulder Pad Sensors 3.16 MC10 Biostamp 3.17 Google Glass 3.18 Microsoft Surface Pro 3.19 Stat Sports Viperpod Tracking Stat Sports ViperPod Gaming Companies Take Interest in Stats Information 3.20 Soccer 3.21 Adidas Wearables 3.22 Tennis Wearable and Embedded Sensor Biometric Technology 3.23 Babolat Play Pure Drive Tennis Racquet Babolat Tour Pros 3.24 Zepp Tennis Racket Sensor 3.25 Smart Bicycling Wearable Electronics 3.26 Garmin Bike Sensors 3.27 Golf Wearable Sensors 3.28 Zepp Wearable Golf Sensors 3.29 Olympian Sports Wearable Technology 3.30 Fatigue Science Readiband Electronic Wristband Sleep Monitoring Fatigue Science Readiband Electronic Wristband 3.31 Myontec Mbody Pro 3.32 BSX Insight BSX Insight Near-Infrared Spectroscopy 3.33 Stonecrysus

14 3.34 Thalmic Labs Thalmic Labs Myo Armband Wirelessly Control Technology With Gestures And Motion 3.35 Xensr 3.36 Hockey Ice Hockey Participation Rates and Demographics Ice Hockey Equipment and Apparel Industry Market Roller Hockey 3.37 Performance Sports Group Performance Sports Group Tracking Devices Performance Sports Group Bauer Hockey 3.38 Wearable Motion Capture Interfaces 3.39 StretchSense StretchSense Wearable Sensors Measure Muscle Strains StretchSense Smart Garments 3.40 Heddoko Heddoko Smart Garment 3.41 Notch 3.42 MYOVOLT Muscle Stimulation MYOVOLT Vibration Frequency Range 3.43 FlexTech Alliance Including Apple, Boeing, and Pentagon Team to Develop Wearable Technology FlexTech Alliance 3.44 Apple Watch Apple Watch Precise Stopwatch Used for Timing Sprints Apple Watch Health & Fitness Digital Crown Makes Apple Watch Personal Device Apple Watch Single Crystal of Sapphire Display Apple Watch Recognizes Touch, Senses Force Apple Watch Based Around Life And Schedule Apple Watch Infrared And Visible-Light LEDs and Photodiodes To Detect Heart Rate Apple Watch Speaker and Magnifier Apple Watch Customization 3.45 FlexTech Alliance Wearable Tech 3.46 IBM Cloud Computing for Wearable Sports and Health Products IBM Cloud / Arm 3.47 Fitbit Zip Fitbit One Fitbit Flex Fitbit Charge Fitbit Charge HR

15 Fitbit Surge 3.48 Nike 3.49 Pebble Time Pebble Time Steel 3.50 Jawbone UP2 Tracker Jawbone UP3 Tracker Jawbone UP4 Tracker Jawbone UP Move 3.51 Withings Activité Withings Activité Pop Withings Pulse Ox 3.52 LG Watch Urbane LG Classic Design & Customization LG Lifeband Touch* Activity Tracker Medium LG Fitness Band (FB84-BM) Bright OLED Touch Screen 3.53 Misfit Shine Misfit Flash Misfit Beddit 3.54 Garmin Forerunner 620 Running Monitor Garmin Forerunner 620 VO2 Max Calculation Parameters Garmin Supports Training and Racing Garmin Rest Day or Run Day Garmin Forerunner Garmin Forerunner Garmin Forerunner 920XT Garmin Forerunner 310XT Garmin Swim wearable 3.55 Epson Pulsense Fitness Watch & Band Epson Runsense GPS Sports Watches Epson Runsense WatchSF Epson Runsense WatchSF-110 Stride Measurement & Accelerometer Epson Runsense WatchSF-110 Heart Rate Monitoring 3.56 Huawei TalkBand B1: Hiking And Surfing Huawei TalkBand B Sony SmartBand Talk SWR Sony SmartWatch 3 SWR TCL / Alcatel ONETOUCH Watch - Small/medium Band (Black) 3.59 Zephyr Technology 3.60 Pivotal Living Tracker

16 3.61 Xiaomi Mi Band 3.62 MioGlobal Mio FUSE 3.63 Polar M400 GPS Running Watch Polar V650 Smart Bicycle Computer Polar V800GPS Sports Watch Polar Loop Polar Loop Samsung Activity Tracker Samsung Gear S 3.65 Netatmo June 3.66 Basis Peak 3.67 Lumo Lift 3.68 LifeTrak Core C LifeTrak Core C LifeTrak Core C LifeTrak Brite R Martian Notifier 3.70 Runtastic Moment 3.71 ihealth Wave Swim Tracker 3.72 Made in Sense Limited Happic Smart Band 3.73 Misfit Speedo Shine 3.74 Vector Luna 3.75 Jabra Sport Coach 4. SPORTS WEARABLES TECHNOLOGY AND RESEARCH 4.1 Ear-Based Biometric Wearable Devices 4.2 Performance Sports Group Illustrates Research and Development Positioning 4.3 Apple Watch Single Chip Module Apple Watch GPS and Accelerometer 4.4 Jawbone UP3 Heart Rate Bio impedance Technology Features 4.5 Mio Heart Rate Technology 4.6 Huawei TalkBand B1 NFC Fast Pairing 4.7 Xiaomi Mi Band Aluminum Alloy Sensor Surface Xiaomi Mi Hypoallergenic Band 4.8 Biometric Sensors 4.9 Zepp Technology 5. SPORTS AND FITNESS WEARABLES: COMPANY PROFILES 5.1 Adidas 5.2 Apple Apple Watch

17 5.2.2 Apple Business Strategy Apple Product Introductions Apple Second Quarter 2015 Revenue Apple iphone Apple HomeKit 5.3 Babolat 5.4 Basis 5.5 Blast Motion 5.6 Casio 5.7 Catapult: NHL Technology Reduces Injuries Catapult Focused on US College Sports System Catapult Data Collection Catapult Revenue Catapult Regional Revenue Catapult Total Revenue Catapult US: Catapult EU Catapult ROW Catapult Total Units Ordered Catapult Player Tracking in Australian Rules Football Catapult Hockey Player Tracking Catapult Device Catapult in the NFL Catapult Can Help Trainers Understand How Much Stress Of The Game Catapult Measuring Intense Play Big Wave Surfers Use Catapult to Ready for Event 5.8 Crossmatch 5.9 Diamond Kinetics 5.10 Epson Epson Industrial Robots Epson Company Profile Epson Automation on Assembly Lines Using Robots 5.11 Fitbit 5.12 FlexTech Alliance 5.13 Garmin Garmin Fitness Revenue GoPro GoPro Second Quarter 2015 Highlights GoPro Opular Mount GoPro Revenue Surges 54% As It Gains Popularity Abroad GoPro Acquires Kolor, A Virtual Reality Company

18 5.15 Made in Sense Happic 5.16 Heddoko 5.17 Huawei 5.18 ihealth 5.19 Immersion TouchSense 5.20 GN Store Nord / Jabra 5.21 Jawbone 5.22 LG LG Strategic Alliances LG Electronics Premium-Market Strategy LG Branding 5.23 LifeTrak LifeTrak Standalone Company 5.24 Lumo 5.25 Major League Baseball (MLB) Teams MLB.com Digital Academy Instructional Center MLB Coaches Corner Youth Baseball Leagues MLB my Hits MLB mypitch 5.26 Martian 5.27 MC MC10 Redefines The Interface Between Electronics And The Human Body 5.28 MioGlobal 5.29 Misfit 5.30 Motus 5.31 Myontec 5.32 MYOVOLT 5.33 National Football League (NFL) AFC-North AFC-South AFC-East AFC-West NFC-North NFC-South NFC-East NFC-West NFL Stats 5.34 Netatmo 5.35 Nike

19 Nike Revenue Nike Digital Sport Hardware Moves to Apple 5.36 Notch 5.37 Pebble 5.38 Performance Sports Group Performance Sports Group Research and Development Performance Sports Group Strong and Authentic Brands in Attractive Markets Leading Players Utilize Performance Sports Group Products Performance Sports Group Integrated Performance Sports Platform Performance Sports Group Industry-Leading R&D and Innovation Performance Sports Group Diversified and Balanced Business Model Performance Sports Group Revenue Performance Sports Group Fiscal 2015 Has 51% Increase in Revenues Factors Affecting Performance Sports Group Market Performance Performance Sports Group Hockey Performance Sports Group Baseball/Softball Performance Sports Group Business Strategy Performance Sports Group Easton Baseball/Softball Performance Sports Group Seeks to Continue to Grow in Hockey Performance Sports Group Bauer Hockey Intercorporate Relationships 5.39 Pivothead 5.40 Polar Polar Healthy Lifestyle Choices With MyFitnessPal 5.41 Pivotal 5.42 Samsung Electronics Samsung Finds Talent And Adapts Technology To Create Products Samsung Adapts to Change, Samsung Embraces Integrity Samsung Telecom Equipment Group Samsung Memory Over Logic 5.43 StretchSense StretchSense Over 100 Customers in 20 Countries 5.44 Stonecrysus 5.45 Sony Sony Segments Sony Sony PLAYSTATION Eye Webcam - USB Sony SNC-EP520 36x Day/Night IP PTZ Camera 5.46 Speedo 5.47 TCL Communications / Alcatel ONETOUCH 5.48 Thalmic Labs

20 5.49 Vicis 5.50 Vista Equity Partners STATS Stats Was Part of News Corporation (the parent of FOXSports.com) and the Associated Press Stats Customers STATS / Prozone Prozone Software Tracks In-Game Player Performance Stats Revenue Stats Locations Worldwide STATS Sports Public Relations STATS Data And Content Company Stats Data Centers Stats Acquisitions STATS / Sportz Interactive STATS Projections for Daily Fantasy Sports Vista Equity Partners And STATS Acquire Automated Insights STATS Acquires The Sports Network STATS Acquires TVTI STATS Acquires Bloomberg Sports STATS / Automated Insights 5.51 Withings 5.52 Xensr 5.53 Xiaomi 5.54 Zepp Zepp Labs Wearable Sports Technology List of Selected Sports Wearable Technology Companies List of Tables and Figures Table ES-1 42 Sports Performance Wearables and Sensor Devices: Market Driving Forces 42 Table ES-2 43 Sports Performance Wearables and Sensor Devices: Channel Market Driving Forces 43 Table ES-3 45 Wearable Technology Uses Biometric Sensors 45 Figure ES-4 47 Wearables: Sports and Fitness Market Shares, Dollars, Figure ES-5 49 Smart Wearables for Fitness and Sports, Forecasts, Dollars, Worldwide, Figure Catapult NBA Sports Player Movement Data Example. 54

21 Table Sports And Fitness Apparel Design Solution Parameters 56 Table Athletic Apparel Clothing Vendor Competitive Advantage Aspects 57 Table Sports Performance Wearables and Sensor Devices: Market Driving Forces 61 Table Sports Performance Wearables and Sensor Devices: Channel Market Driving Forces 62 Table Wearable Technology Uses Biometric Sensors 64 Figure Wearables: Sports and Fitness Market Shares, Dollars, Table Wearables: Sports and Fitness Market Shares, Dollars, Figure Smart Wearables for Fitness and Sports, Forecasts, Dollars, Worldwide, Table Smart Wearable Device Markets Dollars, Worldwide, Table Smart Wearable Device Market Segments, Smart Bands, Smart Fitness Bands, Baseball Devices, Basketball Devices, Tennis Devices, Golf Devices, Football Devices, Soccer Devices, Hockey Devices, and Bicycling Devices, Units, Worldwide, page following 79 Table Wearable Sports and Fitness Tracking Devices Market Segment Sport Specific Market Drivers 82 Table Wearable Sports and Fitness Tracking Devices Market Segment Sport Specific Market Challenges 83 Table Wearable Sports and Fitness Trends 84 Table Smart Wearable Device Market Segments, Smart Bands, Smart Fitness Bands, Baseball Devices, Basketball Devices, Tennis Devices, Golf Devices, Football Devices, Soccer Devices, Hockey Devices, and Bicycling Devices, Dollars, Worldwide, Table Smart Wearable Device Market Segments, Smart Bands, Smart Fitness Bands, Baseball Devices, Basketball Devices, Tennis Devices, Golf Devices, Football Devices, Soccer Devices, Hockey Devices, and Bicycling Devices, Percent, Worldwide, Table Smart Baseball Wearable Sensor Systems Market Shares, Dollars, Worldwide, Figure

22 Smart Wearables Baseball, Forecasts, Dollars, Worldwide, Table Smart Basketball Wearables, Trackers, and Sensors, Market Shares, Dollars, Worldwide, Figure Smart Wearables for Basketball, Forecasts, Dollars, Worldwide, Table Smart Football Wearables, Trackers, and Sensors Market Shares, Dollars, Worldwide, Figure Smart Wearables for Football, Forecasts, Dollars, Worldwide, Table Smart Soccer Wearables, Trackers, and Sensors Market Shares, Dollars, Worldwide, Figure Smart Wearables for Soccer, Forecasts, Dollars, Worldwide, Table Smart Tennis Wearables, Trackers, and Sensors Market Shares, Dollars, Worldwide, Table Smart Bicycling Wearables, Trackers, and Sensors Market Shares, Dollars, Worldwide, Figure Smart Wearables for Bicycling, Forecasts, Dollars, Worldwide, Table Smart Golf Wearable Systems, Market Shares, Units and Dollars, Worldwide, Figure Smart Wearables for Golf, Forecasts, Dollars, Worldwide, Table Smart Hockey Wearables, Trackers, and Sensors Market Shares, Dollars, Worldwide, Figure Smart Wearables for Hockey, Forecasts, Dollars, Worldwide, Table Smart Wearable Personal Bands, Low End, Mid Range, and High End By Vendor Market Shares, Dollars, Number of Units, Worldwide, Table Smart Wearable Personal Bands, Low End, Mid Range, and High End By Vendor Market Shares, Percent of Dollars, Number of Units, Worldwide, Figure Smart Band Wearables, Forecasts, Dollars, Worldwide, Table Smart Wearable Fitness Tracking Bands, Low End, Mid Range, and High End By Vendor Market Shares, Dollars, Number of Units, Worldwide, Table

23 Smart Wearable Fitness Tracking Bands, Low End, Mid Range, and High End By Vendor Market Shares, Percent of Dollars, Millions of Dollars by Segment, Worldwide, Figure Smart Fitness Wearable Bands, Forecasts, Dollars, Worldwide, Table Smart Wearables Sport and Fitness Device and Analytics Regional Market Segments, Dollars, Table Smart Wearable Sports and Fitness Device and Analytics Regional Market Segments, Figure Diamond Kinetics Measure Proven Swing Metrics 132 Figure Motus Smart-Sleeve 135 Figure Motus Smart-Sleeve 136 Figure Motus Smart-Sleeve Collection of Real-Time Biomechanical Data 137 Figure Motus Smart-Sleeve Collection of Real-Time Elbow Biomechanical Data 138 Table Motus Baseball Professional Motion And Performance Tracking Early Adopters140 Table Motus Compression Sleeve Biometrics Technology 141 Figure Motus Compression Sleeve With Sensors 143 Table Catapult is Biomechanical Performance Analysis Sensor Features 151 Figure VICIS Football Helmet 154 Table Zephyr Technology Workout Tracking 156 Table OptimEye S5 Sensor Functions 159 Table OptimEye S5 Sensor Components 160 Figure Catapult OptimEye G5 161 Figure MC10 Biostamp 167 Figure

24 Google Glass View of Football Wearable Tech Information 169 Figure Microsoft Surface Pro 171 Table Babolat Play Pure Drive Sensor Driven Racket Wearable Functions 176 Figure Zepp Wearable Golf Sensors 189 Figure Readiband Electronic Wristband Measures Sleep Quality And Quantity Wrist Sports Wearable Technology 193 Figure Fatigue Science Readiband Sleep System 195 Figure Myontec Mbody Pro 197 Figure Stonecrysus Measurements 201 Figure Myo Gesture Control Armband 203 Figure Performance Sports Group Bauer Hockey 210 Figure StretchSense Wearable Sensors Designed To Measure Large And Small Strains216 Table StretchSense Wearable Motion Capture Sensor Measurements 217 Figure StretchSense Flexible Miniature Electronics 218 Table StretchSense Solution Components 219 Figure Heddoko Full Body Metrics 221 Figure Heddoko Weight Lifting Body Metrics 222 Figure Heddoko Body Intensity and Difficulty Metrics 223 Figure MYOVOLT Fabric Sensors 227 Figure MYOVOLT Thigh Wrap 228 Figure Apple Watch 230

25 Figure Apple Watch Menu 231 Table Apple Watch Digital Crown Makes Personal Device 235 Figure Apple Watch Taptic Engine 239 Table Apple Watch Face Choices 242 Table Apple Watch Face Customization Benefits 243 Figure Fitbit Zip Daily Sports Tracking Module 247 Table Fitbit Zip Features 248 Figure Fitbit One 249 Table Fitbit One Features 250 Figure Fitbit Flex 251 Table Fitbit Flex Features 252 Figure Fitbit Charge 253 Table Fitbit Charge Features 254 Figure Fitbit Charge HR 255 Table Fitbit Charge Heart Rate HR Features 256 Figure Fitbit Surge 257 Table Fitbit Surge Features 258 Figure Pebble Time 259 Figure Pebble Time Steel 262 Figure Jawbone UP2 Tracker 263

26 Table Jawbone UP2 Features 264 Figure Jawbone UP3 Tracker 265 Table Jawbone UP3 Heart Rate Features 266 Figure Jawbone UP4 Tracker 266 Table Jawbone UP4 Features 267 Figure Jawbone UP Move 268 Table Jawbone UP Move Features 269 Figure Withings Activité 269 Table Withings Activité Pop Functions 271 Table Withings Pulse Ox 272 Figure LG Watch Urbane 274 Figure Lifeband Touch* Activity Tracker Medium 275 Table LG FITNESS BAND (FB84-BM) 276 Figure Misfit Shine 277 Figure Misfit Shine Attachable Points 278 Table Misfit Shine Fitness Module Specifications 279 Table Misfit Flash Tracks 281 Table Misfit App, Flash Specifications 282 Figure Misfit Beddit 284 Figure Garmin Forerunner

27 Table Garmin Advanced Running Watch with Recovery Advisor Functions 287 Figure Garmin Fitness Advanced Running Watch 288 Table Garmin Forerunner 620 VO2 Max Calculation Key Benefits 289 Table Garmin Forerunner 620 VO2 Max Calculation Parameters 290 Table Garmin 620 GPS Based Running Watch Functions 292 Table Garmin 620 GPS Based Running Watch Features 293 Figure Garmin Forerunner Table Garmin GPS Running Watch With Wrist- Based Heart Rate Features 295 Figure Garmin Forerunner Figure Garmin Forerunner 920XT 297 Figure Garmin Forerunner 310XT 299 Table Garmin Multisport GPS Tracking For Land and Water Functions 300 Table Garmin Multisport GPS Tracking For Land and Water Features 301 Table Garmin Swim Wearable Metrics 302 Figure Garmin Swim Wearable 303 Figure Epson Pulsense Fitness Watch & Band 304 Table Epson Pulsense Fitness Watch Functions 305 Table Epson Pulsense Fitness Watch Features 306 Figure Epson Runsense WatchSF Table Epson Runsense WatchSF

28 Figure Epson Runsense WatchSF-110 Stride Measurement & Accelerometer 309 Figure Epson Epson Runsense WatchSF-110 Programmable Laps Capabilities 310 Figure Epson Runsense WatchSF-110 Heart Rate Monitoring 311 Figure Huawei TalkBand B1 312 Figure Huawei TalkBand B2 314 Table Huawei TalkBand B2 Features 316 Figure Sony SmartBand Talk SWR Table Sony SmartBand Talk SWR30 Functions 318 Figure Sony Smartwatch 3 SWR Figure TCL / Alcatel ONETOUCH Watch - Small/medium Band (Black) 320 Table Alcatel Onetouch Watch Modules 323 Table Alcatel Onetouch Watch Technical Specifications 324 Table (Continued) 325 Alcatel Onetouch Watch Technical Specifications 325 Table Zephyr Technology Fitness tracking 326 Figure Pivotal Living Tracker 329 Table Pivotal Living Tracker Features 330 Figure Xiaomi Mi Band 331 Table MioMio FUSE Wristband Tracking Metrics 333 Table MioMio FUSE Athlete Tracking Metrics 334 Figure Polar M400 GPS Running Watch 337

29 Table Polar Flow Web Service 338 Table Polar Flow Mobile App Features 339 Figure Polar V650 Bicycle Computer 340 Table Polar V650 Smart Bicycle Computer Functions 341 Figure Polar V800GPS Sports Smart Coaching Watch 342 Table Polar V800GPS Sports Watch Smart Coaching and GPS Functions 343 Figure Polar Loop 344 Figure Polar Loop Figure Samsung Activity Tracker 347 Figure Samsung Gear S 348 Figure Netatmo June 350 Figure Basis Peak 351 Table Peak Automatic Tracking: 352 Figure Lumo Lift 353 Table Lumo Lift Posture & Activity Coach 354 Figure LifeTrak Core C Table LifeTrak Core C200 ECG Accurate Heart Rate 356 Figure LifeTrak Core C Table LifeTrak Core C210 ECG Accurate Heart Rate 358 Figure LifeTrak Core C

30 Table LifeTrak Core C300 ECG Accurate Heart Rate 361 Figure LifeTrak Brite R Table LifeTrak Brite R450 Health And Fitness Device Modules 363 Table LifeTrak Brite R450 Health And Fitness Device Functions 364 Table LifeTrak Brite R450 Health And Fitness Device Charging and Water Resistance 365 Table LifeTrak Brite R450 ECG Accurate Heart Rate Functions 366 Table LifeTrak Brite R450 Health And Fitness Functions 367 Figure Martian Notifier 370 Figure Martian Notifier 371 Table Martian Notifier Size And Weight 372 Table Martian Notifier Features 373 Table Martian Notifier In The Box 374 Table Martian Notifier Wireless 375 Table Martian Notifier Power And Battery 375 Table Martian Notifier Compatibility 376 Figure ihealth Wave Swim Tracker 378 Figure Misfit Speedo Shine 380 Figure Vector Luna Wearable Technology Smartwatch 381 Figure Jabra Sport Coach 383 Table Driving Forces in Branding Sports Wearables 385

31 Table Driving Forces in Sports Wearables Research and Development 386 Figure Mio Continuous Technology Chip 389 Figure Babolat Tennis Endorsees 400 Table Catapult System Device Description and Components 411 Table Catapult System Device Positioning 412 Table Catapult System Device Functions 412 Figure Catapult Trending on The Daily Cut 413 Figure Catapult Trending on The MLB Stress 414 Figure GoPro Cameras 435 Figure Heddoko Full Body Metrics 439 Figure Heddoko Weight Lifting Body Metrics 440 Figure Heddoko Body Intensity and Difficulty Metrics 441 Figure LG Global Locations 457 Figure Motus Sports Specialties 471 Figure Motus Clients 471 Figure Motus Corporate Metrics 472 Figure Notch Electronic Tracking for Surfers 485 Figure Pebble Tracking Watch 486 Figure Performance Sports Group Fiscal 2015 Revenue by Quarter 496 Table Performance Sports Group Business Strategy 502

32 Table Performance Sports Group Bauer Hockey Company Profile 503 Figure Performance Sports Group Bauer Hockey Intercorporate Relationships 505 Figure StretchSense Data Collection Points 518 Table Sony Segments 520 Figure Sony PLAYSTATION Eye Webcam - USB Figure Stats Companies 533 Table STATS Sports Technology Target Markets 534 Figure Stats Customers 535 Figure Prozone Cameras 538 Table Prozone Optical Player Tracking 539 보고서문의

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