한국인의새해 ( 내년 ) 경기, 살림살이전망 : 1979~2017 년 조사시기 경기전망살림살이전망좋아질것나빠질것비슷할것좋아질것나빠질것비슷할것 1979년 49% 12% 11% 60% 13% 12% 1980년 49% 27% 14% 51% 31% 11% 1981년 38% 3

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1 한국인이보는 2018 년 - Gallup International/WIN End of Year Poll 다국가비교조사 세계조사개요 2017 년 11~12 월세계 55 개국성인총 53,769 명조사 23 개국 24,235 명면접조사 / 13 개국 11,656 명전화조사 / 19 개국 17,878 명온라인조사 한국조사개요 2017 년 11 월 8~28 일전국 ( 제주제외 ) 만 19 세이상남녀 1,500 명면접조사, 표본오차 ±2.5% 포인트 (95% 신뢰수준 ) 2 단계층화집락지역무작위추출후표본지점내성 연령별할당, 응답률 : 31%( 총접촉 4,765 명중 1,500 명응답완료 ) 조사내용 새해살림살이전망, 국가경제전망, 개인삶의행복감 Gallup International Association(GIA) 는조지갤럽박사가 1947년설립한국제조사기구로, 올해 70주년을맞이했습니다. End of Year Poll은 GIA 회원사들이 1977년부터매년말공동실시하는조사로, 한국갤럽은 1979년부터참여해왔습니다. 한국갤럽 세계인이보는 2018 년 - Gallup International/WIN End of Year Poll 다국가비교조사결과 - 1

2 한국인의새해 ( 내년 ) 경기, 살림살이전망 : 1979~2017 년 조사시기 경기전망살림살이전망좋아질것나빠질것비슷할것좋아질것나빠질것비슷할것 1979년 49% 12% 11% 60% 13% 12% 1980년 49% 27% 14% 51% 31% 11% 1981년 38% 30% 28% 44% 15% 34% 1982년 48% 16% 30% 45% 8% 41% 1983년 69% 6% 16% 66% 5% 25% 1984년 43% 6% 43% 56% 9% 29% 1985년 41% 18% 33% 51% 15% 30% 1986년 48% 7% 41% 56% 6% 36% 1987년 44% 19% 14% 58% 8% 25% 1988년 60% 12% 15% 62% 7% 25% 1989년 40% 32% 22% 56% 10% 31% 1990년 25% 48% 15% 43% 23% 28% 1991년 21% 53% 16% 39% 22% 32% 1992년 31% 28% 30% 35% 15% 43% 1993년 45% 18% 25% 45% 9% 40% 1994년 45% 17% 29% 47% 9% 40% 1995년 34% 31% 27% 49% 12% 36% 1996년 19% 40% 35% 27% 22% 47% 1997년 16% 60% 19% 16% 44% 35% 1998년 28% 38% 31% 24% 30% 43% 1999년 42% 16% 38% 32% 16% 49% 2000년 7% 73% 17% 17% 43% 37% 2001년 21% 41% 32% 25% 27% 44% 2002년 22% 57% 16% 33% 30% 32% 2003년 22% 47% 29% 30% 27% 40% 2004년 9% 62% 27% 14% 45% 39% 2005년 20% 36% 41% 26% 25% 47% 2006년 10% 51% 35% 23% 30% 45% 2007년 25% 28% 43% 29% 20% 47% 2008년 9% 64% 24% 14% 44% 39% 2009년 26% 19% 52% 26% 15% 56% 2010년 21% 27% 50% 26% 20% 53% 2011년 11% 43% 43% 18% 28% 52% 2012년 12% 40% 46% 17% 27% 54% 2013년 21% 24% 54% 21% 16% 61% 2014년 15% 37% 48% 20% 25% 54% 2015년 16% 34% 49% 21% 25% 54% 2016년 4% 66% 28% 11% 42% 45% 2017년 20% 29% 49% 19% 22% 58% * 매년말전국 ( 제주제외 ) 성인 1,500 명면접조사결과. 한국갤럽 한국갤럽 세계인이보는 2018 년 - Gallup International/WIN End of Year Poll 다국가비교조사결과 - 2 한국인의새해 ( 내년 ) 경기, 살림살이전망 : 1979~2017 년 한국인의경기전망 : 1979~2017 년 한국인의살림살이전망 내년경기좋아질것나빠질것 (%) 내년살림살이좋아질것나빠질것 (%) '83 '88 '93 ' '04 ' '83 '88 '93 '95 ' '04 ' 서울올림픽 IMF 닷컴버블붕괴 세계금융위기 국정농단파문대통령탄핵조기대선 * 연도는조사시기. 매년말전국 ( 제주제외 ) 성인 1,500 명면접조사결과. 한국갤럽

3 질문 ) 귀댁의살림살이가 2018 년인내년에어떠할것이라고보십니까? 올해보다 좋아질것, 나빠질것, 비슷할것 중에서말씀해주십시오 년 11 월 8~28 일면접조사 사례수 ( 명 ) 살림살이전망 좋아질것나빠질것비슷할것모름 / 응답거절 한국전체 1,500 19% 22% 58% 1% 성별 남성 % 23% 57% 1% 여성 % 21% 60% 0% 연령별 19-29세 % 17% 61% 1% 30대 % 20% 54% 1% 40대 % 22% 56% 1% 50대 % 23% 59% 60대이상 % 26% 61% 1% 성 / 남성 19-29세 % 16% 63% 1% 연령별 남성 30대 % 19% 52% 1% 남성 40대 % 28% 53% 1% 남성 50대 % 24% 56% 남성 60대이상 % 27% 60% 1% 여성 19-29세 % 19% 59% 여성 30대 % 21% 56% 1% 여성 40대 % 17% 60% 1% 여성 50대 % 22% 62% 여성 60대이상 % 25% 62% 1% 직업별 농 / 임 / 어업 자영업 % 22% 59% 1% 블루칼라 % 24% 58% 1% 화이트칼라 % 18% 55% 가정주부 % 22% 61% 1% 학생 82 19% 18% 61% 1% 무직 / 은퇴 / 기타 58 12% 30% 56% 2% 지역별 서울 % 15% 60% 인천 / 경기 % 31% 51% 1% 강원 대전 / 세종 / 충청 % 18% 62% 광주 / 전라 % 6% 71% 1% 대구 / 경북 % 31% 52% 부산 / 울산 / 경남 % 23% 60% 생활 상 / 중상 83 26% 13% 61% 수준별중 % 18% 60% 0% 중하 % 28% 56% 1% 하 83 11% 30% 58% 1% *50 사례미만은수치를제시하지않음. 한국갤럽 질문 ) 내년에는우리나라경제가어떠할것이라고보십니까? 올해보다 좋아질것, 나빠질것, 비슷할것 중에서말씀해주십시오 년 11 월 8~28 일면접조사 사례수 ( 명 ) 국가경제전망 좋아질것나빠질것비슷할것모름 / 응답거절 한국전체 1,500 20% 29% 49% 1% 성별 남성 % 30% 49% 0% 여성 % 29% 50% 1% 연령별 19-29세 % 25% 52% 0% 30대 % 28% 50% 1% 40대 % 29% 51% 0% 50대 % 30% 48% 0% 60대이상 % 33% 48% 1% 성 / 남성 19-29세 % 20% 57% 1% 연령별 남성 30대 % 32% 46% 남성 40대 % 32% 48% 남성 50대 % 28% 49% 남성 60대이상 % 34% 45% 1% 여성 19-29세 % 30% 46% 여성 30대 % 25% 54% 1% 여성 40대 % 26% 53% 1% 여성 50대 % 31% 47% 1% 여성 60대이상 % 33% 50% 1% 직업별 농 / 임 / 어업 자영업 % 32% 45% 1% 블루칼라 % 34% 49% 1% 화이트칼라 % 26% 49% 0% 가정주부 % 27% 53% 1% 학생 82 19% 26% 53% 1% 무직 / 은퇴 / 기타 58 26% 27% 46% 2% 지역별 서울 % 25% 49% 인천 / 경기 % 35% 47% 1% 강원 대전 / 세종 / 충청 % 32% 47% 1% 광주 / 전라 % 17% 53% 1% 대구 / 경북 % 40% 44% 1% 부산 / 울산 / 경남 % 26% 56% 0% 생활 상 / 중상 83 36% 17% 47% 수준별중 % 25% 54% 0% 중하 % 37% 43% 1% 하 83 11% 37% 49% 3% *50 사례미만은수치를제시하지않음. 한국갤럽 한국갤럽 세계인이보는 2018 년 - Gallup International/WIN End of Year Poll 다국가비교조사결과 - 3

4 질문 ) 귀하는본인의삶이얼마나행복하다고생각하십니까, 혹은행복하지않다고생각하십니까? 2017 년 11 월 8~28 일면접조사 사례수 ( 명 ) 매우행복 행복하다 행복하다 ( 계 ) 한국전체 1,500 3% 46% 49% 44% 6% 0% 0% 성별 남성 743 3% 41% 44% 48% 7% 0% 0% 여성 757 3% 51% 54% 40% 5% 1% 0% 연령별 19-29세 262 3% 49% 52% 39% 7% 1% 1% 30대 260 3% 51% 54% 42% 5% 40대 306 3% 50% 53% 39% 7% 1% 50대 298 4% 46% 51% 43% 5% 1% 60대이상 374 1% 38% 39% 54% 7% 0% 0% 성 / 남성 19-29세 138 4% 42% 46% 45% 9% 1% 연령별 남성 30대 133 3% 42% 46% 49% 5% 남성 40대 155 2% 50% 52% 37% 11% 남성 50대 150 4% 40% 44% 48% 7% 1% 남성 60대이상 167 1% 32% 33% 61% 5% 여성 19-29세 124 3% 56% 59% 33% 6% 1% 1% 여성 30대 127 2% 60% 62% 34% 4% 여성 40대 151 5% 50% 55% 40% 4% 1% 여성 50대 148 5% 53% 58% 39% 3% 여성 60대이상 207 1% 43% 43% 47% 8% 1% 1% 직업별 농 / 임 / 어업 자영업 206 3% 47% 49% 42% 9% 블루칼라 454 3% 37% 40% 51% 8% 1% 0% 화이트칼라 360 4% 56% 60% 36% 4% 0% 가정주부 320 2% 51% 53% 43% 4% 0% 학생 82 4% 46% 50% 40% 10% 1% 무직 / 은퇴 / 기타 58 28% 28% 60% 9% 3% 지역별 서울 297 2% 41% 43% 50% 7% 0% 인천 / 경기 456 2% 46% 49% 43% 7% 1% 강원 대전 / 세종 / 충청 159 4% 65% 69% 28% 3% 1% 광주 / 전라 152 6% 40% 46% 48% 5% 0% 대구 / 경북 153 3% 32% 34% 51% 12% 2% 부산 / 울산 / 경남 236 1% 53% 54% 43% 3% 생활 상 / 중상 83 10% 54% 64% 36% 수준별중 792 3% 55% 57% 38% 4% 0% 0% 중하 543 2% 36% 39% 51% 10% 1% 1% 하 83 23% 23% 61% 13% 4% *50 사례미만은수치를제시하지않음. 한국갤럽 본인삶의행복감 어느쪽도아니다 행복하지않다 전혀행복하지않다 모름 / 응답거절 한국갤럽 세계인이보는 2018 년 - Gallup International/WIN End of Year Poll 다국가비교조사결과 - 4

5 국가별새해살림살이전망 한국갤럽 세계인이보는 2018 년 - Gallup International/WIN End of Year Poll 다국가비교조사결과 - 5 낙관高 低 2017 년 11~12 월조사 좋아질것 (1) 국가별새해살림살이전망 나빠질것 (2) 비슷할것모름 / 응답거절 낙관 - 비관격차 (1)-(2) 57개국전체평균 39% 23% 32% 6% 16 1 NIGERIA 74% 10% 12% 3% 64 2 INDONESIA 73% 6% 12% 9% 67 3 BANGLADESH 68% 17% 12% 3% 51 4 INDIA 66% 15% 17% 2% 51 5 FIJI 65% 8% 18% 9% 57 6 VIETNAM 58% 8% 32% 2% 50 7 ALBANIA 57% 14% 26% 3% 43 7 ETHIOPIA 57% 24% 15% 5% 33 7 IRAQ 57% 24% 16% 3% NEW ZEALAND 53% 21% 26% 0% KOSOVO 51% 11% 34% 4% ARGENTINA 51% 21% 22% 6% PAKISTAN 45% 21% 31% 3% USA 45% 24% 21% 11% COLOMBIA 45% 27% 25% 3% PHILIPPINES 44% 4% 48% 4% ROMANIA 38% 35% 25% 2% 3 27 TURKEY 38% 42% 16% 4% UK 34% 27% 32% 7% 7 34 SERBIA 34% 30% 32% 4% 4 36 HONG KONG 32% 22% 41% 5% ECUADOR 31% 16% 44% 9% PAPUA NEW GUINEA 31% 38% 29% 2% AUSTRALIA 31% 39% 30% 0% AUSTRIA 30% 21% 44% 5% 9 40 THAILAND 30% 21% 44% 6% 9 40 CZECH REPUBLIC 30% 23% 43% 4% 7 43 GERMANY 29% 17% 50% 4% LATVIA 28% 26% 26% 20% 2 45 ARMENIA 27% 24% 43% 6% 3 46 NETHERLANDS 26% 18% 49% 6% 8 46 FRANCE 26% 22% 39% 12% 4 46 MEXICO 26% 34% 38% 2% RUSSIA 25% 17% 47% 11% 8 49 BULGARIA 25% 22% 35% 19% 3 49 POLAND 25% 30% 40% 5% IRAN 25% 43% 27% 6% JAPAN 22% 12% 42% 25% BOSNIA & HERZEGOVINA 20% 38% 41% 2% GREECE 20% 50% 29% 2% REPUBLIC OF KOREA 19% 22% 58% 1% ITALY 15% 56% 26% 3% -41 *SOURCE: Gallup International/WIN s 41 st Annual Global End of Year Poll. HOPE index

6 국가별새해자국경제전망 한국갤럽 세계인이보는 2018 년 - Gallup International/WIN End of Year Poll 다국가비교조사결과 - 6 낙관高 低 2017 년 11~12 월조사 좋아질것 (1) 국가별새해자국경제전망 나빠질것 (2) 비슷할것모름 / 응답거절 낙관 - 비관격차 (1)-(2) 55개국전체평균 28% 30% 36% 6% -2 1 NIGERIA 72% 13% 13% 2% 59 2 INDIA 65% 19% 15% 2% 46 3 INDONESIA 63% 10% 16% 10% 53 4 VIETNAM 61% 6% 32% 2% 55 5 BANGLADESH 53% 23% 20% 3% 30 6 ALBANIA 48% 17% 33% 2% 31 7 PAKISTAN 46% 26% 22% 6% 20 8 IRAQ 45% 32% 20% 3% 13 9 FIJI 43% 16% 33% 8% KOSOVO 42% 17% 36% 5% PHILIPPINES 42% 10% 46% 2% GHANA 40% 34% 21% 5% 6 21 PAPUA NEW GUINEA 29% 33% 36% 2% USA 28% 31% 29% 13% CZECH REPUBLIC 27% 22% 46% 4% 5 28 IRELAND 23% 25% 46% 6% HONG KONG 22% 33% 41% 4% ARMENIA 21% 35% 40% 5% BRAZIL 21% 28% 48% 4% SOUTH AFRICA 21% 56% 18% 5% REPUBLIC OF KOREA 20% 29% 49% 1% SLOVENIA 20% 15% 61% 5% 5 33 SPAIN 20% 37% 38% 4% THAILAND 19% 27% 48% 5% BULGARIA 18% 26% 38% 18% GERMANY 18% 23% 54% 5% NETHERLANDS 18% 17% 54% 10% 1 37 TURKEY 18% 58% 21% 2% POLAND 17% 38% 37% 8% SWEDEN 16% 18% 62% 4% UKRAINE 16% 54% 25% 5% ROMANIA 15% 44% 40% 2% FRANCE 14% 33% 42% 10% RUSSIA 14% 30% 49% 7% BOSNIA & HERZEGOVINA 13% 40% 45% 3% JAPAN 13% 17% 46% 25% LATVIA 13% 34% 40% 13% UK 13% 49% 30% 8% CROATIA 12% 38% 46% 4% IRAN 12% 50% 33% 4% MEXICO 11% 46% 40% 3% ITALY 9% 59% 30% 2% GREECE 8% 51% 39% 2% -43 *SOURCE: Gallup International/WIN s 41 st Annual Global End of Year Poll. ECONOMIC index

7 국가별행복감 한국갤럽 세계인이보는 2018 년 - Gallup International/WIN End of Year Poll 다국가비교조사결과 - 7 긍정高 低 2017 년 11~12 월조사 행복하다 (1) 국가별행복감 행복하지않다 (2) 어느쪽도아니다 모름 / 응답거절 긍정 - 부정격차 (1)-(2) 55개국전체평균 59% 11% 28% 2% 48 1 FIJI 94% 2% 4% 0% 92 2 COLOMBIA 89% 2% 9% 1% 87 3 PHILIPPINES 86% 2% 10% 1% 84 4 MEXICO 84% 2% 10% 3% 82 5 VIETNAM 78% 1% 22% 0% 77 6 PAPUA NEW GUINEA 77% 3% 20% 1% 74 7 KAZAKHSTAN 76% 2% 19% 3% 74 8 INDIA 73% 9% 18% 0% 64 8 INDONESIA 73% 5% 22% 1% ARGENTINA 72% 8% 20% 1% ETHIOPIA 71% 11% 17% 1% NETHERLANDS 69% 5% 25% 1% USA 64% 14% 20% 2% IRELAND 63% 11% 25% 0% NIGERIA 63% 24% 12% 0% BOSNIA & HERZEGOVINA 59% 12% 29% 1% SPAIN 59% 8% 31% 1% JAPAN 58% 4% 28% 10% UK 58% 16% 26% 0% CROATIA 56% 8% 35% 1% GERMANY 56% 18% 26% 1% THAILAND 56% 10% 34% 1% GHANA 55% 25% 18% 2% RUSSIA 55% 5% 34% 5% SWEDEN 55% 9% 34% 2% AFGHANISTAN 54% 11% 35% 0% SERBIA 54% 9% 35% 2% BRAZIL 53% 25% 21% 1% FRANCE 50% 7% 42% 1% ITALY 50% 8% 41% 1% SOUTH AFRICA 50% 21% 28% 1% REPUBLIC OF KOREA 49% 7% 44% 0% HONG KONG 46% 17% 36% 1% BULGARIA 45% 10% 41% 5% CZECH REPUBLIC 45% 8% 45% 2% TURKEY 45% 16% 40% 0% LATVIA 44% 8% 43% 6% MOLDOVA 44% 20% 34% 1% AZERBAIJAN 42% 7% 48% 3% GREECE 41% 20% 37% 2% IRAQ 34% 27% 39% 0% 7 54 IRAN 33% 28% 39% 0% 5 55 UKRAINE 26% 18% 47% 9% 8 *SOURCE: Gallup International/WIN s 41 st Annual Global End of Year Poll. HAPPINESS index

8 응답자특성표 주요분석단위별표본오차 (95% 신뢰수준기준 ) 와지역 / 성 / 연령 / 직업 / 생활수준분포입니다 년 11 월행정안전부주민등록인구기준 7 개권역 / 성 / 연령별셀가중처리결과 응답자특성표 2017 년 11 월 8~28 일면접조사 사례수 ( 명 )(A) 조사완료 비율 사례수 ( 명 )(B) 목표할당 비율 가중값배율 (B/A) 표본오차 95% 신뢰수준 전체 1, % 1, % 1.00 ±2.5%P 성별 남성 % % 0.99 ±3.6%P 여성 % % 1.01 ±3.6%P 연령별 19-29세 % % 0.87 ±5.7%P 30대 % % 0.87 ±5.7%P 40대 % % 1.02 ±5.7%P 50대 % % 0.99 ±5.7%P 60대이상 % % 1.25 ±5.7%P 지역별 서울 % % 0.99 ±5.6%P 인천 / 경기 % % 1.02 ±4.6%P 강원 50 3% 46 3% 0.92 ±13.9%P 대전 / 세종 / 충청 % % 1.05 ±8.0%P 광주 / 전라 % % 0.96 ±7.8%P 대구 / 경북 % % 1.01 ±8.0%P 부산 / 울산 / 경남 % % 0.99 ±6.3%P 지역 대도시 % % ±3.8%P 크기별 증소도시 % % ±3.8%P 읍 / 면 % % ±7.8%P 직업별 농 / 임 / 어업 18 1% 21 1% ±23.1%P 자영업 % % ±7.1%P 블루칼라 % % ±4.6%P 화이트칼라 % % ±5.0%P 가정주부 % % ±5.7%P 학생 94 6% 82 5% ±10.1%P 무직 / 은퇴 / 기타 54 4% 58 4% ±13.3%P 생활 상 / 중상 84 6% 83 6% ±10.7%P 수준별 중 % % ±3.4%P 중하 % % ±4.2%P 하 74 5% 83 6% ±11.4%P * 표본오차는조사완료사례수기준. 한국갤럽 * 목표할당사례수는 2017 년 11 월행안부주민등록인구기준지역 / 성 / 연령셀가중결과 한국갤럽 세계인이보는 2018 년 - Gallup International/WIN End of Year Poll 다국가비교조사결과 - 8

9 STRICTLY EMBARGOED UNTIL 00:01 (GMT) 29 th December 2017 Gallup International s 41 Annual Global End of Year Survey: ECONOMICALLY MORE DIFFICULT YEAR TO COME The World s first (launched in 1977) and leading Global Barometer on prosperity, hope and happiness, covering this year in a representative way about 2/3 of the global population, done in partnership with WIN, shows: Economic Pessimism Won at Last Economic optimism has declined over the last months. The study shows that 28% of the world is now optimistic for the economic outlook in 2018, but the economic pessimism is 2 points higher. Net optimism (the shares of those saying the next year will be one of economic prosperity minus the shares of those who say the next year will be one of economic difficulties) has shown a downward trend from +23 at the end of 2015 and +20 at the end of 2016 to -2 at the end of For second successive year European citizens are significantly more worried about their prosperity next year (- 16 net score). The challenges for the very future of the EU project and Europe in general continued in 2017 and it created uncertainties despite Europe s emerging signs of recovery. For the first time this indicator shows more pessimists for the economic outlook in EU than in Russia, nevertheless that the majority of Russians / 49%, highest in the studied world/ expect stagnation in their country. The US public opinion is deeply divided on the economic expectations for the new year. The most pessimistic countries are Italy (net score of -50), Greece (net score of -42). Turkey is close behind them (net score of -40). Nigeria (+59), followed by Vietnam (+55 net score) are on the other side. Clear majorities in India and East Asia are expecting even a more prosperous year from the current one based on an impressive performance during 2017, while West Asia is rather worried. Hope on the planet Earth but Lower A bit less than 40% of the surveyed global population feels that 2018 will be better than 2017, which is 13 points down compared to a year ago. 23% expect a worse one. 32% believe 2018 is going to be the same as 2017 and other 6% do not know. The net score of +16 is twice down than the net score for the last year. Although hope leads ranking for another year, the number of optimists is decreasing throughout the world - as last New Year s Eve was expected with a majority of 52% of the planet feeling that 2017 will be better than A year ago, 15% felt that a worse year was on its way, but nowadays their share is 23% thus giving a net score of +16 (39% - 23%). With last year s +37 the drop is obvious. The decrease reveals concerns and worries as the world is turning into a more hectic and a less predictable place over the last year.

10 Indonesia (+66 net score) is this year s winner and South Asia (+51) is the most optimistic region in the world. Europe is on the opposite with 0 score in its non-eu part and only +5 in the EU. For instance, overall optimism in Bangladesh, India, Vietnam, etc. scores at about +50 net values, however Greece is at -30 and Italy is at -41. Apparently, yet another bad-for-the-westgood-for-the-east year is coming. Compared to the Russians much more US citizens are optimistic but there are more pessimists in the US than in Russia. Hope is reserved for the fastest growing countries. Low incomes apparently go well with hope since there are prospects of growth. Happiness: A Less Happy World in 2017 About two-thirds (59%) of the surveyed world claim they are happy. This is almost 10 points lower than twelve months ago was a tough year with terrorist attacks over almost each week and it may have influenced personal lives all around the world. Nevertheless, a majority in all polled countries are happy. The world today shares +49 net happiness compared to +59 a year ago. Throughout 55 countries surveyed, 8% said that they were unhappy almost the same with 9% at the end of 2016 and 10% at the end of Latin America seem to be the happiest continent pin the world (net score of +66 in this region). Fiji is the happiest country. Colombia with a net score of +86 is right after Fiji. Iran and Iraq are at the bottom with +5 and +7. The net score in the US and Russia concerning happiness is exactly equal (+50). EMERGENCE OF A GLOBAL SOCIETY IN WHICH NATIONAL VARIATIONS ARE OVERTAKEN BY WORLD-WIDE LIFESTYLE GROUPS Ijaz Gilani, Gallup Pakistan (Global Barometer project leader) : The 55 countries show the emergence of a global society in which national borders are being overtaken by world-wide lifestyle segments. Thus, according to the survey, the attitudes of youth across the world are more similar to each other than to the older population within their own national borders. The same is true for survey findings across lifestyles characterized by Incomes and levels of Education. Net Happiness across the 55 countries polled by survey is 15% point higher among the Young (under 34 years of age) than among the older population (above 55 years of age). The upscale income groups across these 55 countries are 32% points happier than the bottom twenty percent groups in their societies. The college degree holders are 13% more happy than those whose education is up to primary school or those who are illiterate. The analysis team of the global survey argues: Happiness depends less on the country in which you live and more on your Age, Income and Education profile or lifestyle.

11 Methodology: The Gallup International End of Year Survey (EoY) is an annual tradition initiated by and designed under the chairmanship of Dr. George Gallup in It is conducted every year since then. This year it was carried out by the Gallup International Association in partnership with WIN in 55 countries around the world. Regions coverage: EU Total - combines EU West and EU East EU West Austria, France, Germany, Greece, Ireland. Italy, Netherland, Spain, Sweden, UK EU East Bulgaria, Czech Republic, Latvia, Poland, Romania, Slovenia, Croatia Non-EU Europe Albania, Armenia, Bosnia & Herzegovina, Kosovo, Macedonia, Moldova, Serbia, Ukraine Latin America Argentina, Brazil, Columbia, Ecuador, Mexico, Peru East Asia Bangladesh, Fiji, Hong Kong, Indonesia, Japan, Papua New Guinea, Philippines, Republic of Korea, Thailand, Vietnam West Asia Afghanistan, Azerbaijan, Iran, Kazakhstan, Pakistan, Turkey Middle East - Iraq Africa Ethiopia, Ghana, Nigeria, South Africa USA, India and Russia are not included in any other regional category Sample Size and Mode of Field Work: A total of persons were interviewed globally. In each country a representative sample of around 1000 men and women was interviewed either face to face (23 countries; n=24235), via telephone (13 countries; n=11656) or online (19 countries; n=17878). The field work was conducted during November December The margin of error for the survey is between +3-5% at 95% confidence level. About Gallup International Gallup International Association (GIA) is the leading association in market research and polling and this year celebrates its 70th anniversary. For 70 years Gallup International Members have demonstrated their expert ability to conduct multi-country surveys on a comparable basis and deliver the highest quality. Their Members are leading national institutes with a profound local knowledge of research methods and techniques, statistical sources, customs and culture differences of its own country and carefully selected by the Association Board. With only one Member agency per country, Members work together on a daily basis to share knowledge, new research techniques and tools, as well as to provide the most appropriate solutions to international research projects and service our clients to the best of our abilities. For more information: Kancho Stoychev (in Sofia), Johnny Heald (in London), Ijaz Gilani / in Islamabad/, For further details see website: Disclaimer: Gallup International Association or its members are not related to Gallup Inc., headquartered in Washington D.C. which is no longer a member of Gallup International Association. Gallup International Association does not accept responsibility for opinion polling other than its own. We require that our surveys be credited fully as Gallup International (not Gallup or Gallup Poll).

12 HOPE INDEX As far as you are concerned, do you think that 2018 will be better, worse or the same as 2017? OPTIMISTS: 39 PESSIMISTS: 23 NEUTRALS: 32 GLOBAL HOPE INDEX 2017: 16 6 Better Worse The same 23 DK/NA HOPE INDEX: NET SCORE OF OPTIMISTS OVER PESSIMISTS TOP 10 OPTIMISTS TOP 10 PESSIMISTS Country Net Score Country Net Score INDONESIA +67 ITALY -41 NIGERIA +64 GREECE -30 FIJI +57 BOSNIA & HERZEGOVINA -18 BANGLADESH +51 IRAN -18 INDIA +51 MEXICO -8 VIETNAM +50 PAPUA NEW GUINEA -7 ALBANIA +43 POLAND -5 KOSOVO +40 TURKEY -4 PHILIPPINES +40 REPUBLIC OF KOREA -3 SWEDEN +38 UKRAINE, LATVIA, SOUTH AFRICA 2 Definitions: Optimists = Better Pessimists = Worse Neutrals = The same

13 HOPE INDEX - BY REGION As far as you are concerned, do you think that 2018 will be better, worse or the same as 2017? Africa Middle East West Asia East Asia Latin America Russia India USA Non EU Europe EU East EU West EU Total 25% 17% 6% 24% 16% 3% 38% 28% 28% 6% 43% 16% 35% 6% 40% 24% 31% 5% 25% 17% 47% 11% 15% 17% 2% 45% 24% 21% 11% 39% 23% 34% 4% 31% 25% 35% 9% 30% 26% 37% 6% 30% 26% 37% 7% 53% 57% 66% Better Worse The same DK/NR 0% 10% 20% 30% 40% 50% 60% 70% Regions coverage: EU Total - combines EU West and EU East EU West Austria, France, Germany, Greece, Ireland. Italy, Netherland, Spain, Sweden, UK EU East Bulgaria, Czech Republic, Latvia, Poland, Romania, Slovenia, Croatia Non-EU Europe Albania, Armenia, Bosnia & Herzegovina, Kosovo, Macedonia, Moldova, Serbia, Ukraine Latin America Argentina, Brazil, Columbia, Ecuador, Mexico, Peru East Asia Bangladesh, Fiji, Hong Kong, Indonesia, Japan, Papua New Guinea, Philippines, Republic of Korea, Thailand, Vietnam West Asia Afghanistan, Azerbaijan, Iran, Kazakhstan, Pakistan, Turkey Middle East - Iraq Africa Ethiopia, Ghana, Nigeria, South Africa USA, India and Russia are not included in any other regional category

14 ECONOMIC OPTIMISM INDEX Compared to this year, in your opinion, will next year be a year of economic prosperity, economic difficulty or remain the same for your country? OPTIMISTS: 28 PESSIMISTS: 30 NEUTRALS: 36 GLOBAL ECONOMIC OPTIMISM INDEX 2017: Prosperity Difficulty 36 Same 30 DK/NA ECONOMIC OPTIMISM INDEX: NET SCORE OF OPTIMISTS OVER PESSIMISTS TOP 10 OPTIMISTS TOP 10 PESSIMISTS Country Net Score Country Net Score NIGERIA +59 ITALY -50 VIETNAM +55 GREECE -43 INDONESIA +53 TURKEY -40 INDIA +46 IRAN -38 PHILIPPINES +32 UKRAINE -38 ALBANIA +31 UK -36 BANGLADESH +30 SOUTH AFRICA -35 FIJI +27 MEXICO -35 KOSOVO +25 ROMANIA -29 PAKISTAN +20 BOSNIA & HERZEGOVINA -27 Definitions: Optimists = Economic Prosperity Pessimists = Economic Difficulty Neutrals = Remain the same

15 ECONOMIC OPTIMISM INDEX BY REGION Compared to this year, in your opinion, will next year be a year of economic prosperity, economic difficulty or remain the same for your country? Africa Middle East West Asia East Asia Latin America Russia India USA Non EU Europe EU East EU West EU Total 4% 3% 6% 6% 4% 7% 2% 4% 8% 6% 7% 17% 20% 20% 14% 19% 15% 13% 18% 16% 17% 40% 39% 45% 32% 29% 38% 26% 25% 28% 30% 28% 31% 29% 29% 30% 31% 34% 33% 36% 37% 37% 42% 49% 43% 44% 43% 65% Prosperity Difficulty The same DK/NR 0% 10% 20% 30% 40% 50% 60% 70% Regions coverage: EU Total - combines EU West and EU East EU West Austria, France, Germany, Greece, Ireland. Italy, Netherland, Spain, Sweden, UK EU East Bulgaria, Czech Republic, Latvia, Poland, Romania, Slovenia, Croatia Non-EU Europe Albania, Armenia, Bosnia & Herzegovina, Kosovo, Macedonia, Moldova, Serbia, Ukraine Latin America Argentina, Brazil, Columbia, Ecuador, Mexico, Peru East Asia Bangladesh, Fiji, Hong Kong, Indonesia, Japan, Papua New Guinea, Philippines, Republic of Korea, Thailand, Vietnam West Asia Afghanistan, Azerbaijan, Iran, Kazakhstan, Pakistan, Turkey Middle East - Iraq Africa Ethiopia, Ghana, Nigeria, South Africa USA, India and Russia are not included in any other regional category

16 HAPPINESS INDEX In general, do you personally feel very happy, happy, neither happy nor unhappy, unhappy or very unhappy about your life? HAPPY: 59 UNHAPPY: 11 NEUTRALS: 28 GLOBAL HAPPINESS INDEX 2017: Very happy Happy Neither Unhappy Very unhappy DK/NA HAPPINESS INDEX: NET SCORE OF HAPPY OVER UNHAPPY TOP 10 HAPPY COUNTRIES TOP 10 UNHAPPY COUNTRIES Country Net Score Country Net Score FIJI +92 IRAN +5 COLOMBIA +87 IRAQ +7 PHILIPPINES +84 UKRAINE +8 MEXICO +82 GREECE +21 VIETNAM +77 MOLDOVA +24 KAZAKHSTAN +74 BRAZIL +28 PAPUA NEW GUINEA +74 HONG KONG +29 INDONESIA +68 SOUTH AFRICA +29 INDIA +64 TURKEY +29 ARGENTINA, NETHERLANDS +64 GHANA +30 Definitions: Happy = Very happy + Happy Pessimists = Unhappy + Very Unhappy Neutrals = neither happy nor Unhappy

17 HAPPINESS INDEX BY REGION In general, do you personally feel very happy, happy, neither happy nor unhappy, unhappy or very unhappy about your life? Africa Middle East West Asia East Asia Latin America Russia India USA Non EU Europe EU East EU West EU Total 20% 19% 1% 0 13% 1% 6% 2% 10% 19% 2% 5% 5% 9% 18% 0 14% 20% 2% 10% 2% 9% 3% 11% 1% 10% 2% 34% 27% 39% 32% 26% 34% 32% 36% 32% 33% 54% 55% 56% 52% 56% 55% 60% 67% 69% 73% 64% Happy Unhapy Neither DK/NR 0% 10% 20% 30% 40% 50% 60% 70% 80% Regions coverage: EU Total - combines EU West and EU East EU West Austria, France, Germany, Greece, Ireland. Italy, Netherland, Spain, Sweden, UK EU East Bulgaria, Czech Republic, Latvia, Poland, Romania, Slovenia, Croatia Non-EU Europe Albania, Armenia, Bosnia & Herzegovina, Kosovo, Macedonia, Moldova, Serbia, Ukraine Latin America Argentina, Brazil, Columbia, Ecuador, Mexico, Peru East Asia Bangladesh, Fiji, Hong Kong, Indonesia, Japan, Papua New Guinea, Philippines, Republic of Korea, Thailand, Vietnam West Asia Afghanistan, Azerbaijan, Iran, Kazakhstan, Pakistan, Turkey Middle East - Iraq Africa Ethiopia, Ghana, Nigeria, South Africa USA, India and Russia are not included in any other regional category

18 HOPE INDEX 2017 As far as you are concerned, do you think that 2018 will be better, worse or the same as 2017? (Countries are presented in alphabetical order) Country Optimists Pessimists Neutrals DK/NA NET Hope Row % AFGHANISTAN ALBANIA ARGENTINA ARMENIA AUSTRALIA AUSTRIA AZERBAIJAN BANGLADESH BOSNIA & HERZEGOVINA BRAZIL BULGARIA CROATIA COLOMBIA CZECH REPUBLIC ECUADOR ETHIOPIA FIJI FRANCE GERMANY GHANA GREECE HONG KONG INDIA INDONESIA IRAN IRAQ IRELAND ITALY JAPAN KAZAKHSTAN KOSOVO LATVIA MACEDONIA MEXICO

19 HOPE INDEX 2017 As far as you are concerned, do you think that 2018 will be better, worse or the same as 2017? (Countries are presented in alphabetical order) Country Optimists Pessimists Neutrals DK/NA NET Hope Row MOLDOVA NETHERLANDS NEW ZEALAND NIGERIA PAKISTAN PAPUA NEW GUINEA PERU PHILIPPINES POLAND REPUBLIC OF KOREA ROMANIA RUSSIA SERBIA SLOVENIA SOUTH AFRICA SPAIN SWEDEN THAILAND TURKEY UK UKRAINE USA VIETNAM Rounding of Decimals: There may be a slight difference of 1 in some instances. Exact figures are available elsewhere. There is also a slight possibility that the figures vary up to maximum of 1 in different versions of press releases. Definitions: Optimists = Better Pessimists = Worse Neutrals = The same

20 ECONOMIC OPTIMISM INDEX 2017 Compared to this year, in your opinion, will next year be a year of economic prosperity, economic difficulty or remain the same for your country? (Countries are presented in alphabetical order) Country Optimists Pessimists Neutrals DK/NA Row NET Economic Optimism AFGHANISTAN ALBANIA ARGENTINA ARMENIA AUSTRIA AZERBAIJAN BANGLADESH BOSNIA & HERZEGOVINA BRAZIL BULGARIA CROATIA COLOMBIA CZECH REPUBLIC ECUADOR ETHIOPIA FIJI FRANCE GERMANY GHANA GREECE HONG KONG INDIA INDONESIA IRAN IRAQ IRELAND ITALY JAPAN KAZAKHSTAN KOSOVO LATVIA MACEDONIA MEXICO

21 ECONOMIC OPTIMISM INDEX 2017 Compared to this year, in your opinion, will next year be a year of economic prosperity, economic difficulty or remain the same for your country? (Countries are presented in alphabetical order) Country Optimists Pessimists Neutrals DK/NA Row NET Economic Optimism MOLDOVA NETHERLANDS NIGERIA PAKISTAN PAPUA NEW GUINEA PERU PHILIPPINES POLAND REPUBLIC OF KOREA ROMANIA RUSSIA SERBIA SLOVENIA SOUTH AFRICA SPAIN SWEDEN THAILAND TURKEY UK UKRAINE USA VIETNAM Rounding of Decimals: There may be a slight difference of 1 in some instances. Exact figures are available elsewhere. There is also a slight possibility that the figures vary up to maximum of 1 in different versions of press releases. Definitions: Optimists = Economic Prosperity Pessimists = Economic Difficulty Neutrals = Remain the same

22 HAPPINESS INDEX In general, do you personally feel very happy, happy, neither happy nor unhappy, unhappy or very unhappy about your life? (Countries are presented in alphabetical order) Country Happy Unhappy Neutrals DK/NA NET Happiness Row AFGHANISTAN * +43 ALBANIA * +47 ARGENTINA ARMENIA AUSTRIA AZERBAIJAN BANGLADESH BOSNIA & HERZEGOVINA BRAZIL BULGARIA COLOMBIA CROATIA CZECH REPUBLIC ECUADOR ETHIOPIA FIJI * +92 FRANCE GERMANY GHANA GREECE HONG KONG INDIA * +64 INDONESIA IRAN * +5 IRAQ IRELAND * +52 ITALY JAPAN KAZAKHSTAN KOSOVO * +62 LATVIA MACEDONIA MEXICO

23 Row HAPPINESS INDEX In general, do you personally feel very happy, happy, neither happy nor unhappy, unhappy or very unhappy about your life? (Countries are presented in alphabetical order) Country Happy Unhappy Neutrals DK/NA NET Happiness MOLDOVA NETHERLANDS NIGERIA PAKISTAN PAPUA NEW GUINEA PERU PHILIPPINES POLAND REPUBLIC OF KOREA * +42 ROMANIA RUSSIA SERBIA SLOVENIA SOUTH AFRICA SPAIN SWEDEN THAILAND TURKEY * +29 UK * +42 UKRAINE USA VIETNAM Rounding of Decimals: There may be a slight difference of 1 in some instances. Exact figures are available elsewhere. There is also a slight possibility that the figures vary up to maximum of 1 in different versions of press releases. Definitions: Happy = Very happy + Happy Pessimists = Unhappy + Very Unhappy Neutrals = Neither Happy nor Unhappy