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1 VOL.177 MAY 2014 HYUNDAI MOTOR GROUP MONTHLY MAGAZINE All happy families are alike.

2 The basic idea of SOUL EV is that people and nature should coexist

May Kia Motors _ Woo-Sung Lee, manager Product marketing team Hyundai Mobis _ Jung-Soo Choi, deputy director Green vehicle parts production team Merchandising Parts Going slow to protect the planet

He has been involved in the project from conceptualization all the way to mass production. And by coincidence, Mr. Lee s daughter s name is Soul which is identical to the car s name. Mr. Lee has recently thought more about his own personal environmental impact.

Jung-Soo Choi has been in charge of developing parts for 10 green vehicle models, starting with the AvanteForte hybrid.

3 May Kia Motors _ Woo-Sung Lee, manager Product marketing team Hyundai Mobis _ Jung-Soo Choi, deputy director Green vehicle parts production team Merchandising Parts Going slow to protect the planet Spending time with nature Woo-Sung Lee has been a member of the Soul EV product marketing team for the past two years. He has been involved in the project from conceptualization all the way to mass production. And by coincidence, Mr. Lee s daughter s name is Soul which is identical to the car s name. Mr. Lee has recently thought more about his own personal environmental impact. He has tried to reduce food wastes and turn the light off in the office at lunchtime. He believes that many small changes add up to make a big difference for the planet. Jung-Soo Choi has been in charge of developing parts for 10 green vehicle models, starting with the AvanteForte hybrid. He is currently responsible for the production of the battery unit, the motor and the control unit for hybrid cars, electric cars and fuel cell electric vehicles. Whilst working at the Uiwang plant, he became more interested in environmental protection. He spent time biking around the area with one of his Hyundai Mobis colleagues who he was mentoring. The experience makes him realize the beauty of nature and also helped him to become fit, losing 10 kilograms. He believes that you can learn to care more about the environment when you spend time in nature. Eco-Friendly Car SOUL EV Way to live as a nice earthman In May Spring is in her prime, represented by the variety of lush green colors. However, the general trend around us is grey with countless tall buildings and few green spots. Nevertheless, we should not be depressed; there are people out there who care about the environment and are doing something about it. The Soul EV was created by Hyundai Autron _ Jae-Uk Lee, researcher Hardware platform team Parts Taking pride in generating less trash Jae-Uk Lee is responsible for the development of the motor control unit for electric and hybrid vehicles. He is involved at all stages of development from the initial design to confirmation of the final design for mass production. He defines the Soul EV as a car that makes a big splash without the thunder, because it is a revolutionary car which runs quietly without any engine at all. For his green action, he choose to stop littering. He says processing trash can be 3D work(dirty, dangerous and difficult) but avoiding littering is 3ND(not dirty, not dangerous and not difficult). Mr. Lee has a lot of similarities with the Soul EV. these people. Here is the story of the people who are leading a life as green as the Soul EV. 006

14 38 66 HMG ALIVE BOUNDLESS HMG TIMELESS HMG Choice of May 040

Talk 2 072 Information 020 050 HMG Touch 076 MOTORS LINE HYUNDAI

Horizon 1 Beyond the Horizon 2 022 028 030 036 Intermezzo 052 056

Quiz 078 082 086 090 100 Publisher Director Publication

4 HMG ALIVE BOUNDLESS HMG TIMELESS HMG Choice of May 040 HMG View 068 Promotion HMG Talk Money HMG Talk Information HMG Touch 076 MOTORS LINE HYUNDAI MOTOR GROUP MONTHLY MAGAZINE 05 HMG s Way Focus Q&A Beyond the Horizon 1 Beyond the Horizon Intermezzo HMG Scent HMG Sound 1 HMG Sound 2 M News Mail Box & Quiz Publisher Director Publication ( ) MotorsLine@hyundai.com Facebook: Planning & Design DEZIGN Print Cover Illust CopyrightHyundai Motor Group All Right Reserved

5 Editor s Letter MAY

6 HMG ALIVE 016 Choice of May Promotion 018 Choice of May Money 020 Choice of May Information 022 HMGs Way 030 Beyond the Horizon Beyond the Horizon 2

7 Promotion HMG Alive / Choice of May Hotel & Resort s Spring Package

8 Money HMG Alive / Choice of May The Second Half Investment Guide (Keyword) (Reemerging Market) (Tapering)

9 Information HMG Alive / Choice of May Spring Camping Knowhow 021

13 Q&A A A A A A A A A

14 PROVENCE Provence is a region in the southeast of France where you can enjoy a slow paced lifestyle in the traditional countryside. Most of the Provence region except the left bank of the Rhone river and the wetland in the Carmargue region are surrounded by mountains, creating a wonderfully serene atmosphere. Everywhere you look, the picturesque scenery make you fall in love with Provence. I travelled around the region to take in the art and culture that the region has inspired. Provence, a place where all your worries disappear

Marseille, Aix-en-Provence, Arles A place teeming with art 02 01 03 04 It would be a huge mistake to miss Marseille, Aix-en-Provence and Arles when travelling in Provence

Marseille is the backdrop for <The Count of Monte Cristo>, a popular novel by Alexandre Dumas.

The Basilique Notre-Dame-de la Garde and the Calenque cliff made of limestone are popular tourist attractions.

You can drop by the birthplace of Cezanne whilst strolling from the Place du General-de-Gaulle to the Cours Mirabeau with its magnificent plane trees.

15 Marseille, Aix-en-Provence, Arles A place teeming with art It would be a huge mistake to miss Marseille, Aix-en-Provence and Arles when travelling in Provence because these cities have served as the source of inspiration for some of the greatest artwork produced by some of the most renowned artists in history. Marseille is the backdrop for <The Count of Monte Cristo>, a popular novel by Alexandre Dumas. The city also has a number of museums that boast ancient Egyptian relics and African art pieces. The Basilique Notre-Dame-de la Garde and the Calenque cliff made of limestone are popular tourist attractions. Aix-en-Provence is the place Paul Cezanne opened a new door to the radically different world of art in the 20 th century. You can drop by the birthplace of Cezanne whilst strolling from the Place du General-de-Gaulle to the Cours Mirabeau with its magnificent plane trees. Arles is where Vincent van Gogh found the inspiration for some of his best works such as the Langlois Bridge at Arles with Women Washing, cafe la nuit (The Night Cafe) and the Espace van Gogh. The Frederic Mistral, a poet who won the Nobel Prize in Literature in 1904 and the novelist, Alphonse Daudet who wrote <The Last Lesson> were both born in Arles. You can also find the remains of a naval base, a round stadium and the Basilica di San Giovanni in Laterano where the Great Constantine is buried

01 02 03 Avignon, Luberon, Lsle sur la sorgue: Some other great places in Provence 04 05 01 02 03 04 05 06

most beautiful architecture including Pont Saint-Benezet, which is often referred to as Pont d Avignon (the

The near-by town of Gordes is beautiful towns which you can pick to visit and Roussillon full of its

around. The Lsle sur la sorgue is highly recommended for antique collectors.

16 Avignon, Luberon, Lsle sur la sorgue: Some other great places in Provence The cities of Provence offer a lot to see but its countryside such as Avignon, Luberon and Lsle sur la sorgue offer even more. Designated as a world heritage site in 1995, Avignon is a city of great historical significance where seven successive popes have resided. Many of the old buildings were burnt down and disappeared after the French Revolution however some of the most beautiful architecture including Pont Saint-Benezet, which is often referred to as Pont d Avignon (the bridge of Avignon) still remains. Luberon offers one of the most scenic driving routes. The near-by town of Gordes is beautiful towns which you can pick to visit and Roussillon full of its redbrick houses has some of the most historic and interesting alleys where you can take a relaxing stroll around. The Lsle sur la sorgue is highly recommended for antique collectors. The town is famous for having one of the largest antique shops in Europe and therefore antique collectors from all over the world can be found here. Flea markets and farmers markets also open every Sunday. The town has the nick name as the Venezia of the Provence, and it s where you can take some of the best photos for your album

17 HYUNDAI MOTOR KIA MOTORS HYUNDAI CAPITAL INNOCEAN WORLDWIDE HYUNDAI ENGINEERING

18 BOUNDLESS HMG 040 / 044 / 048 / 050 / 052 / 056 / 060 / 062 / 064 / All happy families are alike. Tolstoy

24 Info Info Info Info

26 Tip

29 mulnamoo , cfremind , thankyoustudio , mypopart ,

30 (Lev Nikolayevich Tolstoy)

31 (Henri-Frederic Amiel) Hope is only the love of life

TIMELESS HMG 068 HMG View 070 HMG Talk 1 072 HMG Talk 2 076 HMG

32 TIMELESS HMG 068 HMG View 070 HMG Talk HMG Talk HMG Touch 078 HMG Scent 082 HMG Sound HMG Sound M News 066

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1 Intensive Work Room Exploring the HQ of Hyundai Motor Group s construction companies A place of great harmony between work and entertainment Hyundai E&C finally moved back into

The office spaces were significantly transformed using bright colors of white, gray and green, lowering partitions and open plan.

40 1 Intensive Work Room Exploring the HQ of Hyundai Motor Group s construction companies A place of great harmony between work and entertainment Hyundai E&C finally moved back into its old headquarters. Although it is the same building that Hyundai E&C used to reside in, it has been completely renovated to boost work efficiency and enhance convenience. The office spaces were significantly transformed using bright colors of white, gray and green, lowering partitions and open plan. Many meeting rooms have been created for internal meetings and receiving external visitors. The Frontier Hall which opened last March is expected to foster various collaborative efforts with many well-equipped meeting rooms

41 Culture Lounge Frontier Hall

087 086 01 06 07 02 08 04 05 09 10 13 12 15 14 03

www.hyundai.co.kr For more information, please visit our website. (www.hyundaimotorgroup.com) HYUNDAI MOTOR GROUP MONTHLY MAGAZINE 05 VOL.

HMG provided 300 million KRW to enable 191 specially designed bicycles to be manufactured, 118 were given to individuals and 73 to welfare centers.

44 For more information, please visit our website. ( HYUNDAI MOTOR GROUP MONTHLY MAGAZINE 05 VOL.177 MAY 2014 HYUNDAI MOTOR GROUP HMG TO DONATE SPECIAL BIKES FOR THE DISABLED Hyundai Motor Group(HMG) held a special hand-over ceremony at the Seoul Nambu Welfare Center for the Disabled. HMG provided 300 million KRW to enable 191 specially designed bicycles to be manufactured, 118 were given to individuals and 73 to welfare centers. Six types of HYUNDAI MOTOR TUCSON FCEV READY FOR LAUNCH On April 17, a Tucson Fuel Cell Electric Vehicle(FCEV) media day was hosted at the Hyundai-Kia Environmental Technology Institute,which is the heart of FCEV development. On the day, Hyundai Motor announced that it will supply 40 Tucson FCEVs in Korea this year, starting with 15 bicycles were created, including one that can FCEVs to Gwangju city government in June. be attached to a wheelchair, a hand bicycle Tucson FCEV is powered by a 100kW fuel for people who suffer from low body cell stack, a 100kW electric motor, a 24kW paralysis and smaller bicycles for children high voltage battery and a 700 bar hydrogen KOREAN with disabilities. Protective helmets, knee tank. It has a top speed of 160km/h and a pads and other protective gear was also range of 415km, which allows it to travel from supplied to help bicycle users stay safe while Seoul to Busan, one of the longest routes in using the bicycles. Korea. ENGLISH

KIA MOTORS BUILDING A MIDDLE SCHOOL IN MOZAMBIQUE On March 26, Kia Motors announced the HYUNDAI STEEL BUILDING A ROUND BAR PRODUCTION PLANT IN DANGJIN Hyundai Steel held a groundbreaking HYUNDAI

have committed to program, the Green Light Project, as it Round Bar production plant within the making ten visits to suppliers. celebrated the grand opening in Helene, Dangjin steel mill complex.

Kia Motors Green Light have a 1 million ton production capacity and program as part of its effort to support its Project is a global social mobility program will begin operating in the second half of

President accessibility of health and education for production capacity from the current 0.

Kia Motors will Bar production plant and allow production he toured the facility and discussed various first establish a middle school in Helene, of high quality materials requested by clients.

45 KIA MOTORS BUILDING A MIDDLE SCHOOL IN MOZAMBIQUE On March 26, Kia Motors announced the HYUNDAI STEEL BUILDING A ROUND BAR PRODUCTION PLANT IN DANGJIN Hyundai Steel held a groundbreaking HYUNDAI MOBIS STRENGTHENING THE WIN-WIN INITIATIVE WITH SUPPLIERS Hyundai Mobis president Myung-Chul Jung expansion of its ongoing global CSR ceremony for the construction of a new and the other executives have committed to program, the Green Light Project, as it Round Bar production plant within the making ten visits to suppliers. celebrated the grand opening in Helene, Dangjin steel mill complex. The new plant will Hyundai Mobis launched the executive visit Mozambique. Kia Motors Green Light have a 1 million ton production capacity and program as part of its effort to support its Project is a global social mobility program will begin operating in the second half of suppliers and to contribute to Hyundai Motor which has sought to improve the The new plant will triple Round Bar Group s win-win growth initiative. President accessibility of health and education for production capacity from the current 0.5 Myung-Chul Jung visited Cemco which disadvantaged youths in some of the million tons at the existing Pohang Round produces sensors and antennae for cars, poorest regions in the world. Kia Motors will Bar production plant and allow production he toured the facility and discussed various first establish a middle school in Helene, of high quality materials requested by clients. issues which Cemco was currently dealing one of the poorest regions in the country, When the plant is completed, the product with. He reassured Cemco staff that he is and will then provide three Bongo vans. Kia portfolio of the Dangjin steel will be vastly committed to strengthening the Motors will spend a minimum of 5 years increased from Hot/Cold-rolled coil and Steel competitiveness of Hyundai Mobis suppliers helping the village become economically Plate to various Round Bar. because competitive suppliers make a independent. competitive Hyundai Mobis

HYUNDAI E&C REPORTS STRONG START TO 2014 Hyundai E&C announced on April 25 that its consolidated sales came to 3.2906 trillion KRW and operating profit to 187.

POWER PACK ARRANGEMENT Hyundai Rotem held a launch ceremony for KRW in the three months ended March 31.

The new high speed train uses a percent, respectively, from the same period political and business fields celebrated dispersed power pack arrangement, a year earlier.

The and deceleration, which is ideal for the attributable largely to sales expansion driven ceremony was held at Yompo pier square in tracks in Korea, which have a relatively short by large-scale

46 HYUNDAI E&C REPORTS STRONG START TO 2014 Hyundai E&C announced on April 25 that its consolidated sales came to trillion KRW and operating profit to billion HYUNDAI E&C THE FRAMEWORK FOR THE ULSAN BRIDGE Over 400 participants including VIPs such as the president of Hyundai E&C Soo-Hyun HYUNDAI ROTEM THE NEW HIGH SPEED TRAIN WITH A DISPERSED POWER PACK ARRANGEMENT Hyundai Rotem held a launch ceremony for KRW in the three months ended March 31. Jung, Sung-Hwan Park, the deputy mayor of its new high speed train with a top speed of The figures increased by 15 percent and 5 Ulsan city and distinguished guests from the 250km/h. The new high speed train uses a percent, respectively, from the same period political and business fields celebrated dispersed power pack arrangement, a year earlier. Market observers say that the completion of the framework for the Ulsan particularly suitable for quick acceleration rise in sales and operating profit is bridge and connecting road works. The and deceleration, which is ideal for the attributable largely to sales expansion driven ceremony was held at Yompo pier square in tracks in Korea, which have a relatively short by large-scale overseas projects and cut Ulsan city on April 3. The ceremony was distance between stations. The new train back on costs after the incorporation into held to celebrate completion of such things does not require a separate engine Hyundai Motor Group. In addition, as a as the main tower, Ulsan bridge is the locomotive, which allows extra cargo and result of the company s continuous effort to longest single spin suspension bridge with a passenger capacity. The dispersed power improve sales and financial soundness, as of spin length of 1,150m. Hyundai E&C system has lighter wheels, which reduces the end of March, current ratio increased by developed an ultra high-strength(1960mpa) maintenance needs on the rail track, enables 9.9 percentage points to percent. PPWS cable especially for this project. faster operating speeds and flexible arrangements of rail car configuration

49 Mail Box Gift HMG Alive Boundless HMG Timeless HMG HMG Alive HMG Alive Winners of Quiz Quiz

50 Reporters ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) ( ) 102

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untitled MOTORS LINE FEBRUARY 2014 VOL.174 FEBRUARY 2014 HYUNDAI MOTOR GROUP MONTHLY MAGAZINE The best is yet to be. Hyundai Motor Group www.hyundai.co.kr www.facebook.com/hyundaimotorgroup CopyrightHyundai Motor