e 메일 /DB 마케팅 E? E e http://www.hunet.co.kr The World Best Knowledge Providers Network
e- 11 (Source: IMT strategy 1999 'PERMISSION email' ) http://www.hunet.co.kr The World Best Knowledge Providers Network
e- 11 Tool http://www.hunet.co.kr The World Best Knowledge Providers Network
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Email 35% Email 73% Web 31% 68% (95%) (5%) 53.3% 40.7% 39.4% Source : emarketer, 2000 Source : KNP, 2000 http://www.hunet.co.kr The World Best Knowledge Providers Network
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e (LotusNote, UnixMail) 10%. URL. Response Rate ( ) 3~4%. DM 3. Clickable Text 60% Text e. Text,.. Response Rate( ) 6~8%, 2. HTML E-mail HTML. 30% HTML e HTML e.,. HTML e Response Rate ( ) 12~20%, 3. http://www.hunet.co.kr The World Best Knowledge Providers Network
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Blue :25-35 : favor : 11(10 ) : / / Red :25-35 : Favor : 11(10 ) : / / http://www.hunet.co.kr The World Best Knowledge Providers Network
Blue open Red open Ranking : > > >> > : > >>00 > http://www.hunet.co.kr The World Best Knowledge Providers Network
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Offer creative Process / /: (,) / : / Html/1.5p Html/3P simple/& / &, : Html/2p e/ & or Html/2p simple/& http://www.hunet.co.kr The World Best Knowledge Providers Network
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