비즈니스출장1_001~088_4교

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4 CONTENTS

5 1LESSON

6 #1 Making an Appointment through 1) Dear Ms. Brown: Hello. I m Min-Joon Kim, manager in international sales of Hope Electronics. I am writing to you because I heard from Mr. Wen of Shanghai Printing Company that you are in search of corporate mobile phones. I would like to meet you to discuss your business needs and how I might be of service to you. If you would let me know your availability, it would be greatly appreciated. Sincerely, Min-Joon Kim Manager International Sales Dept. Hope Electronics.

7 6 Home page: Phone: xxx-xxxx 2) Dear Mr. Kim: My name is Sophia Brown; I m a director working in the HR department. Thank you for taking the time to speak with me. Our mutual contact, Mr. Wen of Shanghai Printing Company highly recommended your mobile phone to me. Would you be interested in having a meeting with me sometime

8 in the middle of September? I am available at anytime except for two days: September 15 and 16 when we will be attending a book fair. Please let me know what is best for you. Best regards, 7 1 Sophia Brown Director HR Dept. Giraffe Publishers Home page: . SophiaB@giraffep.com Phone xxx-xxxx

9 8 3) Dear Ms. Brown: Thank you for your swift reply. I am sure that our products will meet your business needs. If it would be convenient for you, I d like to visit your office on September 19. I have already mailed corporate brochures to you via express mail; you should be receiving them early next week. Please take a look at them and let us know your thoughts. We will bring some sample devices and other related materials to the meeting. Again, thank you very much for your consideration. I look forward to meeting you in September. Sincerely, Min-Joon Kim Manager International Sales Dept. Hope Electronics. Home page: mjk@hope.co.kr

10 Phone: xxx-xxxx 9 1 4) Dear Mr. Kim: September 19 is fine for me. How about 4:00 at my office? It is located in Manhattan, between 55th Street and Broadway. I have attached a map to this . When you arrive that day, just give your name at the reception

11 10 desk. Then I will meet you in the lobby. Thank you. Best regards, Sophia Brown Director HR Dept. Giraffe Publishers Home page: . SophiaB@giraffep.com Phone xxx-xxxx

12 I m Min-Joon Kim, manager in international sales of Hope Electronics. My name is Min-Joon Kim. I am an international sales manager for Hope Electronics. I m Min-Joon Kim; I work for Hope Electronics as an international sales manager. 2 I am writing to you because I heard from Mr. Wen of Shanghai Printing Company that you are in search of corporate mobile phones. I would like to meet you to discuss your business needs and how I might be of service to you (= how I could help you).

13 12 3 If you would let me know your availability, it would be greatly appreciated. When is good for you? When is convenient for you? 4 Thank you for taking the time to speak with me. 5 Would you be interested in having a meeting with me sometime in the middle of September? Would you like to meet with me at some point in the middle of September? Could we arrange a meeting at sometime in mid- September? 6

14 13 1 Formal Informal <Beginning of > Dear Mr. Lee, Dear Robert, To Robert, Robert, <End of > Sincerely, Best regards, All the best, Best, 7 If it would be convenient for you, I d like to visit your office on September 19. Where shall we meet? What place is convenient for you? 8 I look forward to meeting you in September. #2 Changing an Appointment over the Phone Receptionist : Good afternoon. Giraffe Publishers. Sarah speaking. How may I help you?

15 14 Min-Joon : Hello. This is Min-Joon Kim from Hope Electronics. May I speak to Sophia Brown in HR? Receptionist : OK, I ll put you through. Hold on. (pause) Sophia : Sophia Brown speaking. Min-Joon : Hello. This is Min-Joon. I am returning your call. I was away this morning. Sophia : Hello, Mr. Kim. How have you been? Min-Joon : I ve been doing great. I hope you re OK, too. Sophia : Thank you. I called you because I have to change our appointment time. I know you are very busy, and I am so sorry for this change of plans. I am going to fly from Boston on our meeting day. However, there are some problems with my return flight, so I will be arriving in New York in the evening, at the earliest. Can I meet you another day?

16 Min-Joon : Hold on. Let me check my schedule. How about the next day at the same time? 15 1 Sophia : It works for me. Then, we will meet at 4:00 p.m. at Giraffe publishers on September 20. Sorry again. Min-Joon : That s all right. See you then. 1 This is Min-Joon Kim from Hope Electronics. May I speak to Sophia Brown in HR? 2 I ll put you through. Hold on. I ll connect you. One moment, please.

17 16 3 I called you because I have to change our appointment time. I called you to change the meeting time. I have to reschedule our meeting. Could we reschedule the meeting? 4 How about the next day at the same time? Would you like to meet me the next day at the same time? Could you meet me the following day at 4:00?

18 2LESSON

19 #1 At Immigration Immigration Officer : Passport and entry card, please. What is the purpose of your visit? Min-Joon : I m here on business. Immigration Officer : Where and how long will you be staying? Min-Joon : I ll be staying at the Palm Tree Hotel for a week. Immigration Officer : Do you have a return ticket? Kim : Yes, I do. Here you go. Immigration Officer : We need your finger print and photo. Please take off your glasses. Right hand first. Put your index finger here. Left hand, please. Now look at the camera. Great! Here s your

20 passport back. Min-Joon : Thank you Immigration Officer : You re welcome. Enjoy your stay. 1 What is the purpose of your visit? What do you intend to do during your stay? 2 I m here on business. I m here for sightseeing. I m here on vacation. I m here for a conference. I m here to visit my relatives.

21 20 3 Where will you be staying? Could you give me an address of where you are going to stay? How long will you be staying? How long are you staying? #2 Looking for the Baggage Claim Min-Joon : Excuse me. Where can I pick up my baggage? Airport Security : Do you know the flight number? Min-Joon : I was on UA892. Airport Security : Your baggage will arrive on carousel number 8. Each carousel has a number assigned to it. Just follow the signs to number 8. It should be the fourth one on the left. Min-Joon : Thank you. Airport Security : My pleasure!

22 (at baggage claim) 21 2 Min-Joon : Excuse me, sir. I believe you took my bag by accident. Look at the baggage tag. I marked my bag with a red handkerchief. Random Passenger : Oh, I m sorry. My mistake. You know, all these bags look alike. Min-Joon : (haha) Definitely. You re right. Random Passenger : Oh, look. Here comes my bag now. 1 A : Do you know the flight number? B : I was on UA892. = It s UA892.

23 22 cf car taxi in #3 At Customs Customs Officer : Can I have your customs declaration card? Do you have anything to declare? Min-Joon : No, nothing. Just the normal allowance. Customs Officer : Would you open your bag, please? Are you carrying any perishables? Min-Joon : No, I am not. Customs Officer : What is this medicine for? Min-Joon : They are vitamins. Customs Officer : Do you have any other baggage? Min-Joon : No, that s all. Customs Officer : How much money are you carrying with you? Do you have more than $10,000 in cash or the equivalent in foreign

24 currency? Min-Joon : I just have $3,000 in cash and $4,000 in traveler s checks Customs Officer : That s all right. Please continue. The exit is that way. 1 Can I have your customs declaration card? Do you have your customs declaration card? Do you have anything to declare? 2 Just the normal allowance. I have only personal belongings.

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26 3LESSON

27 #1 Checking into a hotel Receptionist : Good evening! May I help you? Min-Joon : I d like to check in, please. Receptionist : Did you make a reservation? Min-Joon : I made one in Korea. Here is my confirmation number. Receptionist : Great! Please fill out this form and sign here. Min-Joon : You mean right here?

28 Receptionist : Yes, please. Could I have your credit card? 27 3 Min-Joon : Sure. Here you are. Where do you serve breakfast and until what time? Receptionist : In the main dining room in the lobby. Breakfast starts at six and ends at eleven a.m. Do you need help with your luggage? Min-Joon : I ll carry my luggage myself. Anyway, what kinds of facilities are there in the hotel? Receptionist : Everything you could possibly want. Here are your credit card and room key. Your room is 507. Take the elevator to the fifth floor. Enjoy your stay and thank you for choosing Palm Tree hotel. 1 Did you make a reservation? Do you have a reservation?

29 28 Did you reserve a room? cf Under what name did you make your reservation? Do you have any vacancies? Do you have any empty rooms? 2 Do you need help with your luggage? Can I give you a hand with your luggage? Do you want the bellboy to take your bags up to your room? I ll carry my luggage myself. I can do it myself. I don t need any help with my luggage. I can handle it on my own. 3 What kinds of facilities and services does your hotel offer? Everything you could possibly want. Anything you can imagine.

30 We offer/provide the finest amenities Laundry service Fitness center Sauna Indoor swimming pool Gift shop Internet connections Meeting rooms with multimedia equipment #2 Making a complaint MinJoon : Hello. Front Desk? Receptionist : Yes. This is Jane speaking. How may I help you? MinJoon : This is Min Joon Kim in room 507. I d like to take a shower, but there s no hot water. I ve been trying to get hot water for twenty minutes! but it s still cold. Receptionist : I apologize for the inconvenience. I ll contact maintenance and have them send someone up. MinJoon : Please be hurry! Oh, and one more thing! The TV in my

31 30 room doesn t work. I could turn it on, but I am not getting any channels. Receptionist : Do you mean the pay-per-view channels? MinJoon : No, neither of the regular nor pay per view channels. In fact, would it be possible to change rooms? Receptionist : Sure. Let me see what we have. I have one available on the fourth floor. MinJoon : that s great. May I go to the new room now? Receptionist : I ll bring up the key card to you. MinJoon : Thank you. 1 The hot water isn t running. I can t get my door unlocked.

32 The door won t open. The toilet won t flush The TV in my room doesn t work. The heater doesn t work in my room. 2 We will do our best to correct this problem ASAP. We will look into this matter right away. Thank you for your understanding, and please accept our apologies for any inconvenience. #3 Ordering Room Service MinJoon : Is room service still available? Room Service : Yes, sir. We re at your service. How may I help you? MinJoon : This is Min Joon Kim in room 402. I d like to order a bottle of Cabernet Sauvignon and some cheese, please. Room Service : Certainly. Anything else?

33 32 MinJoon : And one glass of lemonade, please. Room Service : No problem. It will be ready in half an hour. MinJoon : Could you charge it to my room? Room Service : Sure. Your order will be on its way up soon. (pause) (knock! Knock!) MinJoon : Who s there? Room Service Waiter : Room service. Here are Cabernet Sauvignon, cheese, and a glass of lemonade you ordered. MinJoon : Thanks. Here s your tip. Room Service Waiter : Thank you. Enjoy.

34 Is room service still available? It will be ready in half an hour. 2 Could you charge it to my room? I d like to pay now. Shall I charge it to your room? Would you like to pay now? 3 Who s there? Who is it?

35 4LESSON

36 # 1 Taking a Cab Taxi Driver : Good morning. Where to, sir? Min-Joon : 55th street and Broadway, please. Taxi Driver : Yes, sir. (pause) Min-Joon : How much longer will it take? I m in a hurry. Do you think I can get there by 4:00? Taxi Driver : I don t know. It depends on traffic. Min-Joon : Why is there a traffic jam?

37 36 Taxi driver : There could be a lot of reasons. There could be an accident, road construction, or even a movie shoot going on. Or, then again, there could just be many cars on the road. (laugh) Min-Joon : I m sorry. I think I d better get off here, and take a subway to be on time. Taxi Driver : Sure thing. Min-Joon : Thank you. Keep the change. 1 Where do you want to go? Where are you headed? 55th street and Broadway, please. Take me to this address, please. 2 How much longer will it take? How fast can you get there?

38 3 I m in a hurry I m behind the schedule. I m running late. 4 I d better get off here. Please stop here. I ll get off. Let me out here. Drop me off here. #2 At the Subway Station Min-Joon : Excuse me. How can I buy a ticket? Is there a ticket booth? Fellow Passenger : No, you can use this automatic ticket machine. Look here. Do you want to buy an unlimited ride or a single journey ticket? Min-Joon : What do you mean by unlimited? Fellow Passenger : You can use a single card for all your rides for a limited time. If you want to use the subway more than once a

39 38 day, it would be less expensive. Min-Joon : Thank you for your kind explanation. I d like to purchase a single journey ticket. Fellow Passenger : Then you can press here. Mode of payment. Do you want to pay in cash or by card? Min-Joon : I d like to pay using my credit card. Fellow Passenger : Swipe it and enter your pin. Then you can pick up your ticket here. By the way, do you know how to get to your destination? Min-Joon : I was about to ask you. What train should I ride to get to 55th and Broadway? Fellow Passenger : Let me see. You can take the yellow line first and then transfer to the red line after two stops.

40 #3 On the Street 39 4 (After Min Joon gets off the subway) Min-Joon : Excuse me. I think I am lost. How can I get to 55th and Broadway? Stranger : I am on my way there. Do you want me to show you the way? Min-Joon : Yes, please. You are so kind. I heard New Yorkers are mostly unkind, but everyone I have met here so far has been very nice. Stranger : (laugh) Is it your first time here in New York? Min-Joon : Yes, it is. I am here on business. Today, I have a meeting with Giraffe Publishers at 4:00. Is it far from here? Stranger : Not at all. We are almost there. These streets seem like crazy at first, but they are very well organized so once you get used to them, it is easy to find your way around.

41 40 Min-Joon : What street is this? Stranger : It is the 54th street. This is my stop. I ll tell you the rest of the way. Just go straight one more street, and then make a right on the corner. Then you should find Giraffe Publishers on your right. Min-Joon : Thank you. Stranger : Good luck with your business. Enjoy your trip. 1 Excuse me. May I ask you a favor? Could you tell me how to get to Giraffe Publishers? Could you tell me the way to Giraffe Publishers?

42 I m sorry. I m new here, too. I m not from around here. I m a stranger here. 41 4

43 5LESSON

44 #1 Introduction and Ice-breaking Min-Joon : Hello, I m Min Joon Kim in International sales of Hope Electronics. (exchanging business card and shaking hands) Sophia : Hello, Mr. Kim. My name is Sophia brown. I am a director working in the HR department. Nice to meet you. Was it difficult to find the company? Min-Joon : No; not at all. Thanks to your clear directions, I was able to find it easily. Your office looks wonderful! It is located right in the middle of Manhattan.

45 44 Sophia : Thank you very much. How was the flight? How long does it take from Korea to New York? Min-Joon : It takes about 12 hours. This is my first time in New York, and I like the active atmosphere here. Sophia : You will fall in love with this place in no time. Have a seat here, please. 1 2 I m Min Joon Kim in International sales from Hope Electronics. I work for Hope Electronics as an international sales manager. for in cf Which department do you work in?

46 3 be responsible for be in charge of ex Q. What are your main responsibilities? 45 5 A. I m in the financial department. I m responsible for managing the budget. 4 be located in ex My company is located in Gang Nam. Our headquarters is located in Chicago. be based in ex My company is based in Suwon. #2 Company Introduction Min-Joon : I d like to introduce my company first. Hope Electronics produces electronic devices such as mobile phones, MP3 players, memory cards, and LCDs. As you may already know, Hope ranks third in the mobile phone business.

47 46 Sophia : How many employees work for Hope Electronics? Min-Joon : There are 500 in the Yeouido office, and 1,000 in the Pohang plants. We are currently building a new plant in Shanghai. The construction will be completed in Sophia : Fantastic. OK; let me tell you about my company. Giraffe Publishers is one of the biggest trade-book publishers in the world. We publish about 7,000 new books per year in 10 different countries around the world. Our gross revenue was roughly 2 billion dollars last year. Min-Joon : I heard that your company has a long history and tradition. Sophia : We have been in this publishing business for almost 60 years. Our long history and unique company culture are our pride. These days we are expanding our business overseas. In 2004, we opened a branch in Korea. Min-Joon : Yes, I read a lot of good books that you published in Korea. It s a honor to work with you.

48 Sophia : The pleasure is all mine I d like to introduce my company first. Let me first introduce my company. 2 We have been in this publishing business for almost 60 years. We have an almost 60 year history. #3 Expressing Your Purpose of Business Min-Joon : All right. Then, let s get down to business. Sophia : OK. Let me explain to you what my company needs. Our company plans to create a mobile office environment by For that reason, we plan to provide each staff member, above entry level at the New York branch with a device. It is not only to launch the company plan to create a mobile office

49 48 environment, but also to give our employees an incentive. According to the results of a brief employee survey, our choice of which device to purchase was narrowed down to The New Star 120 by your company, The Magic Eye by GW, and The Plum by Miracle. Min-Joon : That s an excellent idea. Are you considering purchasing smart phones? Sophia : Personally, I am living the old-fashioned way. In layman s terms, could you explain the concept of the smart phone? 1 Let s get down to business. Let s get started.

50 6LESSON

51 #1 An Explanation of the Smartphone (background knowledge including the environment and needs) Sophia : Could you tell me more about smart phones? Sophia Min-Joon : Sure. Have you ever used a PDA? Sophia : Yes. I always use one to manage my schedule. Sophia Min-Joon : You can think of a smart phone as a combination of a mobile phone and a PDA. At first, it was on the market under the name of the PDA phone; however, it was limited to business uses because of its boring image. Now it is called a smart phone, which is more marketable to the public.

52 Sophia : I see. What are the specific advantages? 51 6 Min-Joon : You can freely use wireless Internet. That is the biggest difference in comparison to a mobile phone. Compared to PDAs, smart phones have not only business functions, but also enhanced features which can be used in daily life, such as a camera, an mp3 player, and a DMB device. Sophia : Can I think of it as a small-sized laptop? Min-Joon : Kind of. Its functions are limited compared to laptop computers. Its Web sites have different versions from those we connect through a PC. Sophia : I see. The New Star 110 on the brochure that you sent appealed to me. Have you got any newer models? Min-Joon : Yes. The New Star 120 is expected to be released this October. Let me show you how the product works.

53 52 1 Could you tell me more about smartphones? Could you tell me about smartphones in detail? 2 What are the specific advantages? What are the benefits of a smartphone? You can freely use wireless Internet. You can access wireless Internet at anytime and anyplace. #2 Detailed on Explanations of Appearances Min-Joon : As you can see, it is 4 inches by 5 inches. It has a bigger screen than the previous model shown in the brochure. Sophia : A big-screen product seems difficult to carry around, doesn t it?

54 Min-Joon : Not really. It weighs less than the previous model because we have adopted light materials for the exterior case. Also the small touch screen tends to cause people to make typos Sophia : Are you telling me that the smaller the screen size, the more mistakes the user makes when touching the screen? Min-Joon : Exactly. Sophia : How about the colors? Does it come in black only? Min-Joon : No. It comes in three colors: black, gold and navy. We could not bring a sample of the navy one because it is still under development. Sophia : I like the black one because it looks simple. I don t think I ll ever get fed up with it. Min-Joon : Exactly. You can say that again.

55 54 1 Q. What are its dimensions? A. It is 4inches wide. It is 5inches long. It is 0.2inches thick. 2 You can say that again. I agree with you. That makes two of us. #3 An Explanation of the Product Focusing on its Functions Sophia : What functions does it have? Min-Joon : It offers everything. It includes an MP3 player, a camera, a daily planner, and Internet connection. Sophia : How does it keep us connected with our company? Min-Joon : You can use it to access your or corporate

56 intranet and stay in touch with your office if you are within a wireless Internet service area. You can use it to manage business contacts, take inventory, pay bills, and so much more. In addition, you can take quick notes in reference to your ideas by using the memo function Sophia : I d like to know more about the daily planner. Min-Joon : It has functions such as an alarm and a calendar. It also has 3D map capability. The sales team can use it to their advantage when they have to work outside the office. Sophia : Is a dictionary available? Min-Joon : Definitely. You can download and use dictionaries for any language. You no longer have to prepare a large dictionary for the editorial team. Sophia : Fantastic. How many pixels does the camera have? Min-Joon : It has 5 million pixels. You don t have to carry around a

57 56 separate digital camera. Sophia : The design department would love it because they do a lot of research on package designs. Min-Joon : One more thing! When you use the MP3 player, you can download media without connecting to a computer. 1 What capabilities does it have? What functions does it offer? It offers everything. It has everything. 2 Is a dictionary available? Does it come with an electronic dictionary? Does it have dictionary functions? cf What other special programs or applications does it have?

58 7LESSON

59 #1 Head-to-head Comparisons with Competitors Sophia : Thanks for your explanation. As I have already said, we are considering the Plum and the Magic Eye. What are some distinctive features of your product compared to these two? Min-Joon : Good question. One distinctive feature is that the Plum looks formal and is designed mainly for business purposes. On the contrary, our product provides various, enjoyable applications. It can improve not only your business life, but also your personal life. Consumers can check the weather, traffic conditions, and stock market reports all day. It supports Microsoft Office It differs from the Magic Eye in reference to its video quality. At the present, its Internet speed is faster than that of the Magic Eye.

60 Sophia : I ve learned from the brochure that Hope Electronics focuses on the quality of its screen display Min-Joon : Right. Hope has adopted a technology called TWINKLE, which provides the best video quality. It is true that GW is good at designing but the New Star 120 is receiving huge positive responses thanks to its sleek design. Sophia : I see. 1 What are some distinctive features of your product compared to these two? Could you compare your product to others in the market? How is your product different from these two? Why is your product better?

61 60 #2 Comparison to Earlier Models and the Market Share Sophia : What has changed from the previous model that I saw in the brochure? Min-Joon : The New Star 120 has been improved a lot from older models. In addition, it comes with a 20% extended battery life. Sophia : Please tell me some other differences. Min-Joon : It has a larger screen and its video quality has been improved. Sophia : Good. Its design is much better. Min-Joon : Thanks. Sophia : Are Hope products popular in the smart phone market? Min-Joon : We have no doubt that Hope is the global leader in the mobile phone market. At the present, the New Star series has a 30% market share in the smart phone market.

62 Sophia : Is it second to GW? 61 7 Min-Joon : That s right. Currently, forty thousand New Star 120s are on preorder. Sophia : Who likes your product the most? Min-Joon : The largest market segment is professionals in their thirties. These people are those who have disposable incomes because they are not married and they have stable jobs. The next segment is students in their twenties. They tend to define themselves by products they purchase. Sophia : Right. I see. 1 Market share Market leader ex We sell more than any other companies in the market. Then, we are a market leader.

63 62 2 enter a market, penetrate a market leave a market, abandon a market dominate a market monopolize a market 3 Who likes your product the most? Who is your target market? What are your market segments? cf market segment 4 A new market A mature market A growing market A profitable market

64 8 LESSON

65 #1 Quantity and Negotiation on Price and Payment Terms Sophia : Everything seems fine. What terms and conditions do you have in mind? Min-Joon : That depends on the expected quantity. What is the expected quantity? Sophia : First, we need 400 units. If the response from the New York branch is positive, it can be expanded into Europe. Min-Joon : I m very confident that the New York branch will be pleased with the New Star 120. What is the expected quantity amount that you could order from your European office?

66 Sophia : I cannot give you the exact number now. It could be around 1,000 units. What is your price? 65 8 Min-Joon : It is $400 per unit; however, if you place an order for 200 units or more, you will be given a 3 % discount. In this case, we need your confirmation of the quantity that you want. Sophia : OK. Then, can we get a 6% discount? Min-Joon : Actually, the discount rate for 200 to 500 units is already fixed at 3%. If you order more than 500 units, you can obtain a 4% discount. Although you are ordering fewer than 500, at this time, I will give you an additional 1% discount toward your 400 units. Sophia : Great. What about the payment terms? Min-Joon : You are expected to transfer 50% as a deposit and, upon receiving the quantity ordered, you can be expected to transfer the balance. Sophia : Do you offer a larger discount for full upfront payment?

67 66 Min-Joon : I will give you an additional 5% discount. Sophia : Can I pay with a check? Min-Joon : Absolutely. 1 If I put down a full payment in advance, can I get a larger discount? If we make a payment upfront, could you give us an additional discount? a deferred payment I d like to make a deferred payment. 2 Can I pay with check? Can I wire the amount to your account?

68 #2 Negotiations on Shipping and Price 67 8 Sophia : If we place an order, how long will it take for production to be completed? Min-Joon : It usually takes 15 days. They will be delivered directly from the factory in China after screening for defective products. Sophia : I d like to receive them by December 20th at the latest. We must secure the entire quantity before holding our annual meeting in January. Min-Joon : To where do you want them delivered? Sophia : Giraffe Publishers has a warehouse in Queens. I want you to deliver them there before the 15th. I will give you the address. Min-Joon : Thanks. The delivery date will be kept. Sophia : If the delivery will be late, even by one day, please contact us. We have outsourced some factories to China, so I understand that late deliveries happen from time to time.

69 68 Min-Joon : You don t have to worry about that. We use the most precise delivery service in China, and the freight charge is collected on delivery. Sophia : I see. 1 Place an order Take an order ex If we place an order, when can we expect delivery? How long will it take to manufacture our product? 2 To where do you want it delivered? Where should we send it? Our warehouse is located in Queens.

70 3 The delivery date will be kept We will be punctual. The products will be sent on time. We guarantee that it will get there on time/schedule. 4 What we need from you is a guarantee that the delivery will be finished on time. #3 Talking about Other Requests Min-Joon : Are there any special requests you want to make? Sophia : Purple is the representative color for Giraffe Publishers. Can it come in purple? Min-Joon : It would be difficult to change the whole exterior color. However, if the order quantity exceeds 1,000, including the ones going to Europe, we may take that into consideration.

71 70 Sophia : If we buy black ones, can you put the Giraffe publishers logo on them in purple? Min-Joon : You will have to pay an additional one dollar per unit. Sophia : What is the warranty period? Min-Joon : It lasts three years. There are two repair shops in New York. They are easy and convenient to access. Sophia : Is there any additional charge for the warranty? Min-Joon : Yes, but if you buy a large quantity, we can give you an exemption. Sophia : I d like to add e-book applications. Is that possible? Min-Joon : When I go back to office, I will have a talk with our subcontractors. Sophia : Thank you. I am pleased that we ve reached an agreement on these important terms. I believe we can successfully do business together.

72 Min-Joon : It was my pleasure to have a conversation with you about the New Star 120. I will send you a draft based on what we have discussed today Are there any special requests you want to make? Is there anything else we need to discuss more? Are there any remaining issues you d like to go over? 2 Before we finalize it, can we just run through the main points once more?

73 9LESSON

74 #1 At a Phone Shop (Market Research with a Sales Person) Tom : Hi. What can I do for you? Min-Joon : Hello. My name is Min Joon Kim. I called you yesterday. It s nice to meet you. Tom : Nice to meet you. How is your business going? Min-Joon : It has been difficult overall; however, sales have not been affected much thanks to the popularity of smart phones nowadays. Tom : Then, how may I help you?

75 74 Min-Joon : I am here to conduct market research for the New Star 120 before its market release. It will be also used for developing the next model after the New Star 120. Tom : Go ahead. Min-Joon : What is the most popular model in the current market? Tom : It s the Magic Eye, definitely. I ve received many preorders. GW is excellent at making people look forward to their products. Min-Joon : I couldn t agree more. Have you heard people complain about the Magic Eye? Tom : Well, it s totally new technology. People praise it rather than criticize it. Min-Joon : What were the reactions to the New Star 110 in local areas? Tom : Hope s hardware is satisfying. However, some people say that its software is not that charming. People require more

76 sophisticated applications. And, people have said some negative things about its design Min-Joon : Most people have pointed out that the design is not satisfactory. However, it has been improved. The latest model, the New Star 120 is receiving a huge response thanks to its sleek design. 1 How is your business going? How s your business these days? 2 What is the most popular model in the current market? What is the best seller in the current market?

77 76 3 What has been the public response to the New Star 110? People demand more sophisticated/ user friendly/ functional/innovative applications. 4 It has been improved. It has been getting better. People gave a good review on its sleek design. It has been receiving positive feedback. #2 Market Research with General Customers Min-Joon : Hello. I am from Hope Electronics. If you take some time with this, we would greatly appreciate it. This questionnaire will be used for developing smart phones. When you finish it, you will be given a complimentary gift

78 Josh : That s cool. Hmm; I do have some time. How long will it take? 77 9 Min-Joon : Please answer the multiple choice questions on this page and then we ll have a 10 minute interview. Josh : No problem. (pause) Min-Joon : Are you finished? Josh : Not yet. I am kind of a deep thinker. Min-Joon : Don t think too much. (with a laugh) Josh : I am finished. Min-Joon : Thanks. You have checked others on question 4. Could you tell me the specific reason? Josh : What was question 4?

79 78 Min-Joon : It was about the image of Hope smart phones. Josh : Hmm, sturdy; I think they have long durability. And futureoriented design? I think this feeling must be derived from your commercials. Min-Joon : Thank you. Here is a mobile phone chain. Josh : Ha ha. It s cute. Thanks. Min-Joon : Thank you for your time. It is of great help to us. 1 Could you tell me the specific reason? Could you tell me the reasons in detail? 2 Thank you for your time. It is of great help to us.

80 We appreciate your valuable time. It will help us very much. Thank you for your response on our market research #3 Market Research on Applications (within the company) Min-Joon : You have decided to purchase Hope smart phones to create a mobile office in your company starting this winter. We are going to conduct a survey to develop applications for Giraffe Publishers. Could you help us? Mary : OK. I will do that. Min-Joon : Have you ever used a smart phone? Mary : Yes, I have. Min-Joon : Good. Could you tell us what kinds of applications you are using now and what applications you want in the future? If you let us know your age and the name of the department you are working in, it will be of great help to us. Mary : I am on the editorial team, and I am in my thirties.

81 80 I have no sense of direction at all, so I use a 3D map a lot. Therefore, if your smart phone has that function, I might not need other navigation devices. Min-Joon : Thank you for your valuable opinion. Any other suggestions? Mary : Hmm; in the future, I want an upgraded dictionary application. I want support for various languages. Min-Joon : Thanks. The New Star 120 comes with English, Spanish, and Korean dictionaries. Mary : Great. Can we access e-books? Min-Joon : Regarding e-book matters, it was requested by management. Now we are discussing that. Can I ask you to write us a list of requests in detail? Mary : Sure. Every team will take part at today s meeting for marketing. I will collect opinions and deliver them to you.

82 Min-Joon : I would appreciate it be in one s He is in his early forties. She is in her mid fifties. He is in his late sixties.

83 0 LESSON

84 #1 Asking for a Restaurant Recommendation Min-Joon : Are there any good Korean restaurants in New York? Sophia : Are you going to eat Korean food in New York? New York is a place where you can find all kinds of food from around the world. Why don t you try a new thing? Min-Joon : Right. I wish I could. However, I can t live even a day without eating Korean food. Sophia : Actually, you can find some nice Korean restaurants in New York serving more delicious dishes than those in Korea. That s why Koreans living in New York do not feel homesick compared to those who live in other cities. Why don t you visit Korea Town located on 32nd Street?

85 84 Min-Joon : Ha ha. I got it. Could you recommend a restaurant worth a visit in New York? Sophia : What kind of food do you like? Min-Joon : I d like to eat western style food. Sophia : There is a neo French Restaurant called Chateau Hugo. It is well known for its extravagant atmosphere and exquisite food. I highly recommend it. I advise you to hurry to reserve a table because it is hard to get a table on the weekend at popular restaurants. 1 Are there any good Korean restaurants in New York? Any good restaurants in the area?

86 Could you recommend a restaurant worth a visit in New York? Are there any restaurants where only the locals go? What kind of food do you like? What kind of cuisine do you like? #2 Making a Reservation and Asking about a Dress Code over the Phone Min-Joon : May I make a reservation? Hostess : Sure. When would you like to come in? Min-Joon : On the night of the 22nd. I prefer to eat early. What time do you start to serve dinner? Hostess : We open at 5pm. How many people in your party?

87 86 Min-Joon : Just two. Hostess : A table for two at 5 pm on the 22nd. Under what name? Could I have your phone number, please? Min-Joon : My name is Min-Joon Kim, and my phone number is Is there a dress code? Hostess : The dress code is no sneakers, no flip flops and men have to wear collared shirts. Min-Joon : Thank you. I ll see you on the 22nd. 1 What time do you start to serve dinner? When do you begin serving dinner? 2 How many people in your party?

88 How big is your party? How many in your party? A party of two. 3 Would you like to be seated in the non smoking or smoking area? Smoking or non smoking? A table for two in the non smoking section/area. #3 While You are Waiting to be Seated Hostess : Good evening! Welcome to Chateau Hugo. Do you have a reservation? Min-Joon : My name is Min Joon Kim. I have a reservation for two at 5 pm. Hostess : Could you wait a second? Your table will be ready soon. Min-Joon : OK. My guest will join me shortly. Hostess : Would you like something to drink while you wait?

89 88 Min-Joon : I d like a vodka tonic. (pause) Hostess : Your table is ready. Please follow me to your table. Min-Joon : May I check my coat? Hostess : Sure. Our coat check is right over there. 1 Do you have a reservation? Do we have a reservation for you? 2 My name is Min Joon Kim. I have a reservation for two at 5 pm. I have a reservation under the name Min Joon at five.

90 LESSON

91 #1 Ordering Food and Reading a Menu Waitress : Are you ready to order? Min-Joon : I haven t decided it yet. Would you come back later? Waitress : No Problem. Take your time. (pause) Min-Joon : May I order? Waitress : Sure. What would you like? Min-Joon : I d like the escargots as an appetizer. Could you recommend something for a main course?

92 Waitress : Well How about the clam platter? It s one of the bestsellers in our restaurant. It is composed of steamed shrimps, clams and scallop with vegetables served on clam shells Min-Joon : I m sorry. I am allergic to shrimp. Could you give me the dish without shrimp? Waitress : I ll tell the chef. Min-Joon : Oh, wait. Would you tell me what he is eating? It looks delicious. Waitress : That s our filet mignon. Min-Joon : I ll have the same, please. 1 Are you ready to order? May I take your order?

93 92 2 Would you come back later? Could you give me a few minutes? I m expecting somebody. May I order when he comes? No Problem. Take your time. No rush. No need to hurry. 3 May I order? May I place an order? I m ready to order. 4 Could you recommend for Could you recommend something for a main course? Could you recommend something for a dessert? 5 Would you help me with this menu? Could you explain the dish to me?

94 #2 Food and Wine Pairing Waitress : How would you like your steak? Min-Joon : Medium, please. I would like salad on the side. Waitress : What kind of dressing would you like? We have Italian, Thousand Island, Honey Dijon, Caesar Dressing. Min-Joon : Italian, please. Waitress : Would you like some wine? Here is our wine list. Min-Joon : Could you recommend a good wine that would match my dish? Waitress : Our sommelier usually recommends Merlot or Pinot Noir. Min-Joon : May I get a glass of the house Merlot? Waitress : Anything else? Min-Joon : I think that s all for now.

95 94 1 How would you like your steak? 1. Well-done, please. 2. Medium well, please. 3. Medium, please. 4. Medium rare, please. 5. Rare, please. 2 Would you like some wine? Would you care for some wine? 3 Could you recommend a good wine that could match my dish? Which wine do you recommend to have with this dish?

96 Which wine goes with this dish? go with May I get a glass of the wine? Can I order it by the glass?

97 12 LESSON

98 #1 At the Ticket Office TKTS CLERK : How may I help you? Min-Joon : I d like to see the musical, Chicago. TKTS CLERK : Which show time would you like? We have 3:00 and 7:00 on Wednesday available. The only tickets available now are for the matinee. If you d like to buy tickets for the 7:00 show, please come back after 3pm. Min-Joon : Then, please give me two tickets for the 3:00 show. TKTS CLERK : What seats do you want? Min-Joon : I d like the best seats in the house.

99 98 TKTS CLERK : You won t be able to sit together in orchestra. We have one seat available in orchestra, but one of you will have to sit in the back. If you want to sit in the same row, you will have to buy tickets in row 44. How does that sound? Min-Joon : We would prefer to sit together. How much is the total cost of the tickets? TKTS CLERK : The total comes to $165. Min-Joon : What time does the curtain go up? TKTS CLERK : The curtain goes up at three sharp. Please come at least 10 minutes before the show. Min-Joon : All right. Thanks.

100 I d like to see the musical, Chicago. I d like three tickets for Chicago for the 24th of September. 2 I d like the best seats in the house. What are the best seats available? Do you have anything near the front? 3 What time does the curtain go up? When does the show start? When is showtime? The curtain goes up at three sharp. The show starts at three on the dot.

101 100 #2 At the Museum Min-Joon : This building looks so familiar. Hmm Now I remember! When I was in college, there was a picture of it in the textbook for my humanities class. Sophia : Yes. The Guggenheim Museum is one of the city s most famous architectural landmarks. It is famous not only for its great exhibitions, but also for its unique architecture. Let s go inside, and see for ourselves. (pause) Sophia : In the permanent collections, they have Wassily Kandinsky, Piet Mondrian, Pablo Picasso, and Marc Chagall. Here is the Green Violinist by Mark Chagall. Min-Joon : When I see his works, I feel like I m dreaming. Chagall is my favorite artist. What about you? Who is your favorite? Sophia : I like Van Gogh the most. His unique and creative works

102 always inspire me. Min-Joon : Yes. Well What was the title? Actually, it is one of the most well known images. There is the night sky filled with swirling clouds, shining stars, and a big yellow moon Sophia : Starry Night? According to this brochure, the Guggenheim has it. Min-Joon : It is so amazing that I can see all of the famous paintings in person. Thank you for taking me to this wonderful place. Sophia : I am glad that you like it. 1 This is one of the most popular tourist attractions.

103 102 This is one of the must-see spots in New York. 2 Thank you for taking me to this wonderful place. #3 In Central Park Min-Joon : I didn t know there was this kind of park in New York. I feel as if I were in a different world. Sophia : This is the place where New Yorkers, who are surrounded by skyscrapers, can rest and refresh themselves. Min-Joon : Yes. I saw people jogging along the lake, walking their dogs, and going on picnics with their families. New York is an interesting city, with all sorts of things to do. Sophia : The night view of the ice rink is just amazing. Do you want me to take a picture of you at that spot? Min-Joon : I want to take a picture with you. Let s ask someone to take a picture of us. (to a stranger) Could you take a picture of

104 us? Stranger : Of course! Which button should I push? Min-Joon : The one on the left, please. (after taking a picture) Sophia : It looks amazing. I will it to you. Min-Joon : I d like to develop this one when I go back to Korea. 1 New York is an interesting city, with all sorts of things to do. New York is a city with many things to do. New York has a charm of its own. Every city has its own soul/character.

105 3 LESSON

106 #1 At the Outlet Sales Rep : May I help you? Min-Joon : No, thank you. I m just looking around. Sales Rep : If you need any help, please let me know. Min-Joon : Certainly. Oh, may I take a look at the pants in the window? Sales Rep : Sure, I ll get them for you. Min-Joon : Do you have a jacket that goes with these pants? Sales Rep : Let s see I think this jacket will do.

107 106 Min-Joon : This design doesn t work for me. Do you have any other designs? Sales Rep : How about this one? Min-Joon : I like the design. May I try them on? Sales Rep : Sure. Go ahead! What size are you looking for? Min-Joon : A medium for the jacket, I believe. 1 May I help you? May I assist you? Is there anything you are looking for? Are you looking for something in particular? I m looking for something. I m looking around. I m just browsing.

108 2 May I take a look at the pants in the window? May I see the pants in the window? Please show me the pants in the display window. 3 This design doesn t work for me. This design doesn t look good on me. 4 Do you have any other designs? Are there any other designs? Do you have any other color? Do you have this in blue? Does it come in blue? 5 May I try them on? Where is the fitting room? Sure. Go ahead! I m sorry. It s not allowed. I d prefer you didn t.

109 108 #2 At the Duty Free Shop Sales Rep : What can I do for you? Min-Joon : I m looking for a lipstick for my wife. Which color is now in fashion? Sales Rep : Now that it s spring, light pink is in. Here we go. Min-Joon : I think it s too bright. Could you show me another one? Sales Rep : This one is more pinkish-orange. It s customized for Asian Women. Min-Joon : I have no idea. Which do you think is better? Sales Rep : I think pinkish-orange looks good. Do you want me to try them on the back of your hands? Min-Joon : No need. Thank you. I ll take the orange color. Please gift wrap it. Sales Rep : No problem. Passport and boarding pass, please.

110 (pause) Let me check your information. Your flight would be on September 26. You can pick it up at the airport. Please sign here What s in nowadays? What is fashionable now? What s trendy these days? What s popular among women these days? 2 How are you going to pay? Cash or charge(=card)? How would you like to pay? Do you take Visa? Can I use a traveler s check? Is it okay if I pay in US dollars and Korean won together?

111 110 #3 At the Flea Market Min-Joon : I am looking for some small souvenirs. Seller : How about this bag? Min-Joon : Does this come in other colors? I want black. Seller : We have black. It s only $23. Min-Joon : Wow, that s expensive. I d like to buy something less expensive. If I buy more than one, what can you do for me? Seller : How many bags do you need? Min-Joon : I ll buy five. Seller : Then, how about $20 each? Min-Joon : No, that s still too much. I ll give you $18 for each. How does that sound? Seller : Sold! They re yours!

112 Min-Joon : Please wrap them separately I ll buy five of them. I ll take five of these. I would like to buy four more of them. 2 Do you give a discount for cash? 3 Sold. They re yours. Deal! You got yourself a deal!

113 4 LESSON

114 #1 At the Check-in Desk Ground Staff : Next, please! Good afternoon! Min-Joon : I have a reservation on flight 189 for Inchon. Ground Staff : Passport and ticket, please. Min-Joon : Here you are. Here is my mileage card, too. Min-Joon : That sounds great. Thank you. Ground Staff : Do you have any luggage to check in? Two bags are allowed per passenger. We have a weight limit of 23kg for each bag. Any excess weight from 23kg to 32kg requires an additional $50. Well. Please put your baggage on the scale. It has exceeded the limit. You have to pay $50.

115 114 Min-Joon : Oh; I have three bags. May I carry one bag and check-in the others? Ground Staff : Sure. If there are any sharp objects or liquids which are more than one liter, please make sure to remove them and put them in your check-in bag. Min-Joon : I ll do that. Could you give me an aisle seat? Ground Staff : Let me check. I m afraid the plane is nearly full. Oh, luckily there is one seat available. Here is your boarding pass. Your boarding time is 2pm. Gate 20 is down the hall to the left. Min-Joon : That sounds great. Thank you. 1 Ground staff Airport representative

116 Airline staff How much is the weight limit? 3 May I check in the others? Can I check in the rest? 4 We regret to inform you that~ ex We regret to inform you that you re not eligible for admission for this company. I m afraid that~ ex I m afraid that you cannot be admitted. Unfortunately~ ex Unfortunately, we cannot process your promotion at this time. I m sorry but~ ex I m sorry but there are none left.

117 116 #2 On the Flight 1) Min-Joon : Where is my seat? Flight Attendant : Let me see the ticket. Please go straight and it s on the left. 2) Flight Attendant : Would you like me to help you put your bag away? Min-Joon : No, thanks. I can do it myself. 3) Fellow Passenger : Excuse me, sir. May I get by? That s my seat by the window. Min-Joon : No problem. Go ahead. 4) Min-Joon : Would you tell me where the bathroom is?

118 Flight Attendant : All the way to the back, on your right (At the same moment) Captain : This is your captain speaking. We are experiencing some turbulence at this time. Please return to your seats and fasten your seat belts. Min-Joon : I d better go later then. 5) Flight Attendant : We will now begin our scheduled meal service. Your choices are chicken and beef. What would you like to have? Min-Joon : Both sound good. Hmm I ll take beef, please. Flight Attendant : Would you like tea or coffee? Min-Joon : Coffee, please.