Creating the future of Display and Energy Samsung SDI

2006 2 Creating the future of Display and Energy Samsung SDI 2006. 7. 25 1

06 2 ( ) 06.2Q QoQ 06.1Q 05.2Q YoY 16,250-962 17,212 18,382-2,132 221-189 410 347-126 (%) (1.4%) (2.4%) (1.9%) 171 1) - 480 651 402-231 (%) (1.1%) (3.8%) (2.2%) 303 2) - 224 527 259 44 (%) (1.9%) (3.1%) (1.4%) 1) : 315 2) APA : 110 4

06 2 ( ) 06.2Q 64,362 06.1Q 65,241-879 17,337 ( ) (36.9%) 18,400 (39.3%) - 1,063 47,025 ( ) (73.1%) 46,841 (71.8%) 184 5,669 6,778-1,109 7,928 9,038-1,110 ( ) (- 4.8%) (- 4.8%) 5

: 06 2 ( ) 06.2Q QoQ 06.1Q 05.2Q YoY 12,309-429 12,738 13,498-1,189 248 1) 204 44 (%) (2.0%) (0.3%) - 238 (-1.8%) 486 149-120 269 538-389 283 (%) (2.3%) 2) - 324 607 (4.8%) 263 (1.9%) 20 303-224 527 259 44 (%) (2.5%) (4.1%) (1.9%) 1) : APA 422 2) : 315, APA 170 6

: 06 2 ( ) 06.2Q 56,996 10,922 ( ) (23.7%) 46,074 ( ) (80.8%) 06.1Q 57,710 12,003 (26.3%) 45,707 (79.2%) - 714-1,081 367 1,994 2,968-974 4,805 ( ) (- 6.1%) 6,030 (- 6.7%) - 1,225 7

PDP 2 430K 3,550 550K 4,190 52% 560K 3,820 59% 2Q 560K - 1.8%, 30% #3 W1 21% HD -6, - Needs SD HD (%) 30 25 20 15 05.2Q 06.1Q 06.2Q PDP M/S W1 21.7 11.4 HD - HD: 21%/ 05.2Q 52%/ 06.1Q 59%/ 06.2Q W1 10 06.3 06.4 [ : NPD Intellect ] 06.7 9

) SDI PDP SDI 06 W1 PDP - Black level [ ] M. - Black Level - Contrast, [ SID ( 06. 6 ) ] It s the best picture quality I ve ever seen. - Steve Sechrist (Display Analyst) - Would LCD fall behind Plasma? - LCD - [ : ( ) ] 10

PDP PDP 06.1H 4.8M 2.4M 2.4M 06.2H 6.3M 2.8M 3.5M 06.1Q 06.2Q 06.3Q 06.4Q [ : SDI ] 42SD 42HD 50 06.1H 06.2H Balance - 31% FPD Needs 11 50 - : 05 12% (0.86M) 06 27% (3M) #3 HD Full -HD : 56%/ 06.1H 86%/ 06.2H - 50 : 15%/ 06.1H 28%/ 06.2H 50 - : (S/Scan) + Brand - : 50 W2, 58 HD/FHD, 50 FHD

2 43M 1,350 05.2Q 28% 05.2Q 2 60M 58M 60M - 1,550 06.1Q 1,570 06.2Q Pack 35%/ 05.2Q 51%/ 06.1Q 55%/ 06.2Q Pack 35% 51% 55% 37% 06.1Q 06.2Q 58% - 3%, 40% Product Mix - ( ) 28%/ 05.2Q 37%/ 06.1Q 58%/ 06.2Q -Pack - 06.1Q 22M/ 06.3Q 34M/ ( 4 ) - 06.2Q 1 Start 12

828M 263 479 05.2H Li-ion ion 900M 299 492 86 109 06.1H 1,014M 334, 13% 556 124 06.2H [ : SDI ] Set -Note PC, 05 06 Note PC 64M 79M 23% 780M 950M 22%, 50% -Major M/S - Ramp-up 06 Li-ion M/S 15% Application - - / HEV - 09 13

MD 2 06.2Q 48M ( 06.1H 97M) 49M 48M - 2%, 7% 45M PM OLED - 05.1H 06.1H 16M (20% ) TFT : 82M/ 05.1H 97M/ 06.1H 6,270 $12.8 ( 05.4Q) 5,600 05.2Q 06.1Q 06.2Q SDI ASP Trend ( 05.1Q) $15.6 9% $11.7 ( 06.1Q) 4,970 CSTN MSTN ( 05.2Q) 12% $13.8 7% $10.9 ( 06.2Q) TFT - TFT M/S : 8%(6M)/ 05.2Q 11%(12M)/ 06.2Q - TFT (Big3 ) : 06.2Q TFT Big3 96% (A 36%, B 33%, C 27%) - TFT : 32%/ 05.2Q 53%/ 06.2Q - TFT : Slim & Dual Model ASP -, 06.2Q/1Q 11%, 06.2Q/ 05.2Q 21% - But, ASP : 06.1Q 9% 06.2Q 7% 14

MD 433M 517M PMOLED TFT - 05.2H 21%, 06.1H 19% : BRICs / 06.1H AMOLED (TNS) 06.2H TNS = Taylor Nelson & Sofres CSTN MSTN [ : SDI ] Cost CSTN Major TFT -Bi-Pane : 17%/ 06.1H 48%/ 06.2H - TFT M/S : 11%/ 06.1H 13%/ 06.2H PMOLED -Main PMOLED - AMOLED+PMOLED Model Synergy Sub AMOLED Start( 06.4Q) 15

CRT 2 12.9M 13.2M - Emerging Market - 5,610 5,520 06.1Q 06.2Q Vixlim 0.5M 100% 100% 1.0M 21" 29" 32" Vixlim -4 ( / / / ) Vixlim 06.2Q 1 - / CRT DTV 30 (CRT DTV) M/S : 33%/ 05.4Q 46%/ 06.4 (30 ) M/S : 19%/ 05.4Q 25%/ 06.4 - : SEC/ /Emerging Market CDT - LCD Panel 06.1Q 06.2Q 16

CRT CRT CDT 90M 19M 89M 16M CPT / -, CPT 71M 73M Slim TV / 06.1H 06.2H [ : SDI ] Slim CRT 9.8M 206% 206% 21 Market Leadership - Vixlim/ /Flat Vixlim - Vixlim (CPT) : 9%/ 06.1H 20%/ 06.2H 3.2M 06.1H 06.2H 29 32 [ : SDI ] Emerging Market Cash Cow / 17

06 ~ 10 PDP Mobile Device CRT CRT 84% 00 1% 00 05 CRT Display & Energy Company PDP 22% 05 M/D 32% CRT 39% 7% PDP 32% CRT 13% 10 19% M/D 36% (AMOLED 20%) M/D 12% VFD 3% 19

50 PDP Positioning MD AMOLED Li-ion R&D PDP 40% CRT 3% 06 10 6.2 11% M/D 40% 6% (AMOLED 37%) PDP 39% 10 M/D 33% (AMOLED 26%) CRT 1% 13% 14% PDP 26% CRT 3% 12% 06 10 2.5 25% M/D 34% (AMOLED 22%) 20

PDP PDP (40 ) [ : ] 50 32% -PDP : 11M/ 06 33M/ 10 - HD : 73%/ 06 95% / 10 50 42% - : 28%/ 06 38%/ 10 - : 38%/ 06 52%/ 10 40-06.4Q 1.7M/ 08.4Q 3.0M/ 07 FHD 06 07 08 09 10 [ : SDI ] 21

PDP - - Size : FPD Needs, PDP 60% vs. 30% : 2 (50 ) - Takahashi 06 KDC PDP(HD) Device(FHD) HD SD [ : DisplaySearch( 06.2Q), SDI ] HD SD [ : ADPC( 05) ] 22

PDP Premium #4 ( 07.2Q): 50 10M Capa ( 09 ) Pilot #4 FHD Line-Up ( 07 ) : 50, 58, 63 (W ) 23

MD 시장 전망 휴대폰 휴대폰 중장기 중장기 수요 수요 시장 시장 동향 동향 [단위 : M] 950 1,064 1,145 1,241» 년평균 9%( 06~ 10) 지속 성장 1,345» BRICs 중심 저가 휴대폰 시장 성장 AMOLED CSTN 시장 3억대 수준 유지 PMOLED» DMB, Wibro, HSDPA 等 신규 Service 확대에 따른 Multimedia 가속화 TFT 고해상도(QVGA ) Display 수요 증가 : 154M(16%)/ 06년 444M(33%)/ 10년 06 07 08 09 CSTN MSTN 10» 09년 AMOLED 수요 1억대 돌파 전망 HSDPA = High Speed Downlink Packet Access [ 출처 : SDI 마케팅 ] 24/20 24

MD [ : M] 3 ~ 7 7 Divergence Mobile Multimedia Machine(M3) 3 ~7 PMP, UMPC 13.9 43.0 69.5 77% Target Convergence (M3) 91.2 137.7 77% ( 06 ~ 10 ) 08 AMOLED Mobile Display Size AMOLED Display M3 = PMP + CNS + GAME + PDA [ : SDI ] 25 UMPC = Ultra Mobile PC

MD Mobile Display Panel TFT M/S Cost AMOLED Launching STN 26

AMOLED Launching HHP Big3 PJT M3 01 PMOLED : (97%) LTPS 02 Pilot Line (370x470) : 5, AMOLED LTPS : Full, In-line 27

Li-ion ion 19 2 11 6 13% 22 3 12 7 25 3 13 9 28 3 14 11 Mobile 31 - : 4 9% - N/PC : $1,000 PC 15% 15 12 06 07 08 09 10 [ : SDI ] New Application (, MP3P ) Li-ion / HEV -HEV LIB : 1.3K Pack/ 06 504K Pack/ 10( 344% ) 1Pack = 84Cell 28

M/S Major 1 st Vendor ( 10 M/S 25% ) : Cell New Application, DSC, PMP, MP3P Application (4%/ 06 15%/ 10) HEV / (,,, ) 29

CRT CRT 12%, Slim CRT, 55~60M( 10) 05 ~ 06 2 10 SDI CPT 90% : Vixlim Vixlim 25M(83%) 5M(13%) 18M(55%) 06 08 10 30 :CRT : Vixlim 10 7 10 Vixlim Vixlim 50% : 10 25M 38M 33M 50% 30M

PDP Creating the Future of Display & Energy AMOLED 1 CRT Vixlim 31

32 527 (3.1%) 22 102 651 (3.8%) 241 410 (2.4%) 1,991 2,401 (13.9%) 14,811 17,212 06.1Q 13 254 63 63 53 171 (1.1%) 2,720 (3.5%) 803 (3.6%) 1,101 (5.6%) 402 (2.2%) (%) -50-362 -621-54 55 2,062 8,107 2,313 1,884 1,921 2,283 (14.0%) 11,189 (14.2%) 3,737 (16.9%) 3,039 (15.5%) 2,268 (12.3%) (%) 13,967 67,639 18,419 16,617 16,114 2,401 (3.0%) 65 3,082 (3.9%) 78,828 05 822 (3.7%) -82 1,424 (6.4%) 22,156 05.4Q 779 (4.0%) 259 1,155 (5.9%) 19,656 05.3Q 259 (1.4%) 90 347 (1.9%) 18,382 05.2Q -145 221 (1.4%) (%) 303 (1.9%) 16,250 06.2Q (%) : 806 2,245 (13.0%) 1,673 06.1Q 1,508 6,550 1,667 1,625 1,647 2,803 4,484 707 757 1,720 Cash-out CAPEX 06.2Q 05 05.4Q 05.3Q 05.2Q 1,582 (9.7%) 9,120 (11.6%) 2,410 (10.9%) 2,692 (13.7%) 2,032 (11.1%) Cash-in EBITDA (%) EBITDA = + + + +

33 2,407 46,841 4,681 13,719 18,400 785 27,744 10,797 39,326 5,912 20,003 25,915 65,241 06.1Q 11,067 10,819 10,218 8,868 47,025 46,983 46,993 44,452 2,672 4,991 4,911 4,671 14,665 15,032 15,904 14,835 29,106 27,595 28,608 29,620 17,337 20,023 20,815 19,506 798 807 828 830 6,064 6,019 7,018 6,459 17,327 21,766 21,136 18,181 23,391 27,785 28,154 24,640 2,407 39,221 67,006 05 2,407 39,654 67,808 05.3Q 2,407 39,318 63,958 05.2Q 40,971 2,407 64,362 06.2Q :

34 527 (4.1%) 80 607 (4.8%) 269 563 44 (0.3%) 1,607 1,651 (13.0%) 11,087 12,738 06.1Q 35 835-572 227 501 149 728-594 257 538 ( ) 283 (2.3%) 1,883 (3.3%) 451 (2.8%) 925 (6.4%) 263 (1.9%) (%) 1,681 6,585 1,882 1,483 1,602 1,929 (15.7%) 7,633 (13.3%) 2,905 (18.0%) 2,181 (15.1%) 1,364 (10.1%) (%) 10,380 49,556 13,276 12,238 12,134 2,401 (4.2%) -518 1,048 (1.8%) 57,189 05 822 (5.1%) -371 1,023 (6.3%) 16,181 05.4Q 779 (5.4%) 146 698 (4.8%) 14,419 05.3Q 259 (1.9%) 4-238 (-1.8%) 13,498 05.2Q -20 248 (2.0%) (%) 303 (2.5%) 12,309 06.2Q (%) 642 1,702 (13.4%) 1,162 06.1Q 1,201 4,561 1,181 1,159 1,165 2,622 3,453 564 418 1,615 Cash-out CAPEX 06.2Q 05 05.4Q 05.3Q 05.2Q 1,464 (11.9%) 6,334 (11.1%) 1,595 (9.9%) 2,060 (14.3%) 1,410 (10.4%) Cash-in EBITDA (%) EBITDA = + + + :

35 2,407 45,707 3,917 8,086 12,003 451 22,021 19,551 42,023 4,108 11,579 15,687 57,710 06.1Q 19,280 18,913 19,270 17,580 46,074 45,719 45,121 43,312 1,945 3,701 4,629 4,124 8,977 7,878 7,406 7,281 23,619 21,352 21,862 22,672 10,922 11,579 12,035 11,405 472 459 468 479 4,046 4,130 4,353 4,134 9,579 12,444 11,203 9,852 13,625 16,574 15,556 13,986 2,407 40,724 57,298 05 2,407 41,600 57,156 05.3Q 2,407 40,731 54,717 05.2Q 43,371 2,407 56,996 06.2Q :