스마트 TV 등장에따른유료방송사업자의대응 스마트 TV 등장에따른유료방송사업자의대응 * 1), Google TV TV, Hulu, Netflix, TV N-Screen TV,, TV, TV IPTV TV N-Screen TV, Needs TV *, (TEL) 02-570-4333 (e-mail) sunsil@kisdi.re.kr
The Monthly Focus. TV PC DVR,, Blu-ray,, PC, TV YouTube UCC TV, TV TV, 1) Hulu 6 9.99 Hulu Plus PC ipad, iphone, Blu-ray,. 2) Netflix DVD 28 Blu-ray DVR,, TV, ipad. 10 3 Netflix 1,693, ( 15) 66%.
스마트 TV 등장에따른유료방송사업자의대응 TV OS TV TV SNS,, IPTV D-CATV TV HDMI VOD (YouTube, Netflix ),, (070) (VoIP, Skype ) QoS HFC App. Store TV TV / / VOD SW PG(Payment Gateway) TV,, Google, Apple OS OS Bada TV, 10 7 TV SamsungApps Google Android OS, 10 10 Logitech Revue Sony TV Apple 10 9 itunes Apple TV, TV Netflix, YouTube, HD
The Monthly Focus.,, PC, PMP TV VOD DVR Timeshifted TV TV 2009 2004 1999 Live TV 2:39 3:04 3:05 Time-shifted TV (On Demand) (DVR/TiVo/VCR) :22 :12 :09 DVD :32 :32 :28 TV on other Platform (Internet) (ipod/mp3 Player) (Cell phone) :56 :24 :16 :15 Total TV Content 4:29 3:51 3:47 :14 :14 :14 :14
스마트 TV 등장에따른유료방송사업자의대응. Hulu, Netflix, TV 10 2 (Cord Cutting) SNL Kagan, 10 2 TV 71 21 5 6 TV, (: ) 09 1Q 09 2Q 09 3Q 09 4Q 10 1Q 10 2Q TV () 63,540 (128) 63,100 (440) 62,628 (472) 62,080 (548) 61,801 (279) 61,091 (710) TV () 31,665 (366) 31,915 (250) 32,292 (377) 32,660 (368) 32,997 (337) 33,078 (81) IPTV () 3,696 (593) 4,265 (569) 4,706 (441) 5,137 (431) 5,559 (422) 5,973 (414) () 98,901 (831) 99,280 (379) 99,626 (346) 99,877 (251) 100,357 (480) 100,142 (215) 3) Comcast 8 TV 3.5%,
The Monthly Focus (: ) 4) (N-Screen ) PC,, PC N-Screen Comcast Time Warner Cable TV VOD PC TV Everywhere TV Wedbush Morgan, 5 21% TV (New York Post, 2010. 10. 9)
스마트 TV 등장에따른유료방송사업자의대응 TV Everywhere CBS, NBC HBO, Showtime, Cinemax, Starz AT&T IPTV U-verse TV 2 PC U-verse Online, ipad PC TV VOD TV TV IPTV TV Comcast Time Warner Cable Cablevision Verizon Dish Network ipad ipad ipad ipad, Motorola ipad, Android 10 5 ipad Xfinity Remote. Xfinity Remote Wi-Fi ipad TV VOD TV ipad VOD ipad TV ipad TV ipad TV VOD What s Hot, Motorola Android IPTV FiOS TV Motorola DVR ipad Remote Access for the ipad,, 9 ipad, iphone, Blackberry, Android Wi-Fi TV
The Monthly Focus ( ) IPTV AT&T U-Verse TV Verizon FiOS TV AT&T U-Verse TV Yahoo!,,,, U-Bar Verizon 09 7 FiOS TV Widget Bazaar TV Twitter, Facebook, ESPN Fantasy Football 4) (TV ) TV 2 TV Dish Network Google Google TV DVR, TV IPTV TV 4) PC TV
스마트 TV 등장에따른유료방송사업자의대응. 10 2 2 72 39 3 (: ) 09 1Q 09 2Q 09 3Q 09 4Q 10 1Q 10 2Q TV () TV () IPTV () () () 15,260 (63) 2,110 (196) 1,560.8 (53) 2,370 (20) 19,191 (31) 15,315 (55) 2,318 (208) 1,687 (126) 2,386 (16) 19,389 (198) 15,361 (46) 2,491 (173) 1,988 (301) 2,410 (24) 19,759 (370) 15,295 (66) 2,670 (179) 2,372 (384) 2,457 (47) 20,124 (365) 15,265 (30) 2,857 (187) 2,577 (204) 2,487 (30) 20,329 (204) 15,226 (39) 3,097 (241) 2,910 (333) 2,586* (99) 20,721 (393) TV PC N-Screen, TV (N-Screen ) CJ MSO IPTV TV N-Screen
The Monthly Focus CJ 6 TV WebTV TVing, Seamless N-Screen TVing KBS1, KBS2, SBS, KBS Joy, SBS Plus, MBC Every1 tvn, Mnet, 60, CJ 9 50 KT TV IPTV PC (2010 7) PC, USB PC USB 1 KT
스마트 TV 등장에따른유료방송사업자의대응 KT IT 2010 (5. 25) 5, ( ) IPTV KT 2 TV VOD/ CUG SNS Open IPTV 2 VOD/ 8 3 VOD, TV
The Monthly Focus TV IPTV TV N-Screen IPTV,, TV TV, Needs TV TV Google, Apple OS TV, PC Lock-in () Seamless, (),,,,
스마트 TV 등장에따른유료방송사업자의대응 () TV, T-Commerce M-Commerce
The Monthly Focus 부록방송통신 / 경제통계정보 (: 2005=100, %) 08 09 10 4/4 1/4 2/4 5 6 7 8 3.3 0.02 0.9 0.04 1.57 2.4 3.4 0.1 3.2 10.3 0.5 5.7 10.6 14.8 17.3 17.2 6.3 7.1 4.5 8.3 4.9 13.7 23.0 29.0 30.1 3.9 0.2 / 19.8 3.4 6.0 9.3 11.1 12.2 11.3 7.4 10.0 2.5 0.1 0.3 1.2 0.0 0.6 1.6-0.6 2.7 0.2 3.5 3.7 5.6 1.9 0.6 1.1-5.3 0.4 5.3 2.4 1.9 2.1 1.0 1.1 1.0 2.5 4.8 0.2 6.0 8.5 2.8 3.0 4.2 6.4 4.3 2.3 (, %, ( ) ) 09. 8 09. 9 09. 10 09. 11 09. 12 10. 1 10. 2 10. 3 10. 4 10. 5 10. 6 10. 7 10. 8 20,750 20,554 20,395 20,241 20,090 19,979 19,884 19,803 19,739 19,693 19,622 19,622 19,505 9.6% 10.2% 10.8% 11.1% 9.2% 9.2% 9.0% 8.5% 8.1% 7.6% 7.1% 6.1% 6.0% 16,041 16,127 16,213 16,316 16,349 16,403 16,473 16,613 16,671 16,718 5.4% 5.6% 5.4% 5.6% 5.6% 5.7% 5.6% 5.8% 5.4% 5.3% 47,528 47,660 47,750 47,846 47,944 48,220 48,577 48,978 49,207 49,465 49,609 49,803 49,988 5.3% 5.3% 5.2% 5.2% 5.1% 5.3% 5.6% 5.9% 5.8% 5.7% 5.4% 5.1% 5.2% TV 2,434 (55) IPTV 1,850 (61) 2,491 (58) 1,988 (138) 2,551 (60) 2,098 (110) 2,620 (69) 2,233 (135) 2,670 (50) 2,372 (139) 2,721 (51) 2,422 (49) 2,778 (57) 2,499 (77) 2,857 (79) 2,577 (78) 2,942 (85) 2,674 (98) 3,017 (75) 2,790 (116) 3,097 (80) 2,910 (120) 3,000 (90) 3,094 (94)
스마트 TV 등장에따른유료방송사업자의대응 2008 2009 2010 p (:, %) p 2 3 4 5 6 7 8 p GDP 2.3 0.2 7.8(2.1) 7.2(1.5) 1) 3.4 0.8 18.9 22.7 20.1 21.7 17.1 15.5 17.1 3.6 2.0 7.3 5.5 3.8 3.7 4.7 3.2 4.2 (FOB, ) 4,220 3,653 331 375 394 391 420 410 375 (CIF, ) 4,353 3,231 311 356 355 349 355 354 355 10.3 9.7 8.6 7.9 7.1 6.7 5.9 1.1 2.6 13.1 9.9 7.3 3.7 3.8 8.7 9.3 2) 102 101 101 101 103 102 101 2) 111 111 111 112 112 112 112 () 2,358 2,351 2,287 2,338 2,392 2,431 2,428 2,430 2,401 () 14.5 7.2 12.5 26.7 40.1 58.6 31.4 47.3 38.6 () 3.2 3.6 4.9 4.1 3.8 3.2 3.5 3.7 3.3 2009 2010 (%) 12 4 5 6 7 8 9 KOSPI 1,682.77 1,741.56 1,641.25 1,698.29 1,759.33 1,742.75 1,872.81 7.5% KOSDAQ 513.57 523.75 489.42 489.98 481.45 464.71 492.75 6.0% KOSDAQ IT 852.69 879.68 828.95 826.22 809.19 765.84 810.94 5.9% 10,428.05 11,008.61 10,136.63 9,774.02 10,465.94 10,014.72 10,788.05 7.7% 2,269.15 2,461.19 2,257.04 2,109.24 2,254.70 2,114.03 2,368.62 12.0% / 1,166.45 1,117.11 1,163.11 1,212.33 1,207.30 1,179.92 1,167.01 1.1% / 1,300.81 1,195.31 1,265.23 1,333.59 1,377.67 1,380.19 1,384.17 0.3% ( 3) 4.24 3.77 3.70 3.75 3.88 3.73 3.48 0.25%p (Dubai) 75.5 83.6 76.8 74.1 72.6 74.2 75.2 1.3%
The Monthly Focus