2014 4 2015. 2. 12 Investor Relations
K-IFRS,. 2013, 2014 1, 2, 3,.,.. 2
1. 2. 3. 4. 5. 6. 7. : - Pro-forma - 3
1. : 1995.02 ( ) 1999 2005 2009 2013 1997 2000 2006 tv 2010 2014.10 2006.12 ( ) 2010.09 ( ) 2012.07 2010.03 2012.03 4
1. : / / 14 / 15Q1 / /,,,, 1) (Zap) 2) / ( / ),,, 3) 4), 5),,, / /, TV,,,,,,,, 6) 7) 8) 9) 1) 15 1 100% 2) 15 1 24 (Zap) 3) 14 10 4) 15 1 5) 14 12 MMORPG 6) 14 9, 12 ios 300 7) 14 11 (16 ). 8) 15 1 ( ) 9) 15 1., 2015 1 5
2. : MAU (MAU). 2014 4 1:1 230 15. ( : ) 32,490 33,669 34,626 35,729 36,350 36,489 37,212 37,417 1Q13 2Q13 3Q13 4Q13 1Q14 2Q14 3Q14 4Q14 32,490 33,669 34,626 35,729 36,350 36,489 37,212 37,417 ) 40,096 46,132 48,916 50,619 50,386 48,769 48,411 48,254 ) ) MAUs, 6
3. 4 2,540, 53% (QoQ 3%p ) FY2014 8,984, 49% (YoY 11%p ) ( : ) 4Q14 3Q14 4Q13 QoQ YoY FY2014 FY2013 YoY 254,017 221,803 210,646 15% 21% 898,357 741,635 21% 165,363 141,915 144,268 17% 15% 583,409 519,908 12% 68,280 67,464 58,328 1% 17% 257,592 194,233 33% 14,284 7,756 5,275 84% 171% 36,664 17,137 114% 6,090 4,668 2,776 31% 119% 20,692 10,357 100% 188,276 191,044 172,175-1% 9% 689,135 593,996 16% 65,740 30,759 38,471 114% 71% 209,222 147,638 42% (%) 26% 14% 18% 12%p 8%p 23% 20% 3%p 64,364 3,730 30,466 1625% 111% 180,133 144,426 25% 50,580-6,316 37,189 n/a 36% 140,303 127,508 10% EBITDA 82,029 44,013 51,136 86% 60% 263,366 193,987 36% 7
4. : 1% 3% 2% 3% 3% 4% 2% 4% 2% 6% 27% ( ) ( ) ( ) 28% 28% 30% PC 30% ( ) 68% 65% 65% 64% 65% ( ) 4Q13 1Q14 2Q14 3Q14 4Q14 ( : ) 210,646 197,365 225,172 221,803 254,017 B2C ( ) ( ) 8
4. : YoY 15%, QoQ 17% -, QoQ 8% - YoY 60%, QoQ 39% 76% 75% 73% 72% 66% 8%, 34% 24% 25% 27% 28% 4Q13 1Q14 2Q14 3Q14 4Q14 Ad@m 2014 3,, PC ( : ) 144,268 128,688 147,443 141,915 165,363 109,594 96,728 108,424 101,928 109,747 34,674 31,960 39,019 39,987 55,616, 9
4. : 14% 13% 11% 12% 11% YoY 17%, QoQ 1% - YoY 7%, QoQ 2% - YoY 21%, QoQ 2% 86% 87% 89% 88% 89% 카카오게임 플랫폼 성장세 지속 - 모바일 액션 게임 장르 비중 증가 - 400여 퍼블리셔 + 개발사 파트너 - 총 630여 for Kakao 게임 보유 - 월 30-40개 신규 게임 출시 4Q13 1Q14 2Q14 3Q14 4Q14 ( : ) 58,328 59,273 62,574 67,464 68,280 다음게임이 출시한 온라인 MMORPG 게임 검은사막 이 14.12월 24일부터 부분유료화 실시 중국 모바일게임 퍼블리싱 사업 계획 - 마케팅, 운영 및 마켓 별 SDK 제공 - 15. 2분기 중 8개 마켓에 첫 타이틀 런칭 예정 8,290 7,813 7,003 7,845 7,701 50,038 51,460 55,571 59,619 60,579 10
4. : ( : ) 14,284 커머스 YoY 171% 증가, QoQ 84% 증가 5,275 5,818 8,806 7,756 성수기 효과 및 상품 수/구좌 수 확대 영향으로 커머스 서비스 플랫폼 전반의 매출이 큰 폭으로 성장 - 빼빼로데이, 크리스마스 관련 매출 호조 - 카카오스타일 160개몰 입점 서울, 부산, 대구, 광주 등 주요 백화점 오프라인 카카오 브랜드상품 판매채널 확대 4Q13 1Q14 2Q14 3Q14 4Q14 11
4. : YoY 119%, QoQ 31% 54% 32% 26% ( B2C,, ), / (, ) 54% 58% 46% 68% 74% B2C, 46% 42% 4Q13 1Q14 2Q14 3Q14 4Q14 1 ( ), ( : ) 2,776 3,586 6,349 4,668 6,090 1,507 2,081 3,397 1,475 1,591 1,269 1,505 2,952 3,193 4,499 12
5. 4 1,883, FY2014 6,891, 16% (vs. 2014 YoY 21% ) ( : ) 4Q14 3Q14 4Q13 QoQ YoY FY2014 FY2013 YoY 188,276 191,044 172,175-1% 9% 689,135 593,996 16% 1) 47,838 64,834 44,568-27% 7% 195,751 143,974 36% 8,782 9,460 7,237-7% 21% 35,275 27,327 29% 10,596 9,975 8,302 6% 28% 38,653 30,943 25% 3,729 3,589 3,175 4% 18% 13,998 11,243 25% 2) 55,859 49,532 43,806 13% 28% 189,831 145,526 30% 9,116 11,314 21,399-19% -57% 40,122 83,475-52% 650-15 518 n/a 25% -462 865 n/a 3) 5,692 3,279 4,362 74% 31% 15,491 15,405 1% 7,111 7,826 8,110-9% -12% 29,879 25,775 16% 4) 30,154 25,360 24,899 19% 21% 103,394 87,987 18% 1,833 307 1,029 497% 78% 2,830 2,579 10% 6,915 5,582 4,769 24% 45% 24,373 18,896 29% 1) 14.3 4,. 2) TAC. 14.4. 3) 합병 시 인식한 식별가능무형자산(내부창출소프트웨어, 기술력, 고객관계) 중 손상검토 대상을 제외한 무형자산에 대한 상각비 인식. 4).. 13
6. 4 657, YoY 71%, QoQ 114% 2014 2,092, YoY 42% 4 506, YoY 36% 2014 1,403, YoY 10% ( : ) 62,107 51,100 65,740 ( : ) 55,872 50,580 38,471 50,615 25.6% 27.6% One-off 23.0% 30,759 25.9% 37,189 17.7% 40,166 20.4% 24.8% 45,400 One-off 20.5% 19.9% 18.3% 13.9% 4Q13 1Q14 2Q14 3Q14 4Q14 One-off 4Q13 1Q14 2Q14 3Q14 4Q14 (6,316) 14
7. 2014 2 7,795, 1 4,195 2,428 2014 CapEx 671, 410, 119, 142 2014.12.31 2014.10.01 ( ) 2014.9.30 ( : ) ( ) 2014.9.30 2,779,469 2,638,510 640,923 365,553 451,228 414,971 187,299 224,323 196,894 191,137 140,072 22,515 1) 269,462 264,442 58,440 1,702 1,424,691 1,420,045 19,234 487 308,861 267,729 119,746 86,697 227,004 179,423 99,114 80,238 2) 81,857 88,306 20,632 6,459 2,470,608 2,370,781 521,177 278,857 29,121 28,332 6,831 13,822 2,258,974 2,246,535 182,498 122,218 1) 2,428 1 2) (524 ) (203 ) 15
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- Pro-forma ( : ) 4Q13 1Q14 2Q14 3Q14 4Q14 210,646 197,365 225,172 221,803 254,017 144,268 128,688 147,443 141,915 165,363 58,328 59,273 62,574 67,464 68,280 5,275 5,818 8,806 7,756 14,284 2,776 3,586 6,349 4,668 6,090 172,175 146,749 163,065 191,044 188,276 44,568 40,396 42,683 64,834 47,838 7,237 7,276 9,757 9,460 8,782 8,302 8,544 9,537 9,975 10,596 3,175 3,116 3,564 3,589 3,729 43,806 40,489 43,951 49,532 55,859 21,399 10,817 8,875 11,314 9,116 518-1,074-23 -15 650 4,362 3,264 3,256 3,279 5,692 8,110 6,861 8,080 7,826 7,111 24,899 21,221 26,659 25,360 30,154 1,029 279 410 307 1,833 4,769 5,560 6,316 5,582 6,915 38,471 50,615 62,107 30,759 65,740 (%) 18.3% 25.6% 27.6% 13.9% 25.9% 322 171 1,165 168 371 8,825 5,391 1,376 29,785 5,569 3,080 3,705 6,239 3,619 4,506 769 419 1,672-29 245-1,814-1,549-1,558-1,060-441 -456 - - - 119 1,357 1,549 1,558 1,060 560 30,466 47,134 64,905 3,730 64,364-9,751 6,968 9,033-1,744 13,783 40,217 40,166 55,872 5,474 50,580-3,028 - - -11,790-37,189 40,166 55,872-6,316 50,580 37,171 40,813 56,051-5,127 50,826 18-648 -179-1,189-245 ( : ) (2014.10.01) (2014.12.31) 686,059 800,898 414,971 451,228 115,378 184,548 109,392 109,364 19,531 26,674 23,537 25,646 3,249 3,439 1,952,452 1,978,571 20,950 25,258 17,763 18,763 191,137 196,894 1,684,488 1,694,153 34,705 33,702 3,409 9,801 2,638,510 2,779,469 179,423 227,004 91,985 108,766 11,181 5,092 29,862 34,488 12,400 20,907 33,995 57,751 88,306 81,857 7,898 2,496 43,589 52,365 36,818 26,996 267,729 308,861 28,332 29,121 2,246,535 2,258,974-48,491-23,507-3,018 7,897 138,764 189,590 8,659 8,534 2,370,781 2,470,608 2,638,510 2,779,469 2013 4 2014 1 ~3,.
- (K-IFRS) (K-IFRS) ( : ) 4Q13 1Q14 2Q14 3Q14 4Q14 66,936 70,298 86,249 88,265 254,017 10,290 11,443 16,993 17,651 165,363 50,038 51,460 55,571 59,619 68,280 5,275 5,818 8,806 7,756 14,284 1,333 1,577 4,880 3,238 6,090 43,514 34,878 40,785 58,136 188,276 17,480 13,319 14,956 29,154 47,838 1,198 1,395 2,741 2,335 8,782 1,909 1,953 2,193 2,407 10,596 879 902 1,480 1,415 3,729 4,912 6,132 6,695 9,785 55,859 13,844 8,068 5,308 6,395 9,116 269 - - - 650 53 63 72 80 5,692 - - - - 7,111 1,018 1,086 3,643 3,551 30,154 119 20 76 144 1,833 1,834 1,941 3,620 2,870 6,915 23,422 35,420 45,465 30,129 65,740 (%) 35.0% 25.6% 27.6% 13.9% 25.9% -73 43 899 79 371 2,653 107-6 6,270 5,569 892 899 1,134 1,174 4,506 84 124 193 174 245-1,517-705 -691-707 -441-456 - - - 119 1,061 705 691 707 560 19,987 35,426 46,619 24,232 64,364-11,631 3,602 4,346 251 13,783 31,618 31,824 42,273 23,982 50,580 31,618 31,824 42,273 23,982 50,580 31,618 31,824 42,337 24,029 50,826 - - -64-48 -245 ( ), 2014 3 ( ). ( : ) 2013 2014 180,504 800,898 23,417 451,228 105,039 184,548 44,636 109,364 4,953 26,674 2,459 25,646-3,439 36,696 1,978,571-25,258 10,484 18,763 20,316 196,894 1,370 1,694,153 1,211 33,702 3,315 9,801 217,200 2,779,469 35,872 227,004 21,419 113,858-5,092-34,488-20,907 14,453 90,875 4,072 81,857 3,406 2,496-52,365 665 26,996 39,944 308,861 20,997 29,121 112,347 2,258,974 6,257-23,507-2,917 7,897 40,573 189,590-8,534 177,257 2,470,608 217,200 2,779,469
( : ) 1Q13 2Q13 3Q13 4Q13 1Q14 2Q14 3Q14 4Q14 1,826 1,941 2,000 2,053 2,162 2,272 2,250 2,262 L 1,474 1,497 1,516 1,539 1,589 1,593 1,525 L 352 444 484 514 573 679 725 861 886 940 968 1,059 1,089 1,217 1,269 2,687 2,827 2,940 3,021 3,221 3,361 3,467 3,531 4Q14 : ( ),, ( ),, Yanjiao, ( ), ( ),, ( ),,, Inc., ( ), ( ), ( ), ( ),,,,,,,,,, ( ) (2014 12 26 ) 19
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