2016.09 + Vol.05
2016 9 5 2016 9 27 ( ) (KOCCA ) (KOCCA ) KOCCA tel. 061 900 6577 email. mjkim@kocca.kr www.kocca.kr
Content Convergence Content Industry Trends Market trend Report 05 10 TV news Brief 17 (VR) VR (VR Dining) 20 (MR) VR 22 VR HTC VR 24 Periscope 27 (VR) 30 VR one Page Summary 33 360 (Dome) 34 (VR)
융복합 콘텐츠 Convergence Content Industry Trends Convergence Content Industry Trends Market trend Report TV
05 2016.09 vol.05 e. e e MCN(Multi Channel Network) Briefing e e v e
06 ( ) SSF ( ) SSF SSF 2015 2015 10 SSF 75% 30% 2016 6 MCN(Multi Channel Network) MCN
07 2016.09 vol.05 MCN YouTube TV e MCN CJ E&M MCN G e MCN MCN 2016 8 KT (dovido) G ( ) ( ) SSF KT KT
08 KT DB 3~5% e e Amazon Style Code Live Style Code Live Amazon e ( 网 ) 2016 7 e Tmall(Taobao) Amazon Style Code Live( ) Tmall ( ) Amazon Tmall
09 2016.09 vol.05 Viewpoint 1980 2000 MCN MCN MCN e e Tmall e
10 TV 2016 8 NHK 8K 2020 8K. 2017 UHD 4K 8K TV. 4K 8K TV 4K 8K Briefing 4K 8K 4K UHD 8K UHD Full HD 4 16. TV () HD(1366 768) HD 4K UHD 8K UHD UHD (Ultra High Definition) 4 IBC 2016 4K 8K 2016 9 (IBC 2016) 4K 8K 1) UHDTV Launches Across the World 4K 8K MBC UHD(Ultra High Definition) Netflix 2016 600 UHD IBC 2016 4K UHD Ovum 2020 1 4 500 UHD nhk 8K 2016 8 1 NHK 4K 8K NHK NHK 8 5 5 8K NHK 8K Full HD 16 3 300 22.2ch
11 2016.09 vol.05 NHK 8K ( ) 22.2ch ( ) NHK TV NHK 8K NHK 4K 4K VOD NHK On Demand 4K VOD NTT plala Hikari TV actvila Video( ) IPTV NBC IPTV 4K NBC 4K NHK 8K 4K 2020 8K 2020 8K 2012 UHD TV 2014 4K UHD 8K 2015 7 23 4K 8K 2016 BS( ) 4K 8K 2018 4K 8K 2020 4K 8K
12 4K TV GfK 2016 7 4K TV 17 4K TV TV 2016 8 1 Sony TV 4K 38% 2017 60% 8K TV 2020 2016 4~6 TV 4K 18% TV 4K 40% (JEITA) 4K TV 2018 2015 TV 4K TV 12.3% 2020 70.5% 2018 NHK BS 4K 8K 2018 2020 4K TV 4K 4K SkyperfecTV 30 4K Mr. Children TOUR 2015 REFLECTION OUT THERE in 2015 4K IPTV Hikari TV 2016 4 734 4K VOD 1 1 200 4K ott 2021 4K 10% Juniper Research 4K 2016 230 2021 1 8 900 2016 500 4K 2021 10
13 2016.09 vol.05 4K 4K Juniper Research 4K TV 4K PC PC Netflix 2014 4 4K YouTube Amazon 4K 4K Juniper Research Lauren Foye 4K 4K Microsoft Xbox One S 4K Netflix 4K http //4k.com/movies/ (2016.8)
14 Viewpoint 2017 UHD 4K 8K UHD 130 2017 2 UHD UHD 2014 4 UHD 2 130 2016 200 KT UHD 5 UHD IPTV tv 3 UHD 2015 7 UHD 12 UHD 2017 2 UHD 12 2021 2027 HD 7 UHD UHD TV 2 8K TV 8K TV TV 1 (CES) 2016 LG 8K TV CES 8K TV 4K TV 8K TV (VD) 8K TV 500~600 4K TV 8K TV
15 2016.09 vol.05 8K TV 2016 8 Sony 8K TV TV 8K NHK TV 8K TV 8K TV 4K 8K UHD TV UHD ( 2016.8.10.) 4K 8K 4K 4K 8K TV 4K TV Netflix BBC 4K Netflix (Marco Polo) Amazon (Mozart in the Jungle) 4K TV BBC 70 100 4K CHILI Videoload 4K 4K 8K TV
융복합 콘텐츠 Convergence Content Industry Trends Convergence Content Industry Trends news Brief (VR) VR (VR Dining) (MR) VR VR HTC VR Periscope (VR) VR
17 2016.09 vol.05 (VR) VR (VR Dining) (VR) VR (VR Dining) VR Briefing VR Project nourished LA Kokiri Lab Project Nourished VR VR (Aroma Diffuser) (Bone Conduction Transducer) 3D Project Nourished Oculus Rift VR VR 3D
18 Project Nourished VR (Food Scientist) Jinsoo An Kokiri Lab Jinsoo An LA VR VR Sublimotion Gear VR VR Gear VR 12 Paco Roncero 20 VR (VR Dining) Project Nourtished VR 3D VR VR STRABASE
19 2016.09 vol.05 VR VR VR Reference PSFK Food&Wine Wired
20 (MR) VR (Mixed Reality) VR. HTC VR VR YouTube Twitch VR Briefing VR VR VR VR VR VR VR VR HTC 1 IT VR VR VR HtC (MR; Mixed Reality) VR HTC Northway Games Radial Games VR MR
21 2016.09 vol.05 VR Wearable HTC VR IT Wareable VR VR 10 Wareable ( ) Unity Unreal Engine VR VR VR VR VR 1 YouTube Twitch Reference wearable
22 VR HTC VR VR HTC 1 VR Vive X Virtual Reality Venture Capital Alliance(VRVCA) 100 VR Briefing HtC 1 VR Vive X HTC Vive X 1 VR VR Vive X HTC 4 1 33 HW HTC 1 200 VR 1 33 VR HTC 11 2
23 2016.09 vol.05 HtC VC(Venture Capital) 120 VR 6 HTC VC VRVCA(Virtual Reality Venture Capital Alliance; ) 120 VR AR Sequoia Capital Matrix Partners 500 Startups 30 VC VRVCA (pitch) VRVCA (VR) (AR) (Mixed Reality) HW SW SNS Game VR VRVCA (seed) IPO HtC VR VR AAA HTC VR Vive 2016 4 5 HTC VR Vive Steam Valve VR Steam Steam VR 200 AAA Oculus 16 AAA Oculus Rift Vive 2016 10 Playstation VR Sony Playstation HTC VR HTC VR VR VR PlayStation VR Oculus Rift HTC VR Reference Digital Trend Uploadvr
24 Periscope Periscope. Clare Means Periscope. Briefing Periscope Twitter Periscope PayPal.me Periscope 2008 LA Clare Means 2015 9 Periscope Clare Means Periscope PayPal.me CD 2016 9 Clare Means Periscope 3 8 000 2015 12 1 000 Periscope Clare Means 6 000
25 2016.09 vol.05 Periscope PayPal.me Periscope Facebook Live YouNow Periscope Periscope YouNow YouNow 1 YouNow Apple Google YouNow 42% Periscope PayPal 3% 97% 2016 8 Facebook Live (mid roll) Periscope Clare Means Digital Music News
26 AudioKite 4 350 80% AudioKite AudioKite Clare Means Digital Music News Clare Means Periscope Reference Digital Music News Audiokite Research Digiday
27 2016.09 vol.05 (VR) 2016 8 24 VR VRDC(Virtual Reality Developers Conference) HTC Vive Briefing HtC Vice VR VR VRDC(Virtual Reality Developers Conference) 2016 8 24 VR/AR 500 HTC Vive VR 48.6% HTC Vive HTC VR/AR VRDC
28 Vive 34.6% VR HTC Vive PC VR Oculus Rift 43.2% 23.4% Oculus Rift HTC Vive VR/AR VR/AR 49.7% VR/ AR VR/AR Neat Corporation VR Budget Cuts 2016 Steam Budget Cuts VR Neat Corporation VR Budget Cuts tom s Hardware
29 2016.09 vol.05 VR/AR VR/AR 78.1% VR/AR VR/AR VR VRDC Reference VRDC tom s Hardware
30 VR VR. 8 30 VR/AR VR VR Briefing VR/AR 8 30 (VR)/(AR) VR/AR VR/AR VR/AR 2016 9 13 VR VR VR VR 5 3~5
31 2016.09 vol.05 VR/AR VR 2 VR VR ( ) 1 000 VR VR 1 000 ( 17 ) 9 40 6 VR/AR VR/AR 10 ( 1 700 ) VR/AR () 4 VR 10 ( 长乐 ) VR VR H/W VR ( ) VR 8 VR 1 100 3 50% 2016 1 VR 10 ~20 ( 1 700 ~3 400 ) VR 9 5 ( 庆 ) VR 2020 VR VR 100 ( 1 7 000 ) 2020 30 VR 10 500
융복합 콘텐츠 Convergence Content Industry Trends Convergence Content Industry Trends one Page Summary 360 (Dome) (VR)
360 (Dome) Pixomondo 3D 360 Pixomondo 3D Hubei (VR) 360 360 360 Hubei in the Air 3D 7 (SIGGRAPH) 3D V Ray Days Pixomondo 360 Pixomondo David Garber Pixomondo Pixomondo Hubei Hubei in the Air Pixomondo Nanchang 2 (flying theater) Harbin 3 8K (Heli camera) Pixomondo Garber (VR) 360 Garber VR (AR) 3 Garber 360 3 Hubei Hubei Pixomondo Google Earth Pixomondo 90 000 3D 4D CG 4D CG 3D 360 ( ) ( ) Pixomondo STRABASE
(VR) VR VR VR VR VR Ghostbusters Dimension Zombie Survival New York City Melbourne Tokyo PC VR VR PC Void 2016 7 1 50/15 VR Zero Latency 2015 8 () 2016 7 () 88( 65)/60 NotionVR Arcade ( 奥 ) HTC Vive* VR PC Washington DC NotionTheory 2016 8 15 30/1 HTC Vive Xidan Joy City ( ) OMESCAPE( ) 2016 2 N/A HTC Vive * HTC Vive Ski Rodeo Pico GT VR VR VR VR Bandai Namco() Pico Neo VR() STRABASE