2011 2011 ABOUT THIS REPORT G3.1 Guideline GRI(Global Reporting Initiative) G3.1 ISO 26000GRI G3.1 'A+' GRI 20111120111231 2009 2010 2012 5 TFT PDF www.visitkorea.or.kr csteam@knto.or.kr 02. 729. 962302. 754. 2077 CSR
2011 Highlights Responsible Operation Embracing our People 2011 2 1 2011 2 1 2011 Highlights Creating Customer Value 2011 SNS 1 2011 980 123 Sustainable & Competitive Tourism Reaching our Partners & Community SNS IT 2011 KTO 2011 10 860 286516 137 887 2011 32 KTO
CONTENTS 2011 ABOUT THIS REPORT CEO MESSAGE 006 010 012 014 016 018 020 I. 024 029 031 II. 040 044 III. 054 058 IV. 064 V. 072 075 Appendix 079 083 084 086 088 092 093 094 095 Our CSR Performance 3 ISO 26000 GRIISO 26000 Index UNGC Advanced Level UNGC Index GRI Application Level Check
CEO MESSAGE Total Service Provider 2011 CSR 2020 ISO 26000 No 15 2011 900 100 35 2011 2 201250 UN Global Compact10 ISO 26000 CEO MESSAGE 2011 Korea Tourism Organization 003
Introducing KTO 2011 Korea Tourism Organization
Introducing KTO 2011 Korea Tourism Organization 006 007 1962 201112 19614 201112 1962626 40 614 1 3 059 8 942 980 LA UAE 19 28
Introducing KTO 008 2011 Korea Tourism Organization 009 2012 201211413 39 35 19 28 Total Service Provider MeetingsIncentive TravelConvention Exhibitions CRS MICE MICE R D IT MICE* 1960 1970 1980 1990 2000 1962 1963 PATA 1964 14PATA 1968 10 1969 1973 ASTA 1975 1977 WTO 1978 100 1979 1980 1982 1983 53ASTA 1986 86 1988 88 200 1991 300 1993 1994 1995 1998 400 CF 2000 500 2001 2002 2003 2004 PATA 2005 600 2008 MICE 2009 700 2010 800 2011 980
Introducing KTO 2011 Korea Tourism Organization 010 011 2020 201150 2020 1 2 30 CEO 35 CEO 3 CHARM 24 4 10 Total Service Provider 2,000 30 2020 R D 3 5 35 Creativity Fairness Open Communication 3 5
Introducing KTO 2011 Korea Tourism Organization 012 013 2010 55 2 1 CEO 3 2011 1 2 CEO4 5 9 3 21 2011 12 14 2011 2 3 20126 200920102011 22 Korea Pass 2011 2,823,500 43 59 3,575,764 6,478,191 55 20 56,377 0 87 11,275 0 17 11,275 0 17 14 13 15 64 22 64 17 61 15 89 93 92
Introducing KTO 2011 Korea Tourism Organization 014 015 Risk Management System 10732 Pool 2011Control Self Assessment 425 CEO 1 5 3 Yes No e CSA SMS TMS 2 2 2 2 4 2
Introducing KTO 016 2011 Korea Tourism Organization 017 ISO 26000GRI 1 ISO 26000 200912011123 44 127 5 ISO 26000 GRI Trend Impact Trend Impact 25 ISO 26000 ISO 26000 2 ISO 26000 6 176 Core Strategic Environmental Core Stakeholder Strategic Stakeholder Environmental Stakeholder Holiday Planners p20 p21 1 2 4.20 4.00 3.80 3.60 3.40 3.20 3.60 5 4.19 4.19 3 4 4 4 07 5 3 99 6 3 93 7 3 93 8 3 87 9 3 87 3 ISO 26000Relevance Significance 102 Relevance 53 1Significance 5 3 731 27 28 31 23 26 30 12 14 19 11 29 8 17 22 24 13 25 20 3.80 4.00 4.20 4.40 10 3 86 11 3 85 12 3 83 13 3 82 14 3 82 15 3 81 16 3 79 17 3 79 18 3 79 19 3 78 20 3 78 21 3 77 9 7 16 5 6 15 21 10 18 3 4 1 2 22 3 76 23 3 75 24 3 74 25 3 74 26 3 73 27 3 73 28 3 71 29 3 71 30 3 70 31 Trend Impact 3 70
Introducing KTO 018 2011 Korea Tourism Organization 019 2010 2011 2011 2012 page 13 1 14 1 13 97 95 123 117 26 CoP CoP CoP CoP 354 93 Responsible Operation 30 1 23 2 3 44 3 32 33 5 5 5 7 32 33 78 1 90 4 73 0 94 0 35 36 37 36 37 Sustainable Competitive Tourism 40 43 14 15 18 25 42 43 2 789 3 100 4 599 5 060 41 41 880 930 980 1 100 2645 49 50 57 60 42 43 53 57 63 69 45 47 182 091 198 000 202 313 218 000 50 44 4751 Embracing our People 33 3 35 35 2 36 55 1 8 3 1 7 3 55 0 0 0 0 56 57 91 9 90 90 3 90 57 23 731 25 000 18 131 20 000 58 59 59 3 6 3 6 3 7 60 Creating Customer Value A A A A 66 5 4 02 4 13 3 98 4 12 67 69 1 432 1 623 1 713 1 888 66 20 22 17 25 73 Reaching our Partners Community 2 261 2 360 1 508 690 59 95 3 95 1 90 93 8 74 22 2 20 1 22 3 24 4 74 CSR 580 870 946 1 135 75 77 19 5 30 47 1 100 77 77 20102010 2011
Introducing KTO 020 2011 Korea Tourism Organization 021 Interview 5 90 Holiday Planners 5
Responsible Operation Management Principle Progress 10 2015 GDP 10 20151 300 Issues Performance 2010 2011 880 980 $97 $123 AAA AAA % 1.23 3.44 % 78.1 73.0 tco eq 892.52 1819.40 2011 Korea Tourism Organization
I. II. III. IV. V. 024 2011 Korea Tourism Organization 025 Vision Vision No.1 2020 4 CSCSR2011 A. Responsible Operation CSR KTO A 1 A 2 A 3 A 4 A 5 A 6 B. Sustainable Competitive Tourism B 1 B 2 B 3 B 4 C. Embracing Our People C 1 C 2 C 3 C 4 CSR D. Creating Customer Value D 1 D 2 D 3 Responsible Operation Sustainable & Competitive Tourism Embracing Our People Creating Customer Value Reaching Partners & Community E. Reaching Partners Community CSR E 1 E 2 E 3 E 4 E 5 MICE IT 2012 2013 2014 2015 R D Step 1 A-2 / A-3 / A-4 B-3 / C-1 / D-2 / E-1 Step 2 A-6 / B-1 / B-2 / B-4 C-2 / C-4 / D-1 E-2 / E-3 / E-5 Step 3 A-1 / A-5 / C-3 / D-3 / E-4
I. II. III. IV. V. 026 2011 Korea Tourism Organization 027 08 12 KTO SI 09 1 09 8 10 6 KTO SI KTO Sustainability Index 20121220132 CS 2011 2 053 138 KEDEXKTO Ethics Index 2012 p 18 19 KTO SI 1 1 1 CS CS KEDEX 70.22 10 71.48 10 28.3% 32 787 25 554 3 AAA 1 26 28 3 8 35 19 2010124920119 20126 ICC Jeju 20118 20126 394 2011 K IFRS2009K IFRS 20115 SMSIFRS 2011K IFRS 11.3% 980 10 12.6% 880 09 13.4% 780 08 689 930980 3 3 123 2011IFRS IFRS GKL 2011 11.3 8.3 1 2-27.3 2009530 2010212011 IFRS974 328 2011 2010 2009 124 870 125 639 103 139 131 918 133 047 107 919 1034
I. II. III. IV. V. 028 2011 Korea Tourism Organization 029 2011 2010 2011 2010 894 235 918 386 622 918 655 259 841 1 084 166 931 156 064 9 467 7 244 1 739 3 475 97 499 97 428 16 083 12 884 9 840 9 539 624 679 1 1038 100 094 70 331 74 540 32 787 25 554 1 2011894 235 32 787 2011 375,908 131,918 256,308 200 93,677 35,361 5,588
I. II. III. IV. V. 030 2011 Korea Tourism Organization 031 10 09 10 1 86 1.86 8 10 6 24 4 37 20119 512313 FUN 80 1 2010 6 24 20118 10 20094 Low Carbon Green Tourism Platform 3 CEOSM UN Global Compact 1 2 3 2009 ~ 2010 2011 ~ 2013 2014 ~ 2015 2010 20112 2010 2011 BP 2011 KEDEX KoBEX SM 2011 2010 2009 9 05 8 70 9 25 8 91 8 72 8 9 15 9 68 2 20111
I. II. III. IV. V. 032 2011 Korea Tourism Organization 033 2011 kwh COTOE p 82 4 656 1 50 52 678 11 3 550 2011 7 300 1 6 50 LED 27 000 6 2 290 tco eq 2009 2009 2011 LPG TOE 3 LNGLPG LNG 2009 2011 LNG TOE 2009 2011 TOE 10 09 08 07 p 82 1820 94 1892 52 1839 43 1838 03 1875 75 2010 2015 20 40 5 10 09 7 9 10 2 8 9 76 1 73 4 76 8 172 0 185 1 186 9 10 09 127 8 124 9 99 1 708 3 725 5 698 0 10 09 7 9 7 5 6 8 48 38 5 22 6 TOE 2011 2010 2009 p 82 709 8 708 3 1 5 728 7 721 5 8 2 718 8 698 0 2 8 126 3 99 1 27 2 127 3 124 9 2 4 141 6 127 8 13 8 836 1 807 4 28 7 857 0 846 4 10 6 860 4 825 8 34 6 1kgoe kgoe 4 059 81 2 kwh kwh 4 059 81 3kgoe kgoekwh0 25 2011 2010 2009 1 990 107 83 1 846 110 96 1 664 88 96 0 550 5 82 9 456 169 84 5 567 50 98 0 914 83 73 1 092 106 97 1 021 161 98 3 454 27 87 12 393 150 19 8 251 61 49 201167 20 618 50 000gCO189 18 28 2011 20102011 2010412 2011 10 400 812 LED11 2012 30 90 12 22
I. II. III. IV. V. 034 2011 Korea Tourism Organization 035 2011 2010 2009 72 72 73 12 5 4 5 4 100L 2 040 2 278 2 508 311 300 350 2011 2010 2009 201120102009 p 82 22 433 20 882 23 954 6 987 8 345 7 801 250 499 178 186 236 530 32 55 50 320 220 386 52 42 48 1 129 1 765 3 903 122 43 81 1 2011 9373 20117 20 60120 2011 2010 2009 39 729 86 880 101 587 28 985 67 870 99 073 73 0 78 1 97 4 1 2 2011
I. II. III. IV. V. 036 2011 Korea Tourism Organization 037 1 2011 2010 2009 PM 10 60 41 28 40 NO2 0.027 0.006 0.002 0.008 PM 10 100 25.9 24.9 24.9 NO2 0.06 0.01 0.01 0.01 PM 10 100 46.0 44.4 41.9 NO2 0.06 0.015 0.01 0.01 2 2378 200832 2011 2010 2009 PH 7 8 8 3 8 1 8 3 8 1 COD 1 0 0 9 0 8 0 9 T N 0 3 0 4 0 22 0 1 T P 0 03 0 07 0 03 0 02 1000 PH 6 5 8 5 7 9 7 9 7 8 DO 5 0 8 5 9 8 12 0 COD 2 0 1 6 1 4 2 0 T N 2 6 0 2 0 659 0 51 T P 0 05 0 01 0 043 0 04 1000 155 18 2
Sustainable & Competitive Tourism Management Principle Progress 10 Issues Performance 2010 2011 2,789 4,599 14 18 54 63 2011 Korea Tourism Organization
II. III. IV. V. 040 2011 Korea Tourism Organization 041 250 10 BarrierFree Barrier Free BF BF BF BF 43 20114 230 4 201111 1324 JTBC TVKorea Herald25 TVBF KBS MBCSBS 201046 380 3 9704 423 2011 6 NTO 30 2 930 56 3 2512 29
II. III. IV. V. 2011 Korea Tourism Organization 042 043 137 2010 1 335 58 284 4 978 KBS 154082011 KBS 2 20122 10 1043 702 4 9112 066 20092011 4 10201129 10 2011 10 10 Slow City 2011 10 DMZ DMZ DMZ
II. III. IV. V. 044 2011 Korea Tourism Organization 045 SNS VisitKorea 90 3 SNS Weibo FIT 17 26 VisitKorea 2 5 VisitKorea1 7 B2B22011 www visitkorea 136 or kr K Pop 67 K pop LG K Pop27 2011 K74 1555 465146 149 980123 64 3
II. III. IV. V. 046 2011 Korea Tourism Organization 047 2011312 31 3 CEO3 K Pop 8 8-12.3-7.9-2.9 10 0 21 0 3 4 5 6 7 8 9 10 11 12 24 3 19 9 12 4 20 7 30 1 18 4 17 2-5.8 6 7 8 25 8 10 29 4-17.9-33.2 25 8 9 11 12 1 2 3 4 5 6 31 3 7 LCD EU 2012 201011 20113 190 25 3 FIT FIT SNS FIT DJ 56 227 7 10 33 1 25 3 17 8 19 6 15 4-1.1 11 12 3 4 5 6 7 ExpediaLastminute com 29 394 SIT SIT 24 601 5 871 10 595 20118 KOREA THAI Rush to KOREA 25 8 201011 17 9 25 489 35 538 1 275 191 1 K Pop
II. III. IV. V. 048 2011 Korea Tourism Organization 049 Visit KOREA 12 23 912011 20 SNS3 460 3 769 682 GPS 614200 SNS twitter, Me2day 2012 2018 SNS 162011121 600 1 12 5 400 PV 12 1,803 10 944 14,230 10 11,556 1 000 8 600 2 500 200 SNS 3 460 140 PV 656 200 SNS SNS 1 591 193 63 521 125 600 1 SNS 63 140 PV 3 769 6 546 834 532 5 400 652 63 521 125PV 3 201120102009 10 1 594 1 358 2 036 1 133 1 041 201110222 840 17.4% 79.7% KTX18 3 093
II. III. IV. V. 050 2011 Korea Tourism Organization 051 MICE MICE MeetingsIncentive TravelConventions Exhibitions 2011 MICE1 MICE MICE 10 09 122 297 81 789 60 201 5 MICE MICE MICE 2011 UIA2011 2011MICE 2011 1 919 2 744 3 598 4 557 5 553 6 469 16 200 MICE92 3 90 MICEMICE6 2011 2 MICE 20113 2011 2 MICE MICE 20112010 U 2011 MICE Alliance 10 11.1% 202 313 182 091 476 372 28% 1 819 1 356 34% 30 25 20% 3 90 92 10 90 2011200 2011913 28 230 62 10 27 10 595 286 5164 59 5
Embracing our People Management Principle Great Work Place Progress Issues Performance 2010 2011 5 3.4 3.5 75.2 77.0 5 3.72 3.85 1,644 1,373 % 33.3 35.2 2011 Korea Tourism Organization
I. II. III. IV. V. 054 2011 Korea Tourism Organization 055 2011 2010 2009 544 544 544 614 609 722 2 10 5 4 107 1 11 8 8 Great Work Place 3 17 2 1 1 3 1 201112 5442011235 48027172823 614 20946957 4 2011 24 3 6 689 25 209 20113 2 2011 11 7 UN UNGC ILO 2011 14 12 16 23 15 15 11 7 13 12 69 69 23 8 3 58 22 45 185 200 209 21435 2 20333 3 30041 6 87 6 67 3 65 9 1 7 2 0 2 2 2011 35 2 2142010 1 9 201174 17 2010620118 201158105 15 10 39 2 2 2 10 3 1 1 2 3 18.52 6.25 9.09
I. II. III. IV. V. 056 2011 Korea Tourism Organization 057 2011 10 09 90 3 91 9 88 5 2004 24 10 90 2012 V KTO KTO NetKTOSMSTMS CEO KTO Net CEO 2011 2010 112 124 0 1 5 V KTO 22 KTO Talk Talk 4 IT 1 6 5 3 30 36 83.3 8 9 88.9 6 6 100 112 124 83.3 68 73 93.2 KTO 37 2011 V KTOKTO talk talk IT 2009 3 3 5 09 3% 3% 3 5 3 5 09 3 4 09 3 4 3% 3 4 3 5 09 3 3 09 23 545 30
I. II. III. IV. V. 058 2011 Korea Tourism Organization 059 Block model Misplaced/ Misaligned Contributors 9 Block Model Unsatisfactory Performers Misplaced/ Misaligned MBA 13 KTO KTO KTO HRD BP CDP KTO KTO 4 KTO 2011 1 17 2 43 3 38 4 36 5 49 520 1 1 IDP 11 201118 13136 KTO 2010 2011 T2 201120102009 16.2 17.6 15.9 77 75.2 72.5 18,131 23,731 22,667
I. II. III. IV. V. 2011 Korea Tourism Organization 060 061 2 1 2 2 2009V KTO2011 20116 V KTO 4H2011 2012 201271 76 791 20107 3 30 23245 11 1 201190 2011 100 13.1% 10 63 3 72 6 23.3% 83 5 10 67 7 10 09 1 1 1 1 GWP 2 2002 GWP5 3 723 852011 2008 4 88.9% 2 16 09 100% 0 8 10 85.7% 0 14 1992 92 5 13
Creating Customer Value Management Principle CS Progress VOCKTO CSOCS Issues Performance 2010 2011 VOC 2,277 2,381 85.26 86.1 93.57 95.23 77.19 91.19 CSR 2011 Korea Tourism Organization
II. III. IV. V. 064 2011 Korea Tourism Organization 065 3 20111 3 3 20111 3 CEO CCO CS CS CS MOT MOTCS 60 VOC VOC VOC Voice of CustomerVOC 20112 381 3 50 VOCKTO 2 VOC VOC KTO NET VOC CS CS CS CS CS CS Driver CEO CS CCO CS CS CS CS CS CS CS CS CS VOC VOC VOCTool CRM KTO CS CSO50 CS CS CS VOC 66 CS71 MOT 60 53 3 50 38 3 5 28 MOT 09 10
II. III. IV. V. 066 2011 Korea Tourism Organization 067 29 CS CS50 CSO CSO 3 71 CSCS 1330 1330 241330 1330 QA1330 120 1 CS PCSI 1 17% 243 10 208 359 29020122 1 2 KTO-CSI / ICSI 1 100 15 955 2011 86 10 85 83 91 19 2011 0 8486 1 14 91 19 CS B B 2011KTOCS 201112 CS GKL CS B B 5 230201110 KTO CSI 47272012400 CS 2011 BI www visitkorea or kr www alio go kr
II. III. IV. V. 068 2011 Korea Tourism Organization 069 2006 345 10 282 09 182 08 164 07 118 06 88 2011 632 400 22345 1 3www goodstay or kr 2012 2011 2010121st premium shopping 2012429 8315 483 www hanokstay or kr 250 2011 30 26 BENIKEA Best Night in Korea 2007 2011 44BSI 5 Korea Pass 201012 2012 1330 24 445 4 2012 4.12 10 4.08 09 4.03 08 3.93 7 300 60 1330 Korea Pass TF 10 2011 5 200
Reaching our Partners & Community Management Principle Progress Issues Performance 2010 2011 6.24 8.10 % 95.3 93.8 8.70 9.05 6.4 11.9 580 894 CSR 2011 Korea Tourism Organization
II. III. IV. V. 072 2011 Korea Tourism Organization 073 2011 17321 2133 14 201110 12CEO 201120102009 17 10 6 70% 1 20112010 2009 258 214 198 12% 3 2011 2 NTO Ge Ge 12 160e 263 2 914125 000 5 700 4RTO 20125 5 49 369 2008 2 2008 20
II. III. IV. V. 074 2011 Korea Tourism Organization 075 174/781 22.28 10 192/867 22.15 09 122/733 16.64 SMPPSMS 2,100 42,500 80 2 2011 9 25 9 41 2011 8 69 8 99 9 10 9 25 9 41 93.8 90.0 10 95.3 51 698 47 250 50 019 KTO 2011512Fun FunCOOLFunFun4 K TVKBS YTN 26.03 26.0 10 25.47 2 338 2 286 340 141 G1500 CEO 4
II. III. IV. V. 076 2011 Korea Tourism Organization 077 2011 2010 544 544 KTO 81 705 81 705 25 60 2 7 1 31044 17539 1 13545 66 433 57 241 0 0 3 104 904 126 778 894 10 580 1 2 4 10 1 4 2011 2011 3 2010 54894 1 712 48611 9CJ 2 2011 894 Fun 860 12 411 9 2010 2011 580 946 63 1 1 4 2 4 71 6 4 11 9 86 302 867 3 10 09 34 752 21 939 16 245 20102010 2010 21 93920114 2011201058 4 34 7522008 201238 300 MOU 11 21210 5 607 6 98 2011 2011
2011 Korea Tourism Organization 079 Our CSR Performance 2010 2011 Our CSR Performance 3 ISO 26000 GRIISO 26000 Index UNGC Advanced Level UNGC Index GRI Application Level Check 2011 2010 1 632 129 714 763 461 437 540 096 143 355 145 026 27 337 29 641 2 673 802 640 127 72 327 60 149 489 398 468 512 61 388 65 406 31 497 32 122 19 192 13 938 1 305 931 1 354 890 1 334 075 34 171 2 204 653 220 587 538 728 564 758 1 47 272 47 272 2 428 984 466 309 3 182 501 182 656 4 108 446 93 895 767 203 790 132 1 305 931 1 354 890 2011IFRS 2009 2010K GAAP 829 10 958 09 937 10 09 98 899 333 609 340 803 10 13.66% 2 054 1 807 8.35% 124 10 115 2011 Korea Tourism Organization 21.10% 56 5 10 46 10 7
Appendix 080 2011 Korea Tourism Organization 081 ~30 2 3 30 40 35 0 40 50 50 42 5 20 2 4040 10 09 08 40 0 37 1 44 8 48 0 60 0 62 9 55 2 52 0 11 7 12 4 50 7 25 2 1 33% 6 2 3 67% 6 000 2011 4 580 2 24 2 15 2011 2010 2009 298 255 328 10 09 77 0 75 2 72 5 6 9 1 075 1 389 1 293 1 373 1 644 1 621 101210910 1 1 5 14 1 6 7 12 1 2011 724 46 4 511 32 74 246 15 8 32 2 0 9 0 6 39 2 5 2010 658 46 8 348 24 8 287 20 4 61 4 3 6 0 4 45 3 2 2009 758 44 9 570 33 8 276 16 4 32 1 9 7 0 4 45 2 7 1 2 3 4 5 2010 62% 79 49 56 87.5% 09 3 5 3 5 09 3 4 09 3 4 2011 34 2 4 163 6 489 34 9 635 45 3 81 5 8 2010 26 2 3 122 10 6 400 34 8 588 49 3 35 3 0 2009 27 2 6 86 8 3 361 34 8 556 53 7 6 0 6 09 3 4 3 3 09 3 5 2011 2010 808 808 1 145 KTO 10 52 992 52 484 10 2 497 2 415 96 115 165 p 57 KTO p 58 904 1 084 1 310 175 1 135
Appendix 082 2011 Korea Tourism Organization 083 2011 2010 2009 2008 2007 KWh 3 301 333 3 355 965 3 246 696 3 262 734 3 298 104 PATA Pacific Asia Travel Association 120 327 118 965 121 684 210 754 134 514 ASTA American Society of Travel Agents ICCA International Congress and Convention Association UNWTO UN World Tourism Organization UIA Union of International Associations 2011 22,420 22,433 13 0.06 2010 24,297 20,882 3,415 14 06 TTRA Travel and Tourism Research Association AACVB Asian Association of Convention and Visitor Bureaus 2009 25,471 23,954 1,517 5 96 DMAI Destination Marketing Association International SM APTA Asia Pacific Tourism Association 2011 CEO ASAE The CenterAmerican Society Of Association Executives The Center For Association Leadership KWh 3 301 333 3 294 228 99 8 WYSETC World Youth and Student Educational Travel Confederation 120 327 94 365 78 4 22 420 22 433 100 1 20 012 18 399 936 10 495 49 842 10 751 4 965 5 503 2 194 6 460 29 873 LPG 889 2 107 2 996 l CO CH N O Scope1 Scope2 2011 1 815 00 1 14 4 8 285.00 1 535 94 1820 94 2010 1 886 70 1 18 4 64 327 80 1 564 72 1892 52 2009 1 833 91 1 17 4 37 325 67 1 513 78 1839 43 2008 1 832 66 1 14 4 22 316 77 1 521 25 1838 03 tco eq 01 312 ITB DRV CBS ITB 02 330 03 515 04 525 2011Best 25 TV 2011 WTF 05 526 06 601 2011 07 715 08 1207 09 1208 4 2011 2011 R 16Korea SNS 10 1221 The Best Promoter Award SM 11 1222 12 12 13 12 2018
Appendix 084 2011 Korea Tourism Organization 085 3 2011 Responsiveness 3 2011 1AA1000Assurance Standard 2008 2BEST 3GRI G3 1 AA1000 AS 2008 Type 1 Moderate level Type 12011 AA1000 AS 2008 3 1 2GRI BEST 20120801 02 GRI BEST Inclusivity ISO26000 VOC Materiality ISO 26000 GRI GRI G3 A BEST BESTBEST 5 497 1 BEST 2011 4 4 97 10 2010 3 4 96 38 2011 1 2 3 3 1993 2002 201288 AA1000AS Assurance StandardAccountAbility 1999 2008 2010 BEST SM2006 IPS 5 GRI G3997CERESUNEP 200610G3Human Right genderlocal CommunityG3 120113 2013 G4
Appendix 2011 Korea Tourism Organization 086 087 ISO 26000 ISO 26000 7 KSA ISO 26000 7 KSA KSA TFT ISO 26000 CSR 2008 CSR 7 KTO ISO 26000100 84 589 9 88 3 SR 1962 KS ISOISO 26000 GRI AA1000 KSIUN CDM 88.0 93.3 85.5 70.0 80.0 86.7 93.3 80.0 20 40 60 80 100 93.3 93.3 97.4 85.3 90.6 89.7 80.0 20 40 60 80 100 20128
Appendix 088 2011 Korea Tourism Organization 089 GRIISO 26000 Index ISO 26000 ISO 26000 ISO 26000 ISO 26000 6 8 2 16 6 6 5 About This Report CEO 1 1 6 2 2~3 1 2 6 2 3, 14~15 2 1 6~7 2 2 6~9 2 3 6 2 6~9 2 4 7 2 5 6~7 2 6 12 2 7 6~7, 9 2 8 7 2 9 About This Report 2 10 83 3 1 About This Report 3 2 About This Report 3 3 About This Report 3 4 About This Report 3 5 16~17 3 6 About This Report 3 7 About This Report 3 8 3 9 6~7, 9 32~37, 82 3 10 About This Report 3 About This Report 3 12 88~92 3 13 7 5 3 84~85 4 1 6 2 12~13 4 2 6 2 12 4 3 6 2 12 4 4 6 2 13 4 5 6 2 13 4 6 6 2 4 7 4 8 4 9 13 6 2 13 6 2 10~11, 93 6 2 12~13 4 10 6 2 12~13 4 6 2 14~15 4 12 6 2 83, 93 4 13 6 2 83 4 14 6 2 16 4 15 6 2 16 4 16 6 2 16 4 17 6 2 16~17 Disclosure on Management Approach 18~19, 22 EC1 6 8 6 8 3 6 8 7 6 8 9 26~28 EC2 6 5 5 31~33, 36~37 EC3 6 4 4 6 8 61 EC4 27 EC5 6 4 4 6 8 54~55, 81 EC6 EC7 EC8 EC9 6 6 6 6 8 6 8 5 6 8 7 6 8 6 8 5 6 8 7 6 3 9 6 8 6 8 3 6 8 4 6 8 5 6 8 6 6 8 7 6 8 9 6 3 9 6 6 6 6 6 7 6 7 8 6 8 6 8 5 6 8 6 6 8 7 6 8 9 54~55-72~73, 75~77 28, 55, 60~61, 72~73 Disclosure on Management Approach 18~19, 22 EN1 EN5 32~33 EN6 6 5 6 5 4 32~35 EN7 32~35 37 EN2 34~35 EN3 1 32, 82 EN4 1 32, 82 EN8 34 EN9 34 EN10 34 EN11 36, 42~43 EN12 6 5 6 5 6 36, 42~43 EN13 36, 42~43
Appendix 090 2011 Korea Tourism Organization 091 ISO 26000 ISO 26000 EN14 EN15 EN16 IUCN Red List 6 5 6 5 6 36 36 33, 82 EN17 6 5 6 5 5 - EN18 31~33 EN19 33, 82 EN20 NOxSOx 6 5 6 5 3 - EN21 34~35 EN22 34~35 EN23 6 5 6 5 3 - EN24 EN25 IIIIIIVIII EN26 2006 7 5 EN27 4 6 5 6 5 4 6 7 5 34~35 34~37 36~37 - EN28 6 5 34 EN29 6 5 6 5 4 6 6 6 EN30 6 5-28, 31~33, 42~43 Disclosure on Management Approach 18~19, 52 LA1 LA2 LA3 LA4 LA5 LA6 LA7 LA8 6.4/6.4.3 6.4/6.4.3/ 6.4.4 6.4/6.4.3/ 6.4.4/6 6.5/6.5.4/ 6.6.6 6.5/6.5.4/ 6.6.6 6.5/6.5.4/ 6.6.6 54~55 54~55 54 54 57 61 61 61 LA9 6.5 60~61 LA10 6.5 59, 80 LA11 6.4/6.4.7/ 6.8.5 61 LA12 6.4/6.4.7 60 LA13 LA14 6.3.7/6.3.10/ 6.4/6.4.3 6.3.7/6.3.10/ 6.4/6.4.3/6.4.4 12, 54~55 54~55 LA15 61 Disclosure on Management Approach 18~19, 52 HR1 6.3/6.3.3/ 6.3.5/6.6.6 74 ISO 26000 ISO 26000 HR2 HR3 HR4 HR5 HR6 HR7 HR8 HR9 6.3/6.3.3/ 6.3.5/6.6.6 74 6 3 6 3 5 59~61 6.3/6.3.6/6.3.7 6.3.10/6.4.3 6.3/6.3.3/6.3.4/ 6 3 6 3 3 6 3 4 6 3 5 6 3 8 6 3 10 6 4 3 6 4 5 6.3.5/6.3.7/ 6.3.10 6.3/6.3.5/ 6.4.3/6.6.6 6.3/6.3.6/ 6.3.7/6.3.8 6.6.7 54 54, 56~57 54 54 - - HR10 6.3.3/6.3.4 7, 54 HR11 6.3.6 57 Disclosure on Management Approach 18~19, 70 SO1 SO2 6 3 9 6 8 6 8 5 6 8 7 6 6 7 73, 75~76 29~30 SO3 6 6 6 6 3 30 SO4 29~30 SO5 6 6 6 6 4 54, 72 SO6 6 8 3 - SO7 6 6 6 6 5 6 6 7 30 SO8 6 6 6 6 7 6 8 7 34, 66 SO9 6 8 - SO10 6 8 - Disclosure on Management Approach 18~19, 62 PR1 PR2 PR3 PR4 PR5 PR6 PR7 6 3 9 6 6 6 6 7 7 4 6 7 5 6 7 6 7 3 6 7 4 6 7 5 6 7 6 7 9 6 7 6 7 4 6 7 5 6 7 6 6 7 8 6 7 9 6.7/6.7.3/ 6.7.6/6.7.9 64~66-64~66-64~66 - - PR8 6.7/6.7.7 66 PR9 6.7/6.7.6 -
Appendix 092 2011 Korea Tourism Organization 093 UNGC Advanced Level 20079UN UNGC102011 UNGCAdvanced Level 24 Best Practice Criterion or Page 17 18 Anti Corruption Implementation 19 p.29 p.29~30 p.30 Criterion or Page StrategyGovernance and Engagement 1 UNGC 2 CEO MessageCSR 2010 20112012 2020ISO 26000 p 318 19 p 1013 Value Chain Implementation 20 21Value ChainUNGC 22 ISO 26000 GRI 3 1 Value Chain p.88~91 p.74 p.6~13 3 p 16 Transparency and Verification 23 ISO26000GRI 3 1 GRI A 3 3 p.18~19,84~85, 88~91 UN UN Goals and Issues 4UN p 40 4377 24 3 IPS AA1000 Assurance Standard GRI G3 1 3 p.84~85 5 UNUNGC ILO p 54 Human Rights Implementation UN Goals and Issues 6 7 p.57, 74 p.15, 57, 66, UNGC Index 8 ISO 26000 GRI 3 1 p.88~91 9 p.56 Labour Principles Implementation 10 11 12 p.56~57, 59 p.18, 57, 79 ISO 26000 GRI 3 1 p.88~91 1 3455 54 55 2 55 54 55 3 1210 56 57 4 2 54 5 27 54 6 6 54 Environmental Stewardship Implementation 13 14 15 p.31, 37 p.31 p.18 7 31 8 31 37 9 33 3742 43 16 ISO 26000 GRI 3 1 p.88~91 10 25 29 3074
Appendix 094 2011 Korea Tourism Organization 095 GRI Application Level Check 01 05 NGO 02 03 06 07 04 100 180 40 CSR02 754 2077csteam knto or kr